Magali Bejar
Verified Expert in Product Management
Product Manager
Buenos Aires, Argentina
Toptal member since August 16, 2021
Magali is a data-oriented product manager with a robust engineering background. She's skilled in various technologies and tools, including SQL and Google Analytics, and uses them to draw data-based insights to drive the product vision and roadmap. Magali is also well-versed in Agile product management and has experience effectively collaborating with various teams. Magali is passionate about building products that solve problems, so she's willing to go above and beyond to get it done.
Project Highlights
Expertise
- Agile
- Analytics
- Data
- Google Analytics
- Jira
- Product Management
- Product Roadmaps
- Product Vision
Work Experience
CEO
Tiene que haber algo más
- Launched an online membership in a lean way, selling before building to validate the idea and iterating every single week, learning from users. We had 99 paid users from nine countries.
- Successfully launched an online course for 50 participants from eight countries to transform their careers into remote work.
- Worked on this podcast, which is currently among the 1% of most shared podcasts worldwide, with listeners from 61 countries. The show made it to #1 in Apple Podcasts for the entire Argentina in 22.
- Won the "Women that Build" entrepreneur prize, granted by Globant.
- Selected by Georgetown to participate in their Global Competitiveness Leadership Program (GCL), a one-of-a-kind academic and experiential leadership development program in Washington, DC.
Product Manager
Bucket Listers
- Led and managed the product, design, and development teams.
- Collaborated on a long-term product strategy with the CEO to implement his vision.
- Executed product improvements, prioritized features, and created Jira tickets.
Technical Product Manager
Giving Assistant
- Owned multiple technical projects from ideation to launch and beyond and maintained a prioritized backlog of projects, bugs, and experiments that ensured the most impactful efforts were implemented at the right time.
- Led a cross-functional team in the definition of objectives and key results (OKRs) for projects and managed conversion rate optimization (CRO) efforts, shared the lessons learned, and launched the winners into production.
- Queried data with SQL and data visualization tools to make more objective, data-driven product decisions.
- Prioritized projects and enhancements that created customer and business value and delivered continuous value to our brands by driving revenue and new shoppers.
- Provided business context—the why and what—of projects to engineering while working closely with our brand partnerships team, growth marketing, creative, and development teams to manage our products: our shopping marketplace and browser extension.
- Generated clear, concise specifications and supporting documentation for projects that deliver valuable user experiences with strong attention to detail and a preference for an intuitive, less-is-more user experience.
- Ensured that the company stayed in front of market trends by regularly completing a competitive analysis.
- Identified product initiatives by understanding the unmet needs of brands and opportunities for the business with quantitative and qualitative research.
Product Manager
Almundo
- Coordinated an 8-person team made up of front-end and back-end developers, QA, and UI/UX designers.
- Communicated decisions and processes between all the stakeholders, including the CEO, the CTO, the country manager, and various teams (engineering, sales, legal, and fraud).
- Defined the product strategy and roadmap based on business objectives, competitive landscape, and resource constraints and defined requirements to marry short-term customer expectations with the long-term product vision.
- Worked with UI/UX and visual designers to create preliminary design concepts and work with developers to implement and iterate.
- Critically analyzed information gathered from multiple sources, including stakeholders and customers.
- Identified our customers through research, data analysis, user experience analysis, competitive research, surveys, and so on.
- Worked in an Agile environment using Scrum and development sprints.
Product Manager
Intermedia SP
- Set an eCommerce platform to sell the company's products such as domains, hosting, VPS, and SSL.
- Prioritized the product backlog and defined user stories.
- Managed team tasks and coordinated engineers, UX, sales, and support teams.
- Created upselling, affiliates, and growth plans while evaluating KPIs.
- Developed the SEM, SEO, and email marketing strategies.
Product Manager
Avature
- Strategically evaluated our customer needs, market perception, and competitive landscape for an applicant tracking system (ATS).
- Worked along with CBS in order to present their story in HR tech.
- Collaborated with the product, help center, social media, performance marketing, and PR teams to execute the product marketing content strategy and go-to-market plans.
- Improved various client-facing portals, including hiring manager and career sites.
- Benchmarked the ATS competition to understand features, plans, and pricing offered in order to train our sales team.
- Created an applicant tracking system product strategy.
- Translated the product strategy into detailed requirements.
Business Intelligence Developer
DThink
- Partnered with customers to understand business needs and develop innovative and automated processes for data analysis and presentation.
- Modeled a solution and databases using Oracle tools.
- Developed different ETL processes using Pentaho tools.
Process Manager
Ecoexist
- Structured and improved sales processes while working with sales reps.
- Defined production, logistics, and suppliers management processes.
- Trained team members to make data-oriented decisions.
Product Manager
Cloudifyd
- Developed a growth strategy and helped to define clients' segments and business models.
- Defined the app functionality and created user flow charts.
- Managed different user stories and product versions.
Product Owner
Access Informatics
- Defined new features for mobile and web SaaS projects.
- Coded in SQL and T-SQL and tested and implemented new functionalities.
- Designed and lectured new users on platform usage.
Project History
Core Integrations
http://givingassistant.orgLed the core team that was responsible for dozens of affiliate network integrations and over 50 coupon sources.
• Maintained the coupon processing systems with normalized and processed over 500,000 active codes.
Education
Georgetown University’s Global Competitiveness Leadership Program (GCL) in Leadership
Georgetown University - Washington DC, USA
Women Emerging Leader 2022 in Negotiation
The London School of Economics and Political Science (LSE) - London, UK
Engineer's Degree in Information Systems
UTN | Universidad Tecnológica Nacional - Buenos Aires, Argentina
Certifications
Public Speaking
Aprender de Grandes
Guy Kawasaki on Entrepreneurship
Critical Thinking for Better Judgment and Decision-making
Foundations of Exponential Thinking
Singularity University
Foundations of Exponentional Thinking
Singularity University
Advanced Google Analytics
Google Analytics for Beginners
Validation and UX Through Design Sprints
Udacity
The Complete Product Management Course—Charles Du
Udemy
JavaScript
Codecademy
HTML5 and CSS3
Udemy
HTML/CSS
Codecademy
Skills
Tools
Jira, Google Analytics, Tableau, Confluence, Trello, Slack, Basecamp, GitHub, InVision, Asana, Google Hangouts, Zoom, Google Docs, Atlassian, ETL, Hotjar
Paradigms
Agile, Kanban, Scrum, Requirements Analysis, Rapid Prototyping, Agile Product Management, B2C, Design Thinking, Iterative Design
Platforms
Pentaho, New Relic
Other
Product Management, Feature Prioritization, SQL, Productivity, Product Vision, Data, Data Analytics, Product Roadmaps, Analytics, Workflow, Loyalty Programs, Process Optimization, Project Management, Mentorship & Coaching, Databases, Business to Consumer (B2C), Mobile Applications, Monetization, Conversion Rate, Revenue Strategy, Business Modeling, Innovation, Leadership, Startups, Critical Thinking, Data-informed Decisions, Data-driven Decision-making, Software, Engineering, Computer Skills, Computer, Data-driven Methodology, Feature Backlog Prioritization, Teamwork, Planning, SEO Tools, Affiliate Marketing, Product Marketing, SaaS, Enterprise SaaS, SaaS Product Management, Product Benchmarking, Strategy, Google Meet, Notion, eCommerce, Backlog Management, User Stories, Business Intelligence (BI), Business Intelligence (BI) Platforms, Oracle BI, Process Flows, Process Design, Business Models, Business Model Canvas, User Personas, Growth, Growth Hacking, App Growth, User Segments, T-SQL (Transact-SQL), Implementation, Software Implementation, Feature Analysis, Feature Planning, Entrepreneurship, Web Entrepreneurship, Amplitude, Public Speaking, Design Sprints, HTML, CSS, HTML5, CSS3, JavaScript, Technical Product Management, Minimum Viable Product (MVP), Competition Research, Product Discovery, Business Strategy, Roadmaps, B2B, Product Strategy, Data Analysis, Product Engineering, APIs, A/B Testing, Key Performance Indicators (KPIs), Market Research, Wireframing, Software Development, Project Planning, User Experience (UX), New Product Development, Mobile eCommerce, Negotiation, Teams, Exponential Technologies, CEO, Iteration Management, MVP Design, Requirements, Team Management, Objectives & Key Results (OKRs), Excel Expert
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