Djebril AJ M. Laorden, Designer in Cebu City, Central Visayas, Philippines
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Djebril AJ M. Laorden

Verified Expert  in Design

Bio

Djebril is a brand designer and art director with 4+ years of experience in page layout development, product packaging, digital art manipulation, and brand identity design systems. His distinctive style has impacted global and local businesses in the marketing, newspaper, and graphic design industries. Djebril uses Adobe's creative tools to provide strategic design solutions that help clients stand out and is committed to elevating ideas and transforming them into tangible brands.

Portfolio

Work Experience

Senior Art Director

2022 - PRESENT
Marque Media
  • Worked with a team that developed comprehensive design solutions for a diverse array of prominent clients, including Netflix, American Express, Scoutible, Sephora, Scentbox, Honor MD, Skinney, Jimmy Choo, and other well-known individuals.
  • Achieved success in executing a comprehensive rebranding initiative for a highly esteemed, multi-million-dollar floral wholesale business located in Las Vegas, resulting in a notable boost in brand recognition and customer retention.
  • Expertly executed a brand revitalization strategy for DRYKI, a leading provider of innovative and superior sweat-absorbent handkerchiefs, resulting in heightened brand awareness and customer loyalty within a two-month period.
Technologies: Branding, Advertising Design, Digital Advertising, Logo Design, Iconography, Art Direction, Brand Guidelines, Graphics, AssetsLibrary, Brand Design, Social Media Design, Creative Direction, Design Thinking, Social Media, Visual Design, Color Palettes, Typography, Startups, Tone of Voice, Design, Photoshop CC, Illustrator CC, Style Guides, Mockups, Package Design, Color Theory, Visual Identity, Label Design, Logotype, Color Schemes, Brand Books, Brand Logos, Brand Strategy, Printing Materials, B2B, Presentation Design

Senior Art Director (Self-employed)

2021 - PRESENT
VIBRA Design Studio
  • Rebranded a legacy publishing company with 37 years of history, resulting in a 35% increase in brand awareness within the first six months after launch.
  • Developed a logo and packaging design for a French milk startup, which resulted in a 43% increase in revenue during the first year of launch.
  • Established brand identity for the first medical equipment company in the province, which was part of the Piedad Group. It led to a 12% increase in brand recognition and a 10% sales increase every month for six months.
Technologies: Branding, Product Packaging, Iconography, Art Direction, Brand Guidelines, Graphics, AssetsLibrary, Brand Design, Creative Direction, Design Thinking, Social Media, Visual Design, Color Palettes, Typography, Tone of Voice, Design, Photoshop CC, Illustrator CC, Style Guides, Mockups, Package Design, Color Theory, Visual Identity, Logotype, Color Schemes, Brand Books, Brand Logos, Brand Strategy, Printing Materials, B2B, Presentation Design

Art Director (Self-employed)

2019 - PRESENT
Djebril Design
  • Created visually compelling graphic templates for the content marketing efforts of subsidiary brands and partners associated with prominent basketball league entities, ensuring a unique and consistent brand appearance.
  • Developed comprehensive brand identity guidelines, including color palettes, textures, typography, logos, messaging, and positioning for various major basketball league organizations, ensuring a consistent and cohesive brand image.
  • Provided expert consultation and hands-on training to a design team in the creation of high-quality sports-themed digital artwork for both web and physical advertising materials.
Technologies: Image Manipulation, Digital Art, Graphic Design, Art, Branding, Graphics, Brand Design, Creative Direction, Design Thinking, Social Media, Visual Design, Color Palettes, Typography, Design, Photoshop CC, Style Guides, Mockups, Package Design, Color Theory, Visual Identity, Logotype, Color Schemes, Brand Books, Brand Logos, Brand Strategy, Printing Materials, Iconography, B2B, Presentation Design

Layout Artist and Editor-in-chief

2018 - 2022
Ang Kawayan
  • Won consecutive championships in the Division Level Press Conference and was recognized as the Best Layout Artist for the 2018-2019 and 2021-2022 seasons.
  • Created a comprehensive brand identity system, including color schemes, typography, graphic elements, voice, tone, messaging, and positioning, while ensuring adherence to the company's established and historical branding guidelines.
  • Authored and published a tabloid that was entered into a national-level competition.
  • Instructed and delivered presentations in a student-focused journalism workshop.
  • Guided and trained aspiring journalists to participate and excel in school-level journalism competitions.
Technologies: Page Template Design, Desktop Publishing (DTP), Writing & Editing, Branding, Graphics, AssetsLibrary, Brand Design, Creative Direction, Design Thinking, Print, Social Media, Print Design, Newspapers, Layout Design, Visual Design, Color Palettes, Typography, Design, Photoshop CC, Illustrator CC, Style Guides, Mockups, Package Design, Color Theory, Visual Identity, Logotype, Color Schemes, Brand Books, Brand Logos, Brand Strategy, Printing Materials, B2B, Presentation Design
OCTOBER 2021 - PRESENT

Advanced Adobe Photoshop

Domestika

SEPTEMBER 2021 - PRESENT

Introduction to Adobe Photoshop

Domestika

JUNE 2021 - PRESENT

Typography and Branding: Design an Iconic Logo

Domestika

JUNE 2021 - PRESENT

Doodle-Style Vector Illustration

Domestika

JUNE 2021 - PRESENT

Adobe Illustrator for Typography, Lettering, and Calligraphy

Domestika

APRIL 2021 - PRESENT

Color Theory: How to Apply it on your Images

Domestika

MARCH 2021 - PRESENT

Introduction to Adobe Illustrator

Domestika

OCTOBER 2020 - PRESENT

Developing a Creative Concept For Branding Projects

Domestika

OCTOBER 2020 - PRESENT

Design a Graphic Elements to Boost your Brand

Domestika

Tools

Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe CC, Photoshop CC, Illustrator CC, Adobe Lightroom

Industry Expertise

Sports

Other

Page Template Design, Desktop Publishing (DTP), Image Manipulation, Graphic Design, Branding, Logo Design, Art Direction, Brand Guidelines, Brand Identity, Digital Brand Identity, Photo Collages, Collage Design, Ad Banners, Graphics, Brand Design, Creative Direction, Design Thinking, Print, Social Media, Print Design, Newspapers, Layout Design, Visual Design, Color Palettes, Typography, Startups, Tone of Voice, Design, Style Guides, Mockups, Package Design, Digital Art, Color Theory, Visual Identity, Logotype, Color Schemes, Brand Books, Brand Logos, Printing Materials, B2B, Presentation Design, Adobe Acrobat Pro, Writing & Editing, Art, Advertising Design, Product Packaging, Digital Advertising, Poster Design, Billboard Design, Brand Analysis, AssetsLibrary, Social Media Design, Label Design, Brand Strategy, Iconography, Packaging, 3D Logos, Product Branding

Experience

Art - 6 yearsGraphic Design - 4 yearsPage Template Design - 4 yearsLogo Design - 2 yearsDigital Art - 2 yearsBrand Identity - 2 yearsImage Manipulation - 2 yearsProduct Packaging - 2 years
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