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Laura Geley

Laura Geley

Paris, France
Member since May 1, 2017
Laura is a senior UX/UI designer with a decade of experience. Her expertise is wanted on B2C and B2B projects (eCommerce, app, ERP, and more). To increase engagement and conversion rates, Laura conceives meaningful experiences that meet both your needs and your users' interests; then uses her creative skills to design modern interfaces that perfectly match your branding. Laura also teaches UX for eCommerce at Université de Rennes 1, France.
Laura is now available for hire
  • Valhalla Home Automation
  • eyeClinic ERP
  • NinjaChef
  • Martimotos
  • Garanti Durable
  • Outbax Camping
  • UX/UI Designer
    2010 - PRESENT
    Freelance Work
    • Worked remotely on many different digital issues: B2B/B2C, eCommerce, mobile and tablet applications, ERP and task management software.
    • Crafted UX designs such as user searches, interviews, personas, experience maps, content strategy, wireframes, prototypes, functional specs writing, and more.
    • Led the creative direction and UI design on projects.
    • Gained strong skills in project management and used them effectively in subsequent projects.
    • Designed for various clients including startups, very big companies (Total, Vinci, EDF, Cirque du Soleil, and more), and communication/advertising agencies in Europe and North America.
    • Communicated in both English and French as needed.
    • Worked with various types of CMS: WordPress, Magento, Shopify, and Drupal.
    • Listed as an Awwwards Jury Member since 2017.
    Technologies: Sketch, InVision, Photoshop, Illustrator, XD, Zeplin, Marvel
  • UX/UI Designer
    2016 - 2017
    Le Site
    • Conceived strong eCommerce platforms using Magento (Le Site is a certified agency).
    • Crafted UX designs: user-search, content strategy, information architecture, wireframes, and more.
    • Created UI designs—often leading the creative direction and graphic design.
    • Worked hand-in-hand with our back-end, front-end, and QA teams.
    • Designed for various clients who were located in North America (Canada/US) so I had to do business in both English and French with very different parameters in mind (currencies, shipping, and more).
    Technologies: Sketch, InVision, Photoshop, Illustrator, XD, Magento
Other Experience
  • UX and the Importance of Web Accessibility (Publication)
    The internet is a primary source of information, entertainment, and communication. Yet, for people with disabilities, there are barriers that make it inaccessible, as many websites don’t consider their needs.
  • Bachelor's degree in Creative Advertising
    2010 - 2011
    IUT Nancy-Brabois - Vandœuvre-lès-Nancy, France
  • Business and Technology Education Council (BTEC) Higher National Diploma (HND) in Communication Strategy
    2008 - 2010
    IUT de Nantes - Nantes, France
  • Quality Web Communication
    Interaction Design Foundation
  • Usability and Conducting Usability Testing
    Interaction Design Foundation
  • Mobile UX Design
    Interaction Design Foundation
  • Emotional Product Design
    Interaction Design Foundation
  • Psychology of Online Sales
    Interaction Design Foundation
  • Content Strategy10 years
  • Sketch10 years
  • UX Design10 years
  • UI Design10 years
  • Mobile App Design8 years
  • eCommerce8 years
  • Shopify5 years
  • Magento 25 years
  • Sketch
Paris, France
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