Haris Ovcina, Designer in Sarajevo, Federation of Bosnia and Herzegovina, Bosnia and Herzegovina
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Haris Ovcina

Verified Expert  in Design

Designer

Sarajevo, Federation of Bosnia and Herzegovina, Bosnia and Herzegovina

Toptal member since November 19, 2018

Bio

Haris is an architect turned designer with over 10 years of professional experience, working on projects ranging from small, local startups to large enterprise solutions for some of the biggest Fortune 500 companies. Having a strong engineering background, Haris always seeks out ways to systematically improve current processes and experiences while maintaining clear and effective communication.

Portfolio

Work Experience

Lead Product Designer

2020 - PRESENT
Sematext
  • Designed a unified platform experience spanning five core modules: Service Monitoring, Log Management, Tracing, Synthetics Monitoring, and Real User Monitoring.
  • Developed and maintained a custom Figma-based design system from scratch, enabling design consistency and speeding up implementation across the product.
  • Built a scalable alerting system used across all modules, improving incident response times and ensuring consistency in user interaction patterns.
  • Collaborated closely with product managers and developers across time zones, ensuring high alignment and velocity in a fully remote environment.
  • Supported a bootstrapped team in launching a complex, multi-feature monitoring suite with zero external funding, contributing to strong product-market fit and user adoption.
  • Contributed to the website redesign and collaborated with the marketing team to ensure brand consistency and improved user conversion paths.
Technologies: Figma, Adobe Suite, Hotjar, Dashboard Design, UX Design, User Interface (UI), Design Systems, Data Visualization, Agile UX, Product Design, Digital Product Design

Lead Product Designer

2023 - 2025
Kindbody
  • Redesigned the entire Patient Portal experience, improving usability across mobile and desktop, contributing to a measurable increase in patient engagement and appointment confirmations.
  • Revamped Kindbody’s proprietary EMR interface, streamlining workflows for clinical staff and reducing time-to-completion for everyday tasks by over 40%.
  • Rebuilt the cross-platform calendar tool used by both patients and providers, enabling seamless syncing between EMR and Portal and resolving long-standing scheduling inconsistencies.
  • Contributed to Kindbody’s growth trajectory during a critical scale-up phase, supporting the digital transformation accompanying its $1.8 billion unicorn valuation.
  • Conducted in-depth user research and competitive analysis, identifying key UX gaps and informing product roadmap decisions across three core tools.
  • Collaborated with product managers and engineering teams, ensuring design specs were implementation-ready and aligned with product goals.
Technologies: Figma, User Experience (UX), User Interface (UI), Prototyping, User Research, Competitive Analysis, Competition Research

UI/UX Designer

2017 - 2020
atlantbh
  • Worked with multiple Fortune 500 and FTSE 100 companies in a fast-paced, agile team.
  • Designed an adaptable, multi-module HR enterprise solution (stakeholders include Daimler, Nike, and Swisscom).
  • Designed a real estate management solution for a UK-based client.
  • Created illustrations and graph designs for a machine learning platform.
  • Collaborated closely with stakeholders, product owners, and developers in delivering software solutions from product concepts to full-scale projects.
Technologies: CSS, HTML, Adobe Photoshop, Adobe Illustrator, InVision, Sketch, Figma, Dashboard Design, UX Design, User Interface (UI), Agile UX, Product Design, Digital Product Design

Product Designer, UX Designer

2016 - 2017
CityOS Foundation
  • Worked on multiple IoT projects together with the team of software and hardware specialists in a fully remote environment.
  • Designed a number of open-sourced hardware solutions, including air monitoring network that aimed at solving air pollution problems in the region.
  • Created prototypes and 3D printed enclosures for air quality monitors.
  • Created the entire 3D model of the city intended for VR/AR visualization using air monitor device data.
  • Contributed to the design of web and mobile apps for the project.
  • Helped in organizing different hackathons, workshops, and events with a focus on IoT technologies.
  • Closely collaborated with the winners in designing and developing their solutions.
  • Attributed to the creation of extensive documentation on how to set up and start using your device using different 2D and 3D diagrams and models.
Technologies: 3D Printing, SOLIDWORKS, 3ds Max, Adobe Photoshop, Sketch, UX Design, User Interface (UI), Digital Product Design

Product Designer

2015 - 2016
HUB387 Startup accelerator
  • Worked as a product designer in the first startup accelerator in the region, designing different IoT solutions.
  • Designed a smart beehive that monitors different parameters and helps beekeepers by ensuring a better harvest.
  • Designed a smart aeroponic/hydroponic indoor gardening tower alongside the accompanying mobile app.
  • Created and provided CAD files for different enclosures, some 3D printed and some ready for injection molding.
  • Created visualizations of finished products for marketing purposes.
  • Attributed to the creation of extensive documentation on each project.
Technologies: AutoCAD, 3D Printing, SOLIDWORKS, 3ds Max, Adobe Photoshop, UX Design

Architect

2013 - 2015
Firma d.o.o.
  • Worked in a small team of young architects on different medium to small-scale projects.
  • Collaborated on a redesign of urban spaces in Sarajevo, most prominently "Veliki park" (largest park and walkway in the city).
  • Created a large number of graphic elements (such as wayfinding graphics and similar) for different projects and clients.
  • Created a large number of visualizations for clients using 3D modeling and post-processing techniques.
Technologies: Adobe Photoshop, V-Ray, 3ds Max, AutoCAD

Education

2011 - 2014

Bachelor's Degree in Architecture and related studies

Faculty of Architecture - Sarajevo, Federation of Bosnia and Herzegovina

Skills

Tools

Sketch, 3ds Max, InVision Studio, Adobe Illustrator, Adobe Photoshop, InVision, SOLIDWORKS, AutoCAD, V-Ray, Hotjar, Autodesk

Platforms

Figma, Adobe Suite

Languages

HTML, CSS

Industry Expertise

Human Resources (HR), Real Estate

Other

Dashboard Design, Data Visualization, Enterprise SaaS, Data-heavy Design, Design Systems, Data-driven Design, UI Design, Agile Software Development, 3D Modeling, Agile UX, User Interface (UI), UX Design, Product Design, Digital Product Design, Unity3D, Web Design, Mobile Design, 3D Printing, Data-informed Visual Design, Report Design, Illustration, Vector Illustration, Machine Learning, Artificial Intelligence (AI), Human Resource Management Systems (HRMS), Business Strategy, Responsive Web Design (RWD), Video Streaming, Mobile Streaming, Residential Real Estate, Internet of Things (IoT), Open Source, Unreal Engine 4, Construction, Construction Engineering, Construction Management, Building Information Modeling (BIM), Healthcare IT, Women's Health, eCommerce, eCommerce UX, Home Construction, Prototyping, User Experience (UX), User Research, Competitive Analysis, Competition Research

Experience

  • User Interface (UI) - 9 years
  • UX Design - 9 years
  • Agile UX - 6 years
  • Data Visualization - 6 years
  • Dashboard Design - 6 years
  • Data-heavy Design - 6 years
  • Figma - 5 years
  • Design Systems - 4 years
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