Gorazd Koteski, Sales Expert in Skopje, Macedonia
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Gorazd Koteski

Sales Expert

Skopje, Macedonia

Toptal member since April 14, 2026

Bio

Gorazd is a driven and results-oriented sales professional with 2+ years of experience as an SDR and BDR. With a strong ability to turn consistent outbound effort into a real, measurable pipeline, his experience at Cleverly has shaped his approach to sales, teaching him how to combine high activity with smart targeting and relationships, and drive meaningful business outcomes. At Tixta, Gorazd handled SaaS sales, and at CCS, he sold financial benefits.

Project Highlights

Cleverly | Advanced B2B Sales Team Optimization and Lead Generation Strategies
Led a sales floor with 6 reps, consistently helping them book meetings and turning the conversion rate from 30% up to 65% for every single rep on the team. Assisted team members in fixing their tonality, approach to clients, and increasing results.
Debt Recovery
Recovered more than $1 million in delinquent accounts during tenure at CCS Corporate Client Services, consistently achieving high collection performance through effective negotiation.

Expertise

  • B2B Lead Generation
  • B2B Sales
  • Client Relationship Management
  • Cold Calling
  • Cold Emailing
  • Financial Sales
  • HubSpot CRM
  • SaaS Sales

Work Experience

Outbound Sales Agent

2026 - 2026
Alex Martinez
  • Worked with eCommerce brands to identify growth opportunities and improve outbound sales efforts. Reached out to qualified leads through cold calling, email outreach, and LinkedIn prospecting.
  • Built targeted lead lists based on ICPs to improve response rates and meeting bookings. Generated new business opportunities by starting conversations with decision-makers.
  • Helped bring deals into the pipeline through consistent follow-ups and relationship building. Managed outreach campaigns focused on booking meetings and creating sales opportunities.

Team Lead

2026 - 2026
Cleverly
  • Led and mentored a team of SDRs, driving performance through daily coaching, call reviews, and pipeline management, resulting in a consistent increase in team-wide booked meetings and quota attainment.
  • Fostered a competitive and high-energy team culture by setting clear expectations, celebrating wins, and maintaining strong morale in a fast-paced sales environment.
  • Resolved team challenges in real-time, including objection handling and prospect engagement strategies, ensuring consistent performance even during slow periods.
  • Implemented structured onboarding and training processes for new hires, reducing ramp-up time by over 30% and enabling faster contribution to pipeline generation.

Business Development Representative

2025 - 2026
Tixta
  • Targeted local and service-based businesses that would benefit from stronger online visibility, building a consistent pipeline of qualified leads interested in social media management and reputation growth.
  • Handled objections related to trust, ROI, and past marketing experiences, adapting messaging to demonstrate clear value and results.
  • Contributed to team success by sharing effective outreach angles and scripts focused on social media growth and online reputation management.
  • Generated new business opportunities by executing high-volume cold outreach campaigns focused on helping businesses grow their social media presence and improve their Google reviews, averaging 70–90 daily touchpoints.

Sales Development Representative

2024 - 2025
Corporate Client Services
  • Generated a consistent pipeline of qualified opportunities by conducting 80–100 outbound touchpoints daily across email, cold calls, and LinkedIn, resulting in an average of 6–10 booked meetings per week with corporate decision-makers.
  • Managed and maintained CRM hygiene by accurately logging activities, updating lead statuses, and tracking pipeline metrics, ensuring 100% data accuracy and visibility for the sales team.
  • Exceeded monthly KPIs consistently, including meetings booked, qualified opportunities created, and pipeline generated, ranking among the top-performing SDRs on the team.

Project History

Cleverly | Advanced B2B Sales Team Optimization and Lead Generation Strategies

https://www.cleverly.co/

Led a sales floor with 6 reps, consistently helping them book meetings and turning the conversion rate from 30% up to 65% for every single rep on the team. Assisted team members in fixing their tonality, approach to clients, and increasing results.

Cleverly runs B2B lead generation campaigns, handling personalized outreach, targeting, and copy so that qualified leads are received consistently every month without relying on ads or spamming people.

Backed by 8+ years of outbound experience as a Number 1 lead generation agency, we identify ideal buyers, craft messaging that resonates, and run coordinated outreach that consistently turns cold prospects into booked meetings.

Our process involves deploying dedicated SDRs who undergo intensive training, manage phone number sourcing, implement advanced dialing systems, and conduct 200-300 daily cold calls, with ongoing coaching from an elite SDR manager.

Debt Recovery

Recovered more than $1 million in delinquent accounts during tenure at CCS Corporate Client Services, consistently achieving high collection performance through effective negotiation.

During my time at CCS Corporate Client Services, I played a key role in recovering over $1 million in outstanding debt by managing a high-volume portfolio of accounts and engaging directly with customers to negotiate successful payment resolutions. Through a combination of strong communication skills, strategic negotiation, and a customer-focused approach, I was able to consistently secure payments while maintaining positive relationships with clients and customers alike.

I worked closely with individuals and businesses to understand their financial situations, develop realistic repayment plans, and resolve complex account issues efficiently. My ability to handle difficult conversations professionally, overcome objections, and identify mutually beneficial solutions contributed significantly to achieving and exceeding collection targets. This accomplishment reflects my persistence, attention to detail, and commitment to delivering measurable financial results while adhering to industry regulations and company standards.

Education

2026 - 2026

Undergraduate Coursework in in English Language and Literature

Blaze Koneski Faculty of Philology - Skopje, North Macedonia

Skills

Demand Generation

Cold Calling

Competencies

Communication

Sales Strategies

Outbound Sales

Roles

Sales Development Representative (SDR)

Other

SaaS Sales, B2B Sales, HubSpot CRM, Cold Emailing, Client Relationship Management, Financial Sales, Business to Consumer (B2C), B2B Lead Generation, Business to Business to Consumer (B2B2C), Cold Outreach, CRM Systems, Sales Negotiations, Objection Handling, Outbound Prospecting, Customer Relationship Management (CRM), Account Management, Deal Closure, Lead Generation, Sales, Full Cycle Sales, Appointment Setting, HubSpot, Inside Sales, Startups, Remote Team Leadership, Team Leadership, Remote Work, Five9, Koncert, Slack, English, Poetry Writing, Article Writing, Sales Training

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