Amy Oughton
Designer
Location
Arlington, VA, United States
Toptal Member Since
August 11, 2016
Amy has over ten years of experience specializing in analyzing big data and designing high-converting interfaces and visualizations for applications, SaaS products, and websites. She is a digital design agency CEO focusing on healthcare, education, nonprofit, and government sectors. Amy is a person with type 1 diabetes, a well-published designer on the subject of healthtech, and co-author of the book Diabetes Digital Health and Telehealth published by Elsevier.
Amy is available for hire
Hire Amy
Work Experience
2023 - 2023
UI Designer
Tad Slaff Consultancy Services
- Reviewed all market research, and used interviews to validate all challenges and assumptions.
- Conceptualized/designed the dashboard based on iterative collaborating sessions.
- Completed and delivered wireframes, a component library, and mockups.
Technologies: Data Visualization, UI Design, Dashboards, Web App Design, Analytical Dashboards
2021 - 2022
Senior Product and Web App Designer
Unit21, Inc
- Created an internal design ticketing system for five product teams to submit designs.
- Worked with five product teams to ideate, conceptualize, and design new and existing product offerings.
- Interviewed and onboarded three new designers. Led all the team meetings and documented the progress.
Technologies: Dashboard Design, Figma, Web App Design, UI Design, UX Design, DataViz, Information Architecture (IA), Enterprise SaaS, Enterprise Design, SaaS Design, User Flows, Web App UX, Web App UI, B2B, Web Design, Product Design
2021 - 2021
UX Designer
CrowdStrike
- Delivered all design assets, including mind maps, information architecture diagrams, flowcharts, wireframes, and mockups.
- Reviewed the documentation, including JSON files, to strategize a data visualization approach.
- Worked closely with the development team to conceptualize implementation.
Technologies: UX Design, User Journeys, Design Systems, UX Process, Workflow, Wireframing, Prototyping, UI Design
2021 - 2021
UI/UX Designer
InheRET, Inc.
- Revamped the existing SaaS platform and user experience.
- Conceptualized a new InheRET product—creating user flows, information architecture, and mockups.
- Worked with the team and leveraged the lean UX methodologies alongside senior executives, developers, and product managers.
Technologies: User Interface (UI), User Experience (UX), Gang of Four (GOF) Design Patterns, Wireframing, UI Design, Software, IT, Web Design, UX Design, Responsive Web Design (RWD)
2020 - 2021
UX/UI Designer
Intelligent Machines Lab Inc.
- Analyzed the available data fields to conceptualize an accurate data story for all user types.
- Reviewed the existing research and held internal interviews to develop a design strategy.
- Completed and delivered mind maps, information architecture diagrams, flowcharts, wireframes, and mockups.
Technologies: Product Design, User Interface (UI), User Experience (UX), UX Design, UI Design, Complex Application User Interfaces (UI), Prototyping, SaaS, Dashboard Design, Wireframing, Responsive Web Design (RWD), Artificial Intelligence (AI)
2019 - 2020
UX Specialist | Data Visualization Designer
My Patient Insight
- Worked with the client on several SaaS healthcare dashboards and platforms related to hypertension, heart failure, EHR redesign concepts, and design research.
- Analyzed the available data fields to conceptualize an accurate data story for all user types.
- Reviewed existing research to develop a design strategy.
- Worked with medical doctors and advisers for focused feedback.
- Led collaborated sessions with the development and engineering teams.
- Created and presented wireframes and design mockups.
Technologies: Design Leadership, Project Estimation, User Interface (UI), User Experience (UX), Zeplin, Sketch, InVision
2019 - 2020
UX Specialist | Product Designer
Wowza
- Revamped the existing SaaS platform experience ClearCaster and other features and tools under one cloud platform.
- Conceptualized a new Wowza product—creating user flows, information architecture, and mockups.
- Worked with the team and leveraged the lean UX methodologies alongside senior executives, developers, and product managers.
Technologies: Design Leadership, Project Estimation, User Interface (UI), User Experience (UX), Sketch, Figma
2019 - 2019
Web Designer (UI/UX)
VersaPay
- Met with key stakeholders, SMEEs, and the technical team to asses a design approach.
- Delivered all design assets, including mind maps, information architecture diagrams, flowcharts, wireframes, and mockups.
- Worked closely with the development team to conceptualize implementation.
Technologies: Responsive Web Design (RWD), User Interface (UI), User Experience (UX), Web Design, UI Design
2019 - 2019
UX Specialist | Product Designer
Square Box CatDV
- Revamped and reconceptualized SquareBox's B2B vast and complex Saas platform.
- Provided information architecture and wireframes for the video asset library.
- Customized the Material Design framework to revitalize the existing platform.
- Conducted design reviews and brainstorming sessions with C-level executives.
Technologies: Design Leadership, Project Estimation, User Interface (UI), Material Design, InVision, Zeplin, Sketch
2018 - 2018
Product Designer
E/CAPITAL
- Held technical interviews, presentations, and soft-thinking strategies to conceptualize the platform.
- Reviewed the business plan, success metrics, target audience, and other avenues to success prior to conventionalizing.
- Worked with the CEO and CTO to ideate, conceptualize, and design new and existing product offerings.
Technologies: Product Design, User Experience (UX), User Interface (UI), Design, Interactive Prototypes, Web App UX, Web App UI, Financial UX, Fintech, Cryptocurrency
2017 - 2018
UX Specialist | Product Designer
Income Discovery
- Redesigned interactive financial dashboards and wizards for users that were over 50 years old.
- Used the Material Design framework to clean the existing platform for brand consistency.
- Created a linear data story for the end user that visualize their financial retirement goal and trends.
- Presented my design solutions and UX research to the C-Level executives and development team for early and frequent feedback.
Technologies: Design Leadership, Project Estimation, User Interface (UI), InVision, Zeplin, Sketch
2017 - 2017
UI/UX Designer
i2i Population Health
- Collaborated with the VP to review the user personas/stories, analyze the KPIs/measures, and create a data visualization strategy.
- Worked directly with the VP to conceptualize/design the UI as well as create a clickable prototype for their new SaaS healthcare analytics product.
Technologies: Design Leadership, Project Estimation, User Interface (UI), InVision, Sketch
2016 - 2016
UI/UX Designer
Patient Ready Clinicians
- Handled and was responsible for the creation and delivery of all design assets, including mind maps, concept boards, information architecture diagrams, flowcharts, a UI kit, wireframes, and mockups.
- Led all the design meetings, while also managing expectations.
- Worked closely the development team to successfully create a custom responsive WordPress theme.
Technologies: Design Leadership, Project Estimation, User Interface (UI), Wireframing, Sketching, Project Management, Project Planning, UX Research, UI Design, WordPress, Sketch
2016 - 2016
UI/UX Designer
Alqimi — Sift 3.0
- Led all creative sessions and presented design concepts and finding to stakeholders.
- Delivered design assets, including mind maps, flowcharts, wireframes, and mockups.
- Spearheaded discussions to help solidify content among the team members.
- Presented key information about existing pain points within the data intelligence industry through detailed research and analysis.
- Handled and was largely responsible for both understanding the business objectives and keeping them aligned with the technical ones.
Technologies: Design Leadership, Project Estimation, User Interface (UI), Wireframing, Sketching, UX Research, UI Design, Bootstrap, Apple Keynote, Jira, Sketch
2015 - 2016
Information Architect
Department of Transportation
- Worked in a position that required public trust security clearance.
- Performed an inventory and audit on several large government sites (amounted to 80,000 plus pages).
- Developed and presented an actionable content migration strategy that included key information about existing pain points and best user experience practices for the web of stakeholders.
- Managed tasks in Jira and all documents in Confluence.
Technologies: Project Estimation, User Interface (UI), Drupal, Confluence, Jira, Microsoft Office
2015 - 2015
UI/UX Designer
Roqos
- Led all creative sessions and was also responsible for the delivery of all design assets.
- Ensured that the deliverables resulting from this collaborative creative direction included mind maps, flow charts, wireframes, and high-fidelity mockups.
- Handled and led all user experience research.
- Created and provided the team with a detailed user experience design specification handbook.
Technologies: Project Estimation, User Interface (UI), Wireframing, Prototyping, Sketching, Project Planning, UX Research, UI Design, Microsoft PowerPoint, Sketch, Adobe Photoshop
2015 - 2015
UI/UX Designer | Graphic Designer
Moko Social
- Managed and was responsible for presenting and delivering all design assets to stakeholders.
- Created moodboards and wireframes/mockups.
- Led discussions to help solidify the design strategy among the team members.
- Completed in depth research on the benefits of mobile friendly websites and used this information to deliver a high fidelity UI prototype for several of the Moko Social sub-brands.
- Redesigned graphics, social media landing pages, and also helped to print shirts and stickers.
Technologies: Project Estimation, User Interface (UI), Wireframing, Sketch, Project Planning, UX Research, UI Design, Adobe Illustrator, Adobe Photoshop
2015 - 2015
UI/UX Designer
Atlantic Media
- Responsible for presenting and delivering all assets to event planners, editors, and developers.
- Created moodboards, wireframes, mockups, and also content strategy for the digital media team.
- Optimized the responsive layout and look/feel for the GovExec, Route Fifty, and Threat Watch websites.
Technologies: Design Leadership, Project Estimation, User Interface (UI), Collaboration, Brainstorming, Sketching, WordPress, Adobe Illustrator, Adobe Photoshop
2013 - 2015
Creative Director | Designer
CED AME Zion
- Created an all encompassing digital experience for a worldwide organization with well over 100,000 members.
- Provided detailed research and analysis and also added/updated content within the Drupal content management system environment.
- Worked closely with other team members to establish both digital and print brand identities.
- Worked with team members to create wireframes, information architecture, and other digital assets.
Technologies: Design Leadership, Project Estimation, Wireframing, Prototyping, Sketching, Project Planning, UX Research, UI Design, Drupal, Adobe Photoshop
Education
2007 - 2012
Bachelor's Degree in Interior Design with a minor in Web Design
The Art Institute of Washingtion - Arlington, VA, USA
Experience
Mobile App Design - 5 yearsUX Strategy - 4 yearsResponsive Web Design (RWD) - 4 yearsSketch - 3 yearsContent Management - 3 yearsContent Management Systems (CMS) - 3 yearsJira - 1 yearZeplin - 1 yearLocation
