Imre Guaglianone, Designer in Bologna, Metropolitan City of Bologna, Italy
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Imre Guaglianone

Verified Expert  in Design

Bio

Imre is a professional experience designer with extensive experience managing all stages of a product. He has been instrumental in the development of new ideas and technologies, delivering practical solutions to real-world problems. Imre has good research capabilities and outstanding competence in synthesizing user needs. His goal is to create elegant and intuitive experiences by incorporating user insights, business requirements, and technical constraints.

Portfolio

Work Experience

Head of User Experience

2021 - PRESENT
Instacoins Group
  • Revamped the sign-up workflow, resulting in a 32% increase in the conversion rate of new users to sign-ups and a 68% increase in the conversion from sign-up to active users with KYC completed.
  • Made the platform accessible by meeting the latest Web Content Accessibility Guidelines (WCAG) standards, enhancing usability for all users.
  • Implemented data visualization solutions to effectively communicate UX improvements and their impact to stakeholders and shareholders.
  • Promoted and cultivated a strong UX culture within the organization, encouraging user-centered design thinking across all teams.
Technologies: Accessible Design, User Research, Figma, Maze, Fred The UXR Shepherd, Confluence, Jira, Google Analytics, Google Data Studio, Notion, B2B, B2C, Workshop Facilitation, Web App Design, Blockchain, Decentralized Finance (DeFi), Web3

Head of User Experience

2020 - 2021
Tembeza International
  • Maximized business profitability by preparing UX principles for the whole company.
  • Reduced the time to go live for products by applying the design sprint process.
  • Reduced development costs by about 30% by using design sprint.
  • Enhanced operational efficiency by leading the front-end team in an agile environment.
  • Applied Google Oxygen guidelines to set team goals to align efforts, communicate objectives, and measure processes.
  • Empowered the team's members to grow and develop by making learning a part of everyone's job.
  • Examined team effectiveness and how to foster psychological safety.
Technologies: Oxygen, Google, Google Design Sprints, Design Sprints, Google Tag Manager, Google Analytics 360, Hotjar, UserZoom, Talebook, Figma, Distributed Team Management, Team Management, User Research, DataViz, Data, Mobile App Design, Mobile App UI, User Interface (UI), Mobile Design, Mobile UI, Google Analytics, Google Optimize, Google Data Studio, B2B, B2C, Workshop Facilitation, Web App Design

Lead UX Designer

2019 - 2020
Tembeza International
  • Designed a design system to unify the product's design across all the distribution channels to achieve the best possible benefits.
  • Increased business profitability by spearheading the design of a new UI for web and mobile products.
  • Championed the fusion of the consumer experience through the development of a UX culture.
Technologies: Google Design Sprints, Design Sprints, UserZoom, Talebook, Figma, Data, Mobile App Design, Mobile App UI, User Interface (UI), Mobile Design, Mobile UI, Google Analytics, Google Optimize, Google Data Studio, B2B, B2C, Workshop Facilitation, Web App Design

Product Manager

2019 - 2019
Genesis Global
  • Collaborated with business development, research and prototyping, and product management to define the next generations of business concepts and solutions.
  • Set the basics to allow user behavior tracking and analysis.
  • Designed the performance dashboard able to track user metrics across 14 different brands.
Technologies: Google Data Studio, Google Optimize, Hotjar, Google Analytics, Google Tag Manager, Sketch, Jira, Confluence, Data Analytics, User Research, User Testing, User Behavior, DataViz, Data, Mobile App Design, Mobile App UI, Mobile UI, B2C

Head of User Experience and Front-end Development

2016 - 2018
Legolasbet
  • Produced the design for the 1st and 2nd product versions by leading Agile team design efforts.
  • Supervised and guided Agile team development efforts, resulting in the successful launch of three verticals, including pool betting, sportsbook, and casino from scratch in one year.
  • Reduced stress and workload by applying Google design sprints.
  • Encouraged innovation by backing good employees who take smart risks.
  • Applied Agile and Lean methodologies at occurrence to keep team members on task, on schedule, and on budget.
  • Positioned team members to use their talents optimally.
Technologies: Google Design Sprints, Hotjar, Google Data Studio, Google Analytics 360, Confluence, Jira, Sketch, Data, Mobile App Design, Mobile App UI, User Interface (UI), Mobile Design, Mobile UI, Google Analytics, Google Optimize, B2C, Web App Design

Education

2006 - 2009

Diploma in Web Design

DIEFFE Academy of Professions—Job's Academy - Padova

2003 - 2006

Bachelor's Degree in Chemistry and Matter Chemistry

University of Bologna - Bologna

Certifications

JANUARY 2024 - PRESENT

Behavioral Economics Bootcamp

Irrational Labs

MAY 2021 - PRESENT

Data-driven Design: Quantitative Research for UX

Interaction Design Foundation

AUGUST 2020 - PRESENT

Google Analytics 360 Certification

Jellyfish Training

JUNE 2020 - PRESENT

UX Management: Strategy and Tactics Certificate (Top 10%)

Interaction Design Foundation

MAY 2020 - PRESENT

Human-computer Interaction (HCI)

Interaction Design Foundation

MARCH 2020 - PRESENT

Workshop Facilitator

AJ&Smart

APRIL 2019 - PRESENT

UX Designer (Top 10%)

Interaction Design Foundation

Skills

Tools

Figma, Zeplin, Talebook, Hotjar, Google Analytics, Google Optimize, Miro, Oxygen, Sketch, Maze, Jira, Confluence

Platforms

UserZoom, Google Analytics 360

Other

UX Strategy, Usability, Web Accessibility, Accessibility, Human-computer Interaction (HCI), UX Design, Analysis, Research, Project Management, UI Design, Data Analytics, Google Tag Manager, Google Data Studio, Google Design Sprints, Design Sprints, Workshop Facilitation, Usability Testing, User Flows, User Personas, User Interviews, Sitemaps, Task Analysis, User Research, Qualitative Research, Quantitative Research, App UI, App UX, UX Research, UX Analysis, Data Visualization, Information Architecture (IA), Gambling, UI Research, Accessible Design, Wireframing, B2B, B2C, Product Design, Prototyping, Leadership, UX Leadership, Responsive Design, User Experience (UX), Design Systems, Paper Prototyping, User Testing, Remote User Testing, Rapid Prototyping, Personas, Card Sorting, Distributed Team Management, Team Management, User Behavior, Annotated Wireframes, Google, DataViz, Data, Mobile App Design, Mobile App UI, User Interface (UI), Mobile Design, Mobile UI, Fred The UXR Shepherd, Data Analysis, Data Cleaning, Data Collection, Google Analytics 4, Web App Design, Blockchain, Decentralized Finance (DeFi), Web3, CRM Design, SaaS, SaaS Design, User Journey Maps, eCommerce, Game Design, Internet of Things (IoT), Google Analytics Measurement API, Google BigQuery, Notion, Advertisement Design, Task Flows, Wireframe to Product, Anti-money Laundering (AML), Behavioral Design, Behavior Analysis, Behavioral Testing, Behavior-driven Design, Behavioral Economics, Consumer Behavior, User Behavioral Analytics (UBA), Ergonomic Design, Workshops, Design Workshops

Experience

  • UX Research - 12 years
  • UX Design - 12 years
  • UX Analysis - 12 years
  • Usability Testing - 12 years
  • Human-computer Interaction (HCI) - 6 years
  • Accessibility - 6 years
  • Usability - 6 years
  • UX Strategy - 5 years
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