Florence Dairo

Designer in Lagos, Nigeria

Member since July 23, 2019

Florence is a digital product designer with deep experience improving and creating features to grow businesses. So far, she's worked with startups such as Polywork, Carbon, Amplified Payments, and other innovative startups. Currently, she works with Shop-Ware to help shops streamline their operations and communications within and out of the shop. Florence is skilled at UX design, UI design, and product and design strategy. She is an excellent collaborator and can also work as a sole designer.

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Portfolio

Digital Design

Polywork — Creating Seamless Experiences for Professional Network
- Professional Network
- Responsive Design
- Web UX
- Web UI
- Mobile UX
- Mobile UI
- Agile UX
- Agile
- Product Design
- Digital Product Design
Carbon iOS App
- Fintech
- User Interface (UI)
- User Experience (UX)
- iOS
- Figma
- Banking & Finance
- Human-centered Design (HCD)
- Loans & Lending
- Digital Product Design
- Mobile UX
mTransfers
- Digital Product Design
- Keyboards
- Fintech
- User Experience (UX)
- User Interface (UI)
- Sketch 4
- Figma
- Adobe Experience Design (XD)
- Mobile UX
Carbon: Loan Top-up
- User Experience (UX)
- Digital Product Design
- Design Strategy
- User Interface (UI)
- Fintech
- Loans & Lending
- Mobile UX
Open Banking Web App
- User Interface (UI)
- User Experience (UX)
- Digital Product Design
- Fintech
- Banking & Finance
- APIs
- Web App Design
Carbon App: Interest-free Loan
- User Experience (UX)
- User Interface (UI)
- Digital Product Design
- Product Strategy
- Fintech
- Banking & Finance
- Loans & Lending
- Mobile UX
Real Homes
- Real Estate
- Hybrid Apps
- User Experience (UX)
- User Interface (UI)
- Digital Product Design
- Mobile UX

Employment

Product Designer
2020 - PRESENT
ShopWare (via Toptal)
- Mapped out a comprehensive and reusable Ant Design system.
- Created persona based on the customer information. Provided and built a customer journey map for Shop-Ware's experience.
- Designed a mid-fidelity flow for a mobile-first web product.
Technologies: Zeplin, Figma, Miro
Product Designer
2020 - 2020
Polywork (via Toptal)
- Designed a responsive web application—web and mobile views.
- Cooperated with an agile team to help design, research, and obtain user feedback.
- Conducted competitive research, created user flows, wireframes, and UI.
- Organized and moderated a user testing session to validate my prototype design.
Technologies: Figma
Product Designer
2019 - 2020
Carbon
- Designed a functional and usable iOS version of the Android application.
- Redesigned the Android app to be in line with our target market.
- Recognized problems with the old design within the current user interface.
- Addressed important areas and created solutions that dealt with these issues.
- Mapped out a social banking application for swift, instant transactions for key users.
Technologies: Mobile UX, Adobe Suite, Sketch, Figma
Product/Brand Designer
2016 - 2019
Amplified Payments
- Conducted user research, created sketches, wireframes, and usability tests, handing them smoothly off to the developers.
- Created user flows, user interfaces, and style guides for mTransfers on Android and iOS.
- Ideated and improved various products’ user experiences and brand designs.
- Designed seamless experiences for bank customers to carry out financial transactions through their social apps—a product called mTransfers.
- Collaborated with engineers and product managers on the product—mTransfers.
Technologies: Mobile UX, InVision, Adobe Suite, Sketch
Freelance Product/Brand Designer
2017 - 2017
vLight
- Engaged with multiple stakeholders to bring concepts to reality at every stage of development.
- Created visual designs and support implementation for Hybrid (Android and iOS).
- Built the customer journey, wireframes, and functional high-fidelity prototypes.
- Conducted usability tests to check assumptions.
Technologies: Adobe Suite, Sketch, Figma
Freelance Product Designer
2017 - 2017
Wardrobe Africa
- Designed an intuitive web application for those in the diaspora.
- Collaborated with major stakeholders such as web developers, the product owner, and the marketing team.
- Created the information architecture schema, content strategy, low-fidelity sketches, flow diagrams, usability tested wireframes, prototypes, and mockups.
- Executed all the visual design stages from concept to final hand-off to engineering.
- Created a minimal and easy user experience and interface screens for Once N’ Out’s web app: the Wardrobe Africa (Thewardrobe.africa).
Technologies: Sketch, Adobe Suite
Brand Designer
2016 - 2016
Brand Et Al
- Created visual designs and designed print layouts for various publications.
- Collaborated closely with designers, art directors, and copywriters.
- Designed campaigns, including print ads, in-store merchandising, and packaging.
Technologies: Adobe Illustrator, CorelDRAW, Adobe Photoshop

Other Experience

Minimalist UX Design for Healthier Smartphone Engagement (Publication)
https://www.toptal.com/designers/app-ux/minimalist-ux-design
It’s easy to waste too much time staring at our smartphones, but minimalist UX design can help users build healthier engagement habits.
How to Prevent Feature Creep with User Story Best Practices (Publication)
https://www.toptal.com/designers/ux/feature-creep
Designers should not rely on user stories alone to prevent feature creep. However, working with them provides the critical measurements designers need to deliver products with great user experiences.

Education

Bachelor's Degree in Economics
2011 - 2015
University of Lagos - Lagos, Nigeria

Certifications

Human Computer Interaction
MARCH 2020 - PRESENT
Interaction Design Foundation

Experience

Digital Product Design6 years
User-centered Design (UCD)5 years
Agile UX5 years
Design Sprints5 years
Design Systems5 years
Figma4 years
Prototyping4 years
Microinteractions4 years

Tools

Figma

Location

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Designer in Lagos, Nigeria

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