Andres Esquivel

Designer in Nuevo Cuscatlán, El Salvador

Member since May 24, 2019

Andrés is a lead product and web designer who specializes in brand positioning through design strategy. Judicious use of design can help companies to reach their next milestone, and achieving business goals is the essence of his design process. Consider working with Andrés on your next project—he's a sure asset to any team.

Branding User Experience (UX)User Interface (UI)Web Design User Research Mobile App Design iOS Responsive Web Design (RWD)Prototyping UI Prototyping UX Prototyping Information Architecture (IA)UX Research UI Research Mobile Design Show more

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Portfolio

Digital Design

Que Barato | Luxury Accesories
- B2B
- B2C
- eCommerce
- Luxury
- Luxury Goods
- Animation
- Web Animation
- Responsive Web Design (RWD)
- Responsive
- Responsive Design
- UI Design
- Mobile UI
- User Research
- Digital Marketing
- Apparel & Accessories
- Fashion
- Fashion & Beauty
- Fashion Design
- Web Design
- Mobile
- Mobile Design
- Mobile UI Design
- Mobile Web
- Minimalism
- Minimal UI
- UI Branding
- Branding
- User Interface (UI)
- Landing Pages
- Landing Page Design
- Style Guides
- UI Style Guides
CCI | Website Design
- Landing Pages
- Landing Page Design
- Conversion
- Conversion Rate
- Conversions
- Websites
- Website Redesigns
- Responsive
- Web UI
- Web UX
- Web UI Design
- Web UX Design
- Adobe Experience Design (XD)
- UX Design
- UI Design
- Wireframes
- Mockups
- Web Page Mockups
- High-fidelity Mockups
- Non-profit
- Contact
- Information Architecture (IA)
- Events
- Redesign
- Web
Platform9⎜B2B Website Redesign
- B2B
- B2B Lead Generation
- B2B Sales Pipeline
- Technology
- Web Design
- Website Redesigns
- web branding
- Branding
- Style Guides
- UI Style Guides
- UX Branding
- UI Branding
- Digital Branding
- UX Design
- UI Design
- Web UX Design
- Web UI Design
- Redesign
- Blog Design
Clothes 2 Factory | Branding and Web
- Branding
- Digital Branding
- Consulting
- Consultation
- B2B
- b2b branding
- Communication
- Communication Design
- Web UI
- Web UI Design
- UI Design
- Landing Pages
- Landing Page Design
- Landing Page Optimization
- Graphic Design
- Mockups
- 3D Mockups
- High-fidelity Mockups
- Web Page Mockups
- UI Branding
Syndash | Finance App
- SaaS
- SaaS Design
- Illustration
- Web Illustration
- Finance
- Data
- Data Visualization
- Data-informed Visual Design
- Wireframes
- User Flows
- Web
- Web UX
- Web UI
- Dashboards
- Dashboard Design
- Web Dashboards
- Transactions
- Visualization Design
- Digital Illustration
- Vector Illustration
- Websites
- Landing Pages
- Landing Page Design
- Finance Reports
- Personal Finance
- Personal Finance Management
- Web Design
- Web App UX
- Web App UI
- Web App Design
- Responsive Web Apps
- Responsive
- UI Design
- UX Design
- Onboarding
- Branding
- App UI
- App UX
- UI Branding
- UX Branding
- Icon Sets
- Icon Design
- App Icon Design
- Iconography
Petworld | App Concept
- User Interface (UI)
- UI Design
- UX Design
- App UI
- Apps
- App Design
- Veterinary Medicine
- Clinical Research
- Annotated Wireframes
- Adobe Experience Design (XD)
- Design
- Mobile Apps
- iOS
- Flat Design
- Pets
- Animal Care
- Animals
- iOS UX Design
Source of Light | Website Redesign
- Graphic Design
- Web Development
- Web Development Strategy
- Look Development
- Responsibe
- WiX
- UX Branding
- Design
- Adobe Photoshop
- Photoshop 7
- Photoshop CC
- Adobe Experience Design (XD)
- Adobe
- UI Design
- UX Design
- User Interface (UI)
- Websites
- Web UI Design
- Web UX Design
- Web UI
- Web UX
- Web App UX
- Nonprofit
- Non-profit
- Non-governmental Organizations (NGO)
- Donations
- Landing Pages
- Landing Page Design
Spirit Security | Website Design and Branding
- Web UX
- Web UI
- Web UX Design
- Web UI Design
- Websites
- User Interface (UI)
- UX Design
- UI Design
- Adobe
- Adobe Experience Design (XD)
- Adobe Photoshop
- Design
- Branding
- UX Branding
- Logo Design
- Logotype
- Logo Systems
- WiX
- Responsive
- Look Development
- Web Development
- Web Development Strategy
- Graphic Design
- Security
- IT Security
- Agency
- Corporate
- Corporate Design
- Corporate Identity
- B2B
- B2C
Point Research | Website Design and Branding
- Graphic Design
- Web Development Strategy
- Web Development
- Look Development
- Responsive
- WiX
- Branding
- Logo Systems
- Logotype
- Logo Design
- UX Branding
- Design
- Adobe Photoshop
- Adobe Experience Design (XD)
- Adobe
- Adobe Illustrator
- UX Design
- User Interface (UI)
- Websites
- Web UI Design
- Web UX Design
- Web UI
- Web UX
- Security
- Security Design
- Network Security
- Corporate
- Corporate Design
- Corporate Branding
- Corporate Development
- Corporate Websites
- UI Branding
- B2B
- B2C
- B2B Lead Generation

Employment

Graphic Designer
2018 - PRESENT
Liberty University
- Designed posters for the School of Music to advertise events.
- Created logos for the School of Music's bands.
- Designed slides to advertise the School of Music's events.
- Crafted flyer designs to advertise the School of Music's events.
- Designed brochures for the School of Music for different uses and purposes.
Technologies: Adobe Photoshop, Adobe Illustrator, Adobe InDesign
Graphic Designer
2016 - PRESENT
Freelance Work
- Developed a personal brand strategy for Carlos Escobar, a clothing consultant that worked with North Face.
- Composed a branding strategy for a bakery called Degusta Express.
- Established a brand identity system for a Beyond Expectation Films, a film company located in Indiana.
- Created a logo for Dockside, a boat cleaning company in Wisconsin.
- Positioned the image and increased the sales of a wholesale company called Que Barato.
Technologies: Adobe Photoshop, Adobe Illustrator, Adobe InDesign
Graphic and UX/UI Designer
2018 - 2018
Point Research
- Developed a design strategy to position the brand with a competitive advantage.
- Designed their identity system.
- Created a brand messaging strategy.
- Designed and developed their website.
- Worked on stationery designs such as business cards, letterheads, and envelopes.
Technologies: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe XD, Wix
Graphic and UX/UI Designer
2018 - 2018
Spirit Security
- Crafted a design strategy to position the brand with a competitive advantage.
- Designed their identity system.
- Developed a messaging strategy.
- Designed and developed their website.
- Created stationery designs, including business cards, letterheads, and envelopes.
Technologies: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe XD, Wix
Marketing Strategist
2016 - 2016
Que Barato El Salvador
- Increased sales through digital marketing strategies.
- Increased lead generation by 300%.
- Increased page followers.
- Increased post impressions by 200%.
- Raised brand and product awareness.
Technologies: Adobe Photoshop, Adobe Lightroom, Adobe Illustrator

Other Experience

Solutions, Not Art – The True Business Value of Design (Publication)
https://www.toptal.com/designers/web/business-value-of-design
Designers who focus on the business value of design will make themselves more indispensable to companies because businesses aren’t buying design; they are buying outcomes.

Education

Bachelor's degree in Graphic Design
2017 - 2020
Liberty University - Lynchburg, VA, USA

Experience

Location

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