
Elliott Golden
Verified Expert in Design
Designer
New York, NY, United States
Toptal member since December 28, 2019
As a director of product design, Elliott has helped Fortune 500s such as IKEA, Vanguard, and Discover bringing winning services to market, launched three products of his own, moderated over 400 user tests, and helped various Techstars and YCombinator startups hit their numbers, time after time.
Portfolio
Work Experience
UX Director
Fahrenheit 212
- Led product design for IKEA, Vanguard, Discover, and other Fortune 500 clients.
- Dove into lots of hands-on UX and visual design.
- Spearheaded the development of this global firm’s new digital product design service.
- Trained much of the agency on UX research and product design.
- Took multiple Fortune 500 products all the way from research to market.
UX Design Professor
Pratt Institute
- Developed the curriculum and taught this prestigious design school's product design course.
- Instilled a broader problem-solving mindset in many young designers.
- Taught students about copy’s crucial role in design.
- Taught students to build and launch their own product pitch pages from scratch with HTML/CSS/JS.
Lead Product Designer and Co-founder
Civic Shout
- Boosted primary conversion rate by 32% via methodical quant and qual test and learn tactics.
- Managed product and design for this progressive advocacy platform that delivered over 1000 constituent messages to the US Congress per day.
- Researched and reviewed external service providers before they were integrated into the system.
- Developed brand ID based on competitor positioning.
- Handled all company-wide visual design.
Senior Product Designer
Independent
- Worked directly with startups to help them bring their products and services to the next level via research and hands-on UX and visual design. Here are a few of them.
- Worked with Keen Home with key eCommerce design issues, which led directly to increased revenue and acquisition within a year.
- Played a key role in the successful development and launch of General Assembly's second-gen marketing site and internal billing tools.
- Led product design and UX research with Concert Window during their peak years.
- Designed and iterated the core chat experience and developed the brand for Courier.
- Helped QallOut, through multi-sprint user testing, design iteration and product strategy, double time on site and increase return visits by over 30%.
Lead Product Designer and Co-Founder
Puppystream
- Helped Puppystream become the #1 photo sharing community for dog lovers.
- Boosted activation rate by 24% and monthly actives by 31% via measured experiments and variant testing.
- Conducted user interviews to help prove or disprove closely held assumptions.
- Implemented all UX and visual design.
- Raised angel funding to support growth and a team of three.
Director, Product Designer, and Full-stack Developer
Simple Circle
- Operated this NYC-based design and dev shop.
- Led teams through product design, development, and production launch.
- Engineered production solutions with Ruby on Rails, JavaScript, AWS, EC2 Linux builds, Postgres, and related tech.
- Led design direction on the majority of projects.
- Managed our custom CMS product, which helped us attract and win much or our business.
Education
Bachelor of Fine Arts Degree in Design and Fine Art
School of Visual Arts - New York City
Bachelor of Fine Arts Degree in Design and Fine Art
UNC Asheville - North Carolina
Skills
Tools
Adobe, Sketch, InVision, Validately, Lookback, Pencil & Paper, Principle
Languages
HTML, CSS
Platforms
Amazon EC2, iOS
Industry Expertise
Consumer Products, Music
Other
Product Design, UX Design, User Testing, UI Design, Strategy, Flexibility, Ruby on Rails (RoR), PostgreSQL, Design Thinking, UX Research, APIs, Fintech, Enterprise Software, Legal, Immigration Law, Chatbot Conversation Design, Chatbots, Conversational UX, Conversation, Video Streaming, Family, Prototyping
Experience
- UX Design - 12 years
- UI Design - 12 years
- Product Design - 8 years
- Strategy - 8 years
- User Testing - 6 years
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