Now focused on startup consulting in UX and UI design, Maria has over ten years of experience creating brands and user interfaces. She's worked for globally known companies and startups, taught a theory of design course for beginner designers and provided services for clients from Europe and the US as a freelancer. She has a degree in graphic design and illustration and runs her own design agency in Tel Aviv, Israel.
Worked closely with a marketing team for website improvements. My role includes research, leading two other designers, preparing the pages for A/B testing, and collecting results for analytics and improvements.
Designed brand new concepts, such as branding for daughter companies, online/offline events, or any standalone brands connected to the company.
Curated concept creation, branding finalization, and development of a mobile and desktop website for an event that had 12,000 registered users and about 8,000 attendees.
Proved a visual strategy and design management for marketing purposes (A/B tests, research, and more) then, based on the test results, I have been improving visuals and some of the UX scenarios of the product.
Created the design system (the unified library for designers and developers) for better convenience of usage and product consistency.
Designed UX and UI for an iOS app from scratch. The product is a big platform for dating, socializing, and content popularization with friendly interactions with users, created for busy people.
Helped with work on logo creation, consulted about landing pages, and guided a client through the workflow.
Tested different user flows for every scenario of the app and found the best solutions out of all the ideas that were brainstormed with a client.
Developed a few versions of the app, including the very first stage with a limited number of features. Also suggested the "perfect" product vision—the maximum that could be developed for the users in a short period of time.
Created presentation, prototype, and UI for the app with working flows in InVision, UIkit, and guidelines.
Technologies: Adobe Illustrator, InVision, Sketch
Senior UX Designer
2017 - 2017
Worked on a platform featuring social media, messaging, communities, and collaborations.
Maintained up to five projects based on this platform.
Improved the UX and flows for web, Android, and iOS applications.
Maintained the prototypes and provided assets and descriptions for developers.
Researched user needs and problems and helped ideate the right solutions.