Marcus Knight, Designer in Berlin, Germany
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Marcus Knight

Verified Expert  in Design

Designer

Location
Berlin, Germany
Toptal Member Since
November 17, 2016

Marcus is a designer with 12+ years of experience and has delivered multiple projects for companies such as adidas, Delivery Hero, Shopify, and CAT. He's helped various startups achieve successful project outcomes, which included research studies, design systems, prototypes, wireframes, and visual design direction.

Portfolio

Work Experience

Design Lead

2022 - PRESENT
Shopify
  • Conducted user research, usability testing, data analysis, and user interviews.
  • Provided strategic design direction that helped a team deliver a new onboarding experience that increased engagement rates by 19%.
  • Established collaboration practices and rituals that enabled effective data-driven design decisions.
  • Provided a UX audit through user journeys, wireframes, and prototypes, highlighting product strengths and weaknesses.
  • Implemented a design system into an existing process that empowers designers to build consistent UI/UX patterns.
Technologies: Figma, Origami, Visual Design, Product Design, UI Audits, User Testing, eCommerce, Prototyping, Design Leadership, Design Ops, App Design, UX Design, iOS, Design Systems, Shopify, UI Design, Growth Hacking, Wireframing, User Flows, Leadership, User Validation Testing, User Validation, Audits, UI Components, Branding, Mobile App Design, Stakeholder Management

Product Design Manager

2020 - 2022
Delivery Hero
  • Provided the UX strategy that reduced user effort and "time on task" for core logistics admin web applications.
  • Built Figma prototypes and conducted usability tests to validate user needs.
  • Designed the visual design direction for four internal web applications, which resulted in quicker design builds and consistent UI elements.
  • Contributed UI and UX patterns to the design system. I provided 16 Figma starter responsive web templates.
  • Provided individual contributions for the UI, UX design, and prototypes.
Technologies: Sketch, Figma, Visual Design, Product Design, Responsive Web Apps, Dashboards, Design Systems, UI Components, UI Audits, User Validation, Responsive Web Design (RWD), User Testing, Prototyping, Design Leadership, Design Ops, Adobe Suite, UX Design, Web UX, Wireframing, User Flows, User Interviews, Leadership, User Validation Testing, Audits, UIKit, App UI, Responsive UI, Web Design, Web App Design, Mobile App Design, Tailwind CSS, Stakeholder Management

Global Head of Design

2018 - 2020
GfK - Growth from Knowledge
  • Crafted the creative direction for GfK digital products.
  • Led the design team that built our first MVP, which had a conversion rate of 6-11% in over three months.
  • Designed and built a "sketch" design system for increased productivity and design consistency.
  • Crafted and delivered low/high fidelity prototypes and designs for a key data analytics project.
Technologies: Sketch, Adobe Experience Design (XD), Figma, Visual Design, Product Design, Responsive Web Apps, Dashboards, Design Systems, UI Components, Mockups, UI Audits, Audits, Responsive Web Design (RWD), User Testing, User Validation Testing, Leadership, Prototyping, Design Leadership, Design Ops, App Design, HTML, Adobe Suite, UX Design, Dashboard Design, Web UX, Adobe UX, Wireframing, User Flows, User Interviews, User Validation, UIKit, App UI, Responsive UI, Web Design, Branding, Web App Design, Tailwind CSS, Stakeholder Management

Senior UX/UI Designer

2017 - 2018
GfK - Growth from Knowledge
  • Defined the entire end-to-end experience for web applications.
  • Delivered the overall design direction for a suite of B2B products.
  • Created and delivered a design system that would help with product design consistency.
  • Conducted multiple user research and design thinking sessions to discover opportunities or to define problems.
Technologies: Adobe Illustrator, Axure, Adobe Photoshop, Sketch, Visual Design, Product Design, Responsive Web Apps, Dashboards, Design Systems, UI Components, Mockups, UI Audits, White Labeling, Audits, Responsive Web Design (RWD), User Testing, User Validation Testing, Design Leadership, HTML, Adobe Suite, UX Design, Customization, Dashboard Design, Web UX, Adobe UX, Wireframing, User Flows, User Interviews, Leadership, Design Ops, User Validation, UIKit, App UI, Responsive UI, Web Design, Branding, Web App Design, Stakeholder Management

UX Designer

2013 - 2017
Adidas
  • Crafted the miCoach cross-platform experience consisting of UI concepts, wireframes, user flows, and web, tablet, and mobile prototypes.
  • Created the style guide to ensure the application was consistent across platforms.
  • Conducted user research to capture user needs and inform design decisions.
Technologies: Sketch, Adobe Creative Suite, Product Design, Mockups, UI Audits, Responsive Web Design (RWD), Gamification, User Testing, User Validation Testing, eCommerce, App Design, HTML, Retail & Wholesale, Adobe Suite, Responsive Web Apps, UX Design, Design Systems, Web UX, Growth Hacking, Wireframing, User Flows, User Interviews, User Validation, Audits, UI Components, UIKit, App UI, Responsive UI, Web Design, Branding, Web App Design, iOS, Stakeholder Management

Senior UI Designer

2007 - 2012
Game Show Network
  • Designed the UI for two casino games which profited £1 million in revenue over three months and were the second highest in company history.
  • Crafted logos, white-label website designs, and brand assets.
  • Built white-label partner websites using HTML/CSS.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe Flash, Product Design, Mockups, White Labeling, Gamification, eCommerce, HTML, Adobe Suite, Customization, Web UX, Wireframing, User Interviews, User Validation Testing, User Validation, Audits, UI Components, UIKit, Responsive UI, Web Design, Branding, Web App Design, Stakeholder Management
2001 - 2001

Bachelor of Arts Degree in Animation

Kingston University - Kingston upon Thames, London, UK

APRIL 2019 - PRESENT

UX Management: Strategy and Tactics

Interaction Design Foundation

APRIL 2019 - PRESENT

User Research – Methods and Best Practices

Interaction Design Foundation

Tools

Figma, Adobe Experience Design (XD), Adobe Photoshop, Adobe Creative Suite, Adobe Flash, Sketch, Adobe Illustrator, Origami, Adobe CC

Languages

HTML

Platforms

WordPress, Shopify, Axure, iOS, Adobe Suite, Android

Industry Expertise

Retail & Wholesale

Other

UI Design, Responsive, Web Design, Interaction Design (IxD), Product Design, Visual Design, Web App Design, Prototyping, UX Design, User Interface (UI), User Experience (UX), Responsive Web Apps, Design Systems, UI Components, Mockups, UI Audits, White Labeling, Audits, User Validation, Responsive Web Design (RWD), Design Leadership, User Flows, Web UX, Mobile App Design, Stakeholder Management, Responsive UI, UIKit, App Design, Digital Product Design, Art Direction, Dashboards, Gamification, User Testing, User Validation Testing, Leadership, Design Ops, Wireframing, Dashboard Design, Growth Hacking, Tailwind CSS, Front-end, Branding, Customization, App UI, Digital Kiosks, eCommerce, Adobe UX, User Interviews, Data Analytics, User Research, UX Research, UX Leadership, UX Strategy

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