Erin Edwards
Verified Expert in Support and Operations
Support & Operations Expert
New York, NY, United States
Toptal member since March 4, 2026
Erin is a detail-oriented and adaptable operations professional who thrives in fast-paced, remote environments. With experience supporting entrepreneurs and business teams, she excels in organizing workflows, managing communications, and keeping operations on track. Erin is known for her reliability, strong follow-through, and ability to quickly learn new tools and processes.
Expertise
- Administration
- Copy Editing
- Email Campaign Setup
- Marketing
- Public Relations (PR)
- Social Media Management
- Transcription
- Writing
Work Experience
Marketing Director | Operations Manager
Sight of Savage
- Directed end-to-end marketing strategy across digital platforms to increase brand visibility and customer acquisition.
- Managed back-end business operations, including client communications, scheduling, invoicing, CRM oversight, and workflow documentation.
- Supported day-to-day business functions, including documentation control, system updates, and cross-team coordination.
- Developed and executed integrated marketing campaigns across email, website, blog, and social media.
- Built and maintained B2B and B2C client relationships, ensuring retention and long-term engagement;
- Streamlined internal processes to improve administrative efficiency and reduce operational bottlenecks.
- Implemented data tracking systems to measure campaign performance and optimize ROI.
Customer Engagement Associate
Clipp
- Managed advertiser onboarding and collection of ad materials to meet strict print production deadlines.
- Coordinated artwork approvals and insertion order compliance to minimize revisions and ensure production accuracy.
- Maintained detailed customer records and documentation for quality control and audit readiness.
- Resolved artwork and production issues through proactive troubleshooting and cross-department collaboration.
- Strengthened client relationships by addressing special requests and ensuring timely communication.
- Contributed to workflow improvements that enhanced efficiency and reduced error rates.
Business Development Representative
Big Shine Worldwide
- Built and maintained relationships with federal, state, and local government agencies for sustainability initiatives.
- Managed government contracts and procurement paperwork with strict compliance requirements.
- Coordinated B2B and B2G marketing efforts, including event planning and content development.
- Managed government contracts and procurement paperwork with strict compliance requirements.
- Conducted outreach to warm and cold leads to schedule consultations and energy audits.
- Created internal and client-facing video communications during COVID-19 mitigation efforts.
Conference Services Coordinator
University of Virginia
- Managed housing assignments and bookings for summer programs.
- Generated contracts and participant rosters with high accuracy.
- Maintained ongoing communication with clients and program managers.
- Co-managed seasonal staff and assisted with onboarding and coordination.
- Operated housing databases to ensure accurate room assignment tracking.
Project History
Social Media Campaign for Shawarma King
Created organic content to increase visibility to diverse target audiences, enhance the quality of content, and increase engagement and patron activities physically and digitally via the client's Instagram platform using professional media services.
Shawarma King is a Lebanese restaurant located in the heart of True Blue near St. George’s University on the island of Grenada. The client wanted to showcase the menu in a better light and introduce new menu items, capture the atmosphere of the restaurant to attract workers, students, and locals, increase local patronage during the university’s recess periods, and illustrate the personality and family-oriented side of Lebanese culture through their restaurant. Professional photography and videography, paired with graphic design, brought the client’s vision to life.
Chez Louis Content Creation
Captured and edited professional photography and videography content that can be repurposed across Chez Louis' social media platforms, to give the brand a professional and sophisticated brand portrayal.
Chez Louis is a state-of-the-art European-inspired restaurant located in Grenada’s Port Louis Marina, which caters to travelers and sailors from all parts of the world and locals with an experienced palate. To help debut this novel brand in Grenada, we collaborated with their marketing hire to bring their mood board to life by capturing timeless editorial-style images that showcased food and drink and the space’s artsy architecture.
Tokyo Motors Social Media Managment
Created content calendar, managed content scheduling, designed graphics to showcase new vehicles, educated on electric vehicles, created consistent activity on platforms, and did event coverage content.
Tokyo Motors is a forward-thinking car dealership in Guyana, pioneering the availability of affordable electric vehicles to encourage sustainable driving. They wanted content and campaigns to showcase these new vehicles, educate the public about EV vs gas vehicles, be the go-to resource for affordable EVs, and increase leads.
Education
Bachelor's Degree in Spanish Language and Literature
Auburn University - Auburn, AL, USA
Bachelor's Degree in Public Relations
Auburn University - Auburn, AL, USA
Skills
Tools
Pipedrive
Administrative Operations
Transcription, Copy Editing, Client Intake
Communication
Writing, Social Media
Marketing Operations
Email Campaign Setup, Social Media Scheduling
Productivity Suites
Google Docs, Google Sheets, Microsoft OneNote, Google Forms
Sales Operations
CRM
Professional Skills
Data Annotation
Other
Marketing, Administration, Public Relations (PR), Social Media Management, B2C, Google Workspace, Project Management, Microsoft 365, Event Planning, Spanish, Sales, Subtitling, Growth Hacking, Growth Strategy, Photography, Videography, Virtual Tour Editing and Management, B2B, Graphic Design, Government Proposals, Database Management, Contract Drafting, Social Media Strategy, Content Creation, Content Writing, Digital Marketing, Photoshoot directing
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