Arda Aksoy
Designer
Location
Istanbul, Turkey
Toptal Member Since
November 17, 2015
Arda is a digital product designer who helps businesses reach their goals through product strategy and UX and UI design. He provides strategy-led, user-focused, innovative, and cross-platform solutions for digital products. Since 2014, Arda has worked as a freelance consultant and has been fortunate to work with local or global startups and corporations from multiple industries and markets.
Arda is available for hire
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Work Experience
2016 - PRESENT
Freelance Digital Product Consultant/Designer
Self-employed
- Worked on the design strategy and UI/UX of internal and customer-facing digital products for a globally advanced supply chain planning and scheduling software company.
- Collaborated on the product strategy and designed the UX and UI of a low-code SaaS platform.
- Collaborated on the product strategy and designed the UX and UI of a mobile home renting platform.
- Designed a new brand identity and mobile app design for a Silicon Valley-based startup.
- Designed and consulted for an insurance company based in the US. Worked on the online checkout and discovery process.
- Created a brand identity in collaboration with architects for a luxury sports company.
Technologies: Fintech, Retail & Wholesale, Sports, Fitness, Automotive, Insurance, Real Estate, Gambling, Travel, Responsive Design, User Stories, Surveys, Research, Competitor Analysis & Profiling, Empathy Mapping, Style Guides, Supply Chain, Design Systems, Mobile UX, Cross-platform, Enterprise SaaS, Mobile, Software as a Service (SaaS), Mobile Design, Tablet UX, Tablet UI, iPad, eCommerce, WebApp, Web App Design, Information Architecture (IA), Cross-platform UX, SaaS Design, SaaS, User Interface (UI), Mobile UI Design, Mobile UI, User Experience (UX), Personas, Mobile UX Design, Mobile App Design, Digital Design, Digital Product Design, Responsive Web Design (RWD), User Flows, User Journey Maps, Wireframing, User Research, UX Research, Android, iOS, Prototyping, Web Design, UX Design, UI Design, UX Strategy, Product Design, Slack, Zeplin, Marvel, Principle, InVision, Sketch, Adobe Creative Suite, Dashboard Design, Enterprise System Design, System Design, Data Visualization, UX Audits
2022 - 2022
Product Designer for Social Media Mobile App
P180 Investments LLC
- Designed a mobile app where users can specifically keep track of their close friends without distractions.
- Designed screens, created interactive prototypes for all app flows, and made a style guide for developer handoff.
- Received the brief from the client in a rough idea form. Researched possible solutions, wireframed the flows, and discussed with the client to reach optimum solutions.
Technologies: Mobile Design, UX Design, UI Design, Social Media, Wireframing, Prototyping, Product Design, SaaS, Figma, UI Style Guides, User Experience (UX)
2018 - 2020
Digital Product Consultant
Kuika Software
- Worked hand-in-hand with the founder to brainstorm, shape, and iterate the initial idea and product directions.
- Developed new ideas and articulated artistic rationale to support creative concepts and direction.
- Balanced frictions and needs with the company's business goals, market viability, and technical feasibility.
- Executed all the product design stages from concept to the final hand-off to developers.
Technologies: Research, Competitor Analysis & Profiling, Empathy Mapping, Style Guides, Design Systems, Software as a Service (SaaS), SaaS Design, SaaS, User Interface (UI), User Experience (UX), Personas, Digital Design, Digital Product Design, Wireframing, User Research, UX Research, Prototyping, Web Design, UX Design, UI Design, UX Strategy, Product Design, Sketch, Zeplin, Lucidchart, Dashboard Design, Figma, UI Style Guides, UX Audits
2017 - 2020
Digital Product Consultant
ICRON Technologies
- Performed heuristic evaluation on the existing platform.
- Interviewed stakeholders and users to gather insights about their habits and workflows.
- Optimized the information architecture and user flow.
- Designed and delivered the new end-user platform to meet the client's updated tech stack.
- Designed and delivered the internal platform for creating new projects and managing existing ones.
- Worked with the R&D team to brainstorm, shape, and iterate the initial idea and product directions.
Technologies: Style Guides, Supply Chain, Design Systems, Enterprise, Cross-platform, Enterprise SaaS, Software as a Service (SaaS), SaaS Design, SaaS, User Interface (UI), User Experience (UX), Personas, Digital Design, Digital Product Design, User Journey Maps, Wireframing, User Research, UX Research, Prototyping, UX Design, UI Design, UX Strategy, Product Design, Zeplin, Sketch, Dashboard Design, Figma, UI Style Guides, Enterprise System Design, Data Visualization, UX Audits
2013 - 2016
Visual Designer
Monitise, Inc.
- Designed iOS and Android apps for VISA Europe for their travel-based venture.
- Created an iPad app design for Bilyoner.com (a sports betting website) and also did some work on their Android and iOS app.
- Designed mobile apps for local Turkish banks, including iOS and Android platforms and iPad.
- Crafted the designs for Turkish Airlines' Android app and mobile site.
- Designed the iOS and Android app for Pegasus Airlines.
Technologies: Sports, Gambling, Travel, Style Guides, Mobile UX, Cross-platform, Mobile, Software as a Service (SaaS), Mobile Design, Tablet UX, Tablet UI, iPad, WebApp, Web App Design, Responsive Web Design (RWD), Cross-platform UX, SaaS Design, User Interface (UI), Mobile UI Design, Mobile UI, User Experience (UX), Personas, Mobile UX Design, Mobile App Design, Digital Design, Digital Product Design, Wireframing, Android, Prototyping, UX Design, UI Design, UX Strategy, Product Design, Zeplin, Sketch, Adobe Creative Suite, Dashboard Design, SaaS, UI Style Guides, UX Audits
Education
2008 - 2013
Bachelor of Arts Degree in Visual Communication Design
Sabanci University - Istanbul, Turkey
