Magali Bejar

• Analyzed the acquisition, processing, publishing, and reporting of data coming from affiliate networks and partners for cashback transactions.
• Maintained the coupon processing systems with normalized and processed over 500,000 active codes.

• 200+ Participants — Enrolled Professionals With Prior Experience Transitioning to International Remote Roles
• 9.10 out of 10 — Reviews
• ~6× Increase — Program Price Increased Progressively As Scope, Depth, and Support Expanded
• 30+ Recorded Lessons — Edited, Professional Videos Created From Live Cohort Classes for Evergreen Delivery
• 6 Editions — Five Live Cohorts are Iterated in Production, Plus One Fully Evergreen Version

• There was clear interest in remote work, but no proof that people would pay for structured education.
• The audience had very different goals: full-time employment, freelance work, early exploration vs active job search.
• The job market was changing rapidly, especially by 2024–2025, due to layoffs, AI-driven role changes, and longer, more competitive hiring processes.

1. Demand validation before building: Created a landing page outlining the promise and curriculum.
2. Cohort-based iteration (build in production).
3. Progressive value expansion and pricing strategy.
4. Founder-led sales via webinars.
5. Transition to an evergreen 6-month program.
6. Lifecycle design and experimentation.
7. Content leverage through social media.

• 200+ professionals completed the program across multiple editions, with a review of 9.10/10.
• Transitioned from cohort-based delivery to evergreen without losing structure.
• Sustained monthly sales for eight months through founder-led webinars.

• 9x+ — TikTok Views (Jan 26 vs. Dec 25)
• 2.7x+ — LinkedIn Impressions (Jan 26 vs. Dec 25)
• 40%+ — Spotify Podcast Plays (Jan 26 vs. Dec 25)
• 4.7x+ — Youtube Views (Jan 26 vs. Dec 25)
• 2.5x+ — Website Traffic (Jan 26 vs. Dec 25)
• 3.5x+ — Email Subscribers (Jan 26 vs. Dec 25)

By early 2026, I had strong content assets, but growth depended too much on algorithms.
High views didn’t consistently translate into podcast listens, website traffic, or email signups.
Creating new content wasn’t scalable.
The real question was whether increasing volume through reuse could drive movement into owned channels, not just inflate reach.

By early 2026, I had strong content assets, but growth depended too much on algorithms.
High views didn’t consistently translate into podcast listens, website traffic, or email signups.
Creating new content wasn’t scalable.
The real question was whether increasing volume through reuse could drive movement into owned channels, not just inflate reach.

Higher posting volume increased visibility, but the main gain was improved movement from social platforms to owned channels, validating a scalable distribution system.

• 7,000+ — Profiles in the Talent Database Across 35 Digital Roles
• 50+ — Introductory and Exploratory Calls With Founders, CTOs, HR Managers, Agencies, and Partners
• **45 ** — Countries Represented in Candidates Suitable for Remote-first Teams

I identified a business opportunity: I had access to a large pool of high-quality, pre-vetted, remote-ready talent. The challenge was building a recruiting agency from scratch to monetize that advantage, in a trust-based industry, without an existing client base, proven case studies, or a mature sales engine.

I built the agency end-to-end: launched a new brand and website, defined a differentiated value proposition around data-rich candidate profiles and cultural fit, built a 7,000+ global talent pool, ran 50+ discovery calls, tested partnerships and outbound sales, delivered full recruiting cycles, and implemented upfront deposits to align incentives and reduce delivery risk.

Built a 7,000+ profile global talent pool, delivered end-to-end recruiting processes, and implemented a shared-risk model. Learned when not to scale in unfavorable market conditions, shaping future product and service design.

• 150+ — Paying Members
• 18 — Months of Operation
• 15 — Countries Represented
• 100% — Weekly Delivery Consistency

I wanted to turn a fast-growing, high-trust podcast audience into a sustainable business. The challenge was designing a paid membership that delivered long-term value to a diverse, global audience with shared questions about career and life, but no single, clearly defined outcome.

I conducted around 40 qualitative interviews with podcast listeners to understand motivations and pain points, then designed and launched a live-first membership. I ran weekly sessions (classes, guest conversations, case discussions, book club, goal tracking), built an internal platform to centralize content and resources, and iterated formats continuously while operating the product solo.

Sustained a paid membership for 18 months with around 150 members from 15+ countries and 100% weekly delivery. Created strong engagement and real-world outcomes, then deliberately sunset the product after identifying a Job To Be Done mismatch.

• 75 — Paid Customers
• 3 — Product Iterations Launched From Job Board → Premium Newsletter → Tech-only Edition
• 100-200 — Roles Curated Weekly Fresh, Direct-from-company Opportunities Delivered Consistently
• 4h → 90min — Weekly Curation Time Operational Efficiency Improved via Tooling and Process Design

Job search information is fragmented, unreliable, and time-sensitive.
Candidates struggle to find relevant roles when they need them, while job boards optimize for traffic, not accuracy.
The challenge was turning this chaotic, expiring information into a trusted, paid product that delivered relevance, freshness, and value at scale.

I iterated the product three times: a paid job board, a segmented premium newsletter, and a tech-only edition.
I built a proprietary sourcing system, segmented users by role, moved links to structured databases, and reduced manual effort using scraping, AI categorization, and ATS pattern recognition to deliver weekly, high-quality curation.

Created a paid, trusted job-discovery product delivering 150+ fresh roles weekly.
Reduced curation time by 60%+, validated demand for paid curation, and built a repeatable system balancing quality, speed, and relevance.

• 190+ — Episodes Published Consistent Long-term Production Without Breaks
• 60+ — Countries Where the Show Gets Streamed From
• 1% — Weekly Incremental Improvements Across Content, Production, and Distribution

I wanted to create Spanish-language content exploring career, work, and alternative paths, but had no media background, audience, or business model.
The challenge was building a podcast from zero as a long-term system, sustaining quality and consistency while recording remotely across time zones and without relying on virality.

I wanted to create Spanish-language content exploring career, work, and alternative paths, but had no media background, audience, or business model. The challenge was building a podcast from zero as a long-term system, sustaining quality and consistency while recording remotely across time zones and without relying on virality.

Built a durable, high-trust media asset with 150+ episodes, national rankings, and global reach. The podcast became the foundation for multiple products, audience growth, and long-term distribution.

• 8 — Product Launches Delivered Through Live Webinars
• 1 — Product Launch Delivered for a Career Transition eBook
• 7 — Days from Idea to Launch

I needed to launch digital products without relying on ads or large teams, while validating demand, pricing, and positioning in volatile markets. Previous launches relied too much on intuition, lacked reuse, and generated short-term revenue spikes without long-term learning or leverage.

I designed a repeatable launch system combining audience research, pre-commitment signals, offer ladders, and time-bound campaigns. I validated demand through content and email engagement, structured bonuses to reduce buyer risk, reused launch assets, and documented every iteration to compound learning across products.

I launched multiple profitable products with consistent conversion, reduced launch risk, reused assets across campaigns, and built a scalable playbook that informed evergreen offers and future product strategy.

• 19,000 — Newsletter Weekly Readers
• 2.8 Million — LinkedIn Organic Views in the Last 365 Days
• 1.1 Million — TikTok Organic Views in the Last 365 Days
• 6 — Channel Distribution Systems Across Audio, Video, Written, and Social Platforms

Relying on social platforms created fragile growth. Algorithms changed constantly, follower reach was decoupled from visibility, and distribution was unpredictable. I needed a system to grow an audience without depending on a single platform, while converting attention into durable, owned channels that could support multiple products over time.

I designed a multichannel distribution system across podcast, video, blog, newsletter, and social platforms. Content was created long-form first, then reused across formats. I implemented automated capture flows, tagging, and sequences to move users from rented platforms into owned channels, prioritizing quality over raw reach.

I built a resilient, platform-agnostic audience system. I reduced dependency on algorithms, improved audience quality, enabled repeatable launches, and created a stable foundation for education products, newsletters, and B2B services.

• 99% — Weekly Newsletter Published Consistently Over Multiple Years
• 19,000+ — Weekly Readers
• 20+ — Distinct Automated Lead Magnets Used to Grow & Segment the Audience
• 190+ — Podcast Episodes Transformed Into Newsletter Insights, Frameworks, & Actionable Guidance

The challenge was relying on social platforms’ limited reach, consistency, and conversion. Algorithms changed frequently, audience visibility was unstable, and there was no direct relationship with users. I needed an owned channel to maintain distribution control, compound trust over time, and connect content, products, and opportunities without platform dependency.

I created a stable, owned audience channel that outperformed social reach. I improved conversion to paid products, increased content reuse, and reduced platform dependency while sustaining weekly delivery with high engagement over multiple years.

I built a weekly newsletter as the core distribution layer. I experimented with formats, lead magnets, and sequences, connected podcast content to written insights, and integrated email capture across LinkedIn, Instagram, and the website.