Jason Gonzalez
Verified Expert in Design
UX/UI Designer
New York, NY, United States
Toptal member since August 25, 2016
Jason is a senior UI/UX designer with 15+ years of experience creating intuitive, scalable products across fintech, SaaS, telecom, AI, and eCommerce. He’s led design for Mitel (6+ million users), founded Ounda Studios, and mentors at Paralel 18. Skilled in Figma, UX strategy, and design systems, Jason excels in remote collaboration and thrives in fast-paced product teams.
Experience
- Mobile App Design - 15 years
- UX Design - 15 years
- Interface Design - 15 years
- SaaS - 15 years
- Product Design - 13 years
- UI Design - 10 years
- Data Visualization - 10 years
- Artificial Intelligence (AI) - 5 years
Portfolio
Visual IVR | Web App
Work Experience
Senior Product Designer
J M A TRADING LLC
- Designed and led the end-to-end creation of a global community-driven mobile and web application, connecting users to multiple international communities through gamification strategies that increase engagement, retention, and participation.
- Developed and optimized user experience (UX) flows for web and iOS applications, focusing on intuitive navigation, efficient user journeys, and conversion-driven interactions across platforms.
- Conceptualized and defined new product and experience ideas aligned with business goals and strategic objectives, translating high-level strategy into actionable UX concepts and product directions.
Product Designer
Tangible Intelligence Digital, Inc
- Redesigned the user interface of the main platform, creating a cohesive experience across all features.
- Redesigned the main platform’s user interface and built a prototype that delivers a cohesive experience across all features. Explored future enhancements that were aligned with the company roadmap.
- Developed a new design language and component library to accelerate UI adoption and support future product development.
- Collaborated with stakeholders to establish a UX- and design-focused workflow across the company.
UX/UI Designer
MOD Worldwide LLC
- Developed wireframes and information architecture for a B2C product, focusing on user flows, content hierarchy, and conversion optimization.
- Collaborated with developers, product managers, and designers to build a scalable UI library and cohesive user interface components.
- Designed and delivered end-to-end mobile and web UX experiences from scratch, applying user-centered design principles throughout the process.
Product Designer
Clearspeed Inc
- Designed a data-driven platform that uses AI to streamline insurance claims, boosting accuracy, speed, and customer satisfaction.
- Led the end-to-end design of a cross-platform product (mobile and desktop), applying a user-centered process—interviews, wireframes, prototyping, testing, and post-launch optimization.
- Partnered with developers and stakeholders to build a scalable UX system and workflow, enhancing usability, consistency, and delivery speed across teams.
Senior UX Designer
Mitel
- Led UX strategy and design execution across Mitel’s global SaaS product ecosystem, impacting desktop, mobile, and web platforms.
- Collaborated with cross-functional teams including Product Management, Engineering, and Global Design to align business goals with user-centered solutions.
- Applied design thinking to translate complex requirements into intuitive, high-impact experiences for enterprise users.
- Spearheaded the design and prototyping of innovative new products and major feature enhancements, helping shape Mitel’s product vision and roadmap.
- Delivered interactive prototypes, user flows, and design systems to accelerate development and ensure design consistency across platforms.
UI/UX Designer
ShoreTel
- Partnered with cross-functional teams to evolve and scale ShoreTel’s B2B SaaS product suite.
- Designed wireframes and interactive prototypes, and conducted usability testing using tools like Figma, Zeplin, and Adobe XD.
- Collaborated with engineers, product managers, and designers to align product vision and present strategic UX solutions to executive leadership.
- Delivered developer-ready design assets using tools like Zeplin and Figma, ensuring alignment with sprint timelines and consistently surpassing delivery goals.
Product Designer
Mpirik
- Partnered with the CEO, product managers, and engineering teams to define a scalable product roadmap across all platforms.
- Led user research initiatives by collaborating with healthcare professionals and executive stakeholders to uncover pain points and opportunities.
- Conducted usability testing and market research to iterate on product direction and shape a cohesive brand strategy.
- Designed responsive prototypes and user flows for mobile, desktop, and web platforms using Sketch and Adobe Creative Suite.
- Developed a HIPAA-compliant digital experience by applying user-centered design principles and regulatory best practices.
- Collaborated with marketing to articulate the company’s vision and craft a unified visual identity across all digital touchpoints.
Product Designer | Founder
thecoolgeek
- Collaborated with clients, developers, and small business teams to align design and development with business objectives.
- Designed high-fidelity, interactive prototypes to explore and validate product concepts for iOS, Android, and web platforms.
- Developed end-to-end brand identities and digital marketing campaigns tailored to each client’s audience and goals.
Senior Graphic Designer
Upshot
- Designed and conceptualized marketing assets and user interface components to support product launches and brand consistency.
- Collaborated with marketing teams and creative directors to plan and execute cross-channel advertising campaigns.
- Conceptualized and designed brand assets, including logos, ad campaigns, and promotional materials across print and digital channels.
UX Designer
Columbia University
- Conducted usability testing and user research across mobile platforms, including iOS, Android, and tablet experiences.
- Performed competitive analysis to inform UX strategy for the Columbia Health website redesign.
- Created wireframes, user flows, and low-fidelity prototypes to explore and validate early design concepts.
- Supported the Columbia Health rebranding initiative by contributing to visual and UX direction.
Graphic Design and Technology Teacher
Boys & Girls Clubs of America
- Taught graphic design fundamentals to students aged 5 to 18, focusing on creativity, digital tools, and visual storytelling.
- Created and led computer literacy workshops for adults while managing digital media assets and equipment for video, web, photography, and graphic design projects.
- Designed and facilitated tech programs that introduced children to digital tools, coding, and creative media skills through hands-on learning.
Skills
Tools
InVision App, Sketch, Zeplin, InVision, Adobe Photoshop, AI Tools, Adobe Illustrator, Fruity Loops Studio, Jira, Slack
Platforms
Figma, Windows, Adobe Suite, Web, Android, iOS, WordPress, MacOS, Salesforce, Apple
Industry Expertise
Information Technology, Real Estate, Music
Other
VoIP, Data Visualization, Web Design, Apps, Product Design, Interface Design, UX Design, UI Design, Web App Design, SaaS, SaaS Design, Web App UI, Design Systems, User Experience (UX), User Interface (UI), Wireframing, Web App UX, Dashboard Design, DataViz, User Research, B2B, User Journeys, Admin Panels, Layout Design, Software as a Service (SaaS), Gamification, Responsive Web Design (RWD), Complex Application User Interfaces (UI), Mobile First, UI Branding, Mockups, User Flows, User Journey Maps, User Interviews, Journey Mapping, Website Redesign, Mobile App Design, Web Application Design, Mobile Design, Digital Design, Desktop Web Design, Web UI Design, Design Thinking, UI Components, Color Theory, Human-centered Design (HCD), Enterprise Design, Design Leadership, A/B Testing, Logo Design, Landing Page Design, Enterprise SaaS, Business to Business (B2B), Brand Guidelines, Branding, High-fidelity Mockups, High-fidelity Prototypes, High-fidelity Wireframes, Artificial Intelligence as a Service (AIaaS), B2C, Telecommunications, Call Centers, Telecom Equipment & Solutions, Conversational UX, Accessibility, Rapid Prototyping, Research Design, Prototyping, Data-heavy Design, Regulatory Compliance, Conversational Design, Agile, System Design, GUI Design, Workflow Design, Industry.Technology.Telecommunications, Abstracts, Interactive Voice Response (IVR), Data, Communities, Component Libraries, Dashboards, Finance, Electronic Health Records (EHR), User Testing, Artificial Intelligence (AI), Service Design, Heuristic Analysis, Style Guides, Data Analysis, Vector Graphics, Typography, Generative Artificial Intelligence (GenAI), Leadership, Color Schemes, CRM Systems, Enterprise, Marketing Design, Product Strategy, AI-powered Product Design, AI Design, User Experience Design, Agentic AI, Conversational AI, Large Language Models (LLMs), Information Architecture (IA), CRM, Abstract Art, Communication, Instant Messaging, Conferencing, Business Design, Interactive UI, VoIP Administration, Customer Relationship Management (CRM), Ticketing, Payment Gateways, Fintech, Adobe UX, UX Wireflows, UX Wireframes, UX Flows, UX Prototyping, App UI, UX Strategy, Web UX Design, UX Research, Interaction Design (IxD), App UX, Mobile UI, Mobile UX Design, Telephony, Telephone Handling, Contact, OpenAI, ChatGPT, Chatbots, Loom, Product Roadmaps, E-learning, Audio, AudioKit, Business to Consumer (B2C), Stem-mixing, STEM, Vibe Coding
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