David uses UX design and user research to help founders and developers grow their businesses through increased user retention in their best target audiences. Drawing from over 14 years of experience spanning UX, development, and business, he was the author of UX for Development Shops and hosted More Than an Interface (>UI). He is an early adopter of UserTesting.com, OptimalSort, and Treejack. David works on UX research and strategy for a large global nonprofit.
Served as the organization's main expert on three industry-standard user research platforms.
Created and run research studies for a 5000+ page web property, an intranet, an enterprise application, and several mobile apps. Created new proposed information architectures or new product visions for several of these products as a result.
Conducted extensive user interviews, surveys, and deep research synthesis for an organization-level customer experience project.
Technologies: Usertesting.com, Treejack, OptimalSort, Miro, Google Sheets, Google Docs, Google Slides
2018 - 2019
Performed design vision casting to help the company market a hardware maintenance product to a new vertical.
Created user stories and vision-casting prototypes for a new framework meant to unite several major product lines.
Contributed to the team’s kits to standardize project discovery and user research efforts.
Participated in a workshop in Portugal which examined ways to relate multiple product lines from the several companies which merged to create ours. Presented to two C-level Hitachi Vantara executives and one of their counterparts from Hitachi Ltd.
Technologies: Adobe Experience Design (XD), Google Slides, Pitch Decks, User Personas, Product Vision, UX Process, UX Prototyping
Owner | UX Strategy Consultant
2012 - 2018
Thrill & Create
Collaborated with C-level executives on user research, information architecture, interaction design, and product strategy.
Designed the user experience of the DC Trails Hop On Hop Off Tours app which has received thousands of downloads through the app stores for iOS and Android and has helped raise DC Trails' average rating on Yelp by 19%.
Conducted user research, created a new information architecture, and prototyped navigation improvements for a large global consumer goods company—leading to a 20% increase in monthly active users for an intranet web application.
Designed responsive websites, web applications, and mobile apps for clients who are often bootstrapped or funded startups.
Ran usability studies, card sorting, tree testing, user interviews, and surveys.
Wrote and self-published UX for Development Shops, an eBook that teaches other technical people about user-centered design.
Hosted More Than an Interface (>UI), a video series on topics at the intersection of UX and development.
Graduated from Double Your Freelancing Academy, which helped freelancers use their skills to generate more revenue for their clients. Topics included positioning, market research, services, messaging, automation, social media, and authority-building.
Used UserTesting.com since 2012 and OptimalSort and Treejack since roughly 2014; still use all of these tools in my current role.
Technologies: User Testing, Apple iWork, Treejack, OptimalSort, Axure RP Pro
2010 - 2012
Bay Bridge Decision Technologies (acquired by Interactive Intelligence, then Genesys)
Prototyped a new module for the company’s flagship product, a long-term forecasting, analysis, planning, and workforce planning product for contact centers.
Consulted other departments of BBDT on usability-related matters.
Mentored a new developer weekly on topics that included human-computer interaction.
Performed maintenance development and feature improvements for both of the company's main products.
Interviewed candidates for open positions on our software development team. The company hired three of these candidates.
Collaborated with an offshore development team in Indonesia until Bay Bridge decided to bring all development onshore.
Successfully recommended better development tools to management after seeing how deficiencies in our team's existing tools were hurting team productivity.
Performed full-stack development for STK/Scheduler, a satellite mission scheduling application for Microsoft Windows.
Demonstrated ability to come up to speed in a new domain quickly by becoming the company's only developer to earn a Satellite Tool Kit (STK) Certified Rocket Scientist certification after only a few months on the job.
Won a spot bonus for speeding up a Microsoft Excel macro so much that it gave answers to a potential customer within minutes instead of days.
Began to occasionally work remotely in this role. Also occasionally worked remotely during my next position and have now worked remotely almost exclusively as an independent UX consultant.
Regularly collaborated with the company's president, Vice President, and other upper management as the only full-time developer responsible for STK/Scheduler.