Osuagwu-Chidiadi Ugochukwu
Verified Expert in Design
Designer
Lagos, Nigeria
Toptal member since July 14, 2022
Ugochukwu is a multidisciplinary designer with 6+ years of experience. He specializes in UI/UX, brand identity, product, logo, web, visual, and data visualization design. Ugochukwu blends creativity with strategy to craft visually striking and results-driven designs. His work is backed by deep research and audience insights, ensuring strong connections with target users. Ugochukwu values building client relationships and sees each project as an opportunity to create a lasting impact.
Portfolio
Agrilet
NEXA: Digital Branding Agency
Experience
- Logo Design - 7 years
- Brand Design - 7 years
- Product Design - 7 years
- Adobe Illustrator - 7 years
- Figma - 6 years
- UX Design - 6 years
- UI Design - 6 years
- AI Tools - 4 years
Tools
- Adobe Illustrator
- AI Tools
Work Experience
Product Designer
Algebraic Lab LLC
- Led the end-to-end UX strategy and product architecture for a multi-user educational advocacy platform serving parents, agencies, and legal stakeholders.
- Designed the core dashboard experience for parents, including service tracking, case ID management, time logs, and invoice breakdowns.
- Created detailed UX flows and mid-fidelity wireframes for agency onboarding, manual hour logging, and invoice generation.
- Developed the full visual identity system for the Bank of Education platform, including logo, typography, brand color palette, and design direction.
- Scoped and expanded platform workflows proactively to support future user types, including agencies and educational law firms, ensuring design scalability.
- Designed and refined the Educational Law Firm dashboard, including core sections such as Help & Support, Settings, Documents, and onboarding/sign-in flows.
- Built the Parent dashboard experience, including service tracking, navigation structure, and a planning tool for managing awarded service hours.
- Developed end-to-end UX flows for agency operations, covering case ID management, invoice logging, pending invites, and dashboard interactions.
- Created structured user journeys across three stakeholder platforms (Parents, Agencies, Law Firms), ensuring consistency, scalability, and logical flow between systems.
- Produced iterative design updates and walkthroughs in Figma, continuously improving layouts, flows, and usability based on platform requirements and evolving direction.
Brand Designer
H2P Collective
- Led the complete redesign and evolution of the H2P Collective brand identity, including logo system, color strategy, and typography based on the client's eight-pillar life coaching methodology.
- Designed a multi-page responsive website UI from scratch using Figma, including home, about, services, contact, and key subpages tailored to user needs and pillar-specific journeys.
- Developed a cohesive visual system with reusable design templates and a structured design handoff to streamline future development and ensure brand consistency across platforms.
- Created 20+ editable social media post templates and story formats on Canva to support ongoing marketing efforts, empowering the client’s team to manage content post-launch.
Brand Designer
Atom (formerly SquadHelp)
- Designed over 13,000 logos for a diverse range of clients, including startups and domain owners, driving a 10% revenue increase.
- Crafted names for 15+ companies and designed a domain portfolio catalog worth over $10+ million.
- Delivered cohesive branding solutions for over 50 clients, including social media kits, advertisements, and marketing materials, ensuring 100% alignment with client strategies and boosting brand engagement.
Product Designer
Seamailer
- Redesigned the Seamailer website and user dashboard, achieving a 120% traffic increase and improving user experience.
- Co-led Seamailer’s Product Hunt launch assets, contributing to its recognition as “Second Product of the Day” and increasing platform traffic by 120% within the first 24 hours.
- Revamped the design system and admin back end, optimizing SEO strategies, which led to a 120% increase in organic search traffic; implemented automated sign-up flows that decreased onboarding time by 40%.
Product Designer
Miricyl
- Collaborated on the Truth and Dare game project to promote mental awareness, helping develop key features like goal-setting, mental check-ins, personalization, and experience sharing, leading to a 30% increase in user retention.
- Played a pivotal role in enhancing mental health experience within the project by helping create features such as goal-setting, a mental check-in tree, personalization options, and the ability to share experiences.
- Facilitated discussions, crafted solutions, and gained a deep understanding of the significance of mental health within our project.
UI/Web Designer
Bell + Ivy
- Developed an information architecture system for the website. This, in turn, helped the development team with a structured outline of information for the brand and website.
- Reviewed the client's brand guidelines, then created a style guide to guide the design of the website and future needs.
- Designed the user interface with effective interactive layouts of the website for the clients and other necessary UI pages.
- Collaborated with the design lead to structure out client's needs, preferences and design feel.
- Collaborated with others on Figma with different iterations and examples of the proposed website with hands-off to developers.
Style and UI Designer
Caster LLC
- Reviewed over 150 UI screens that were done for the mobile application.
- Designed the style guide on Figma needed for the developers to efficiently code and program the mobile application and then implemented it into Zeplin for the ease of developers and the full team.
- Adjusted the UI designs by redesigning some screens to show examples of correct frame size, colors, and typography. Implemented this prototype into InVision for clickable access and view.
- Outlined to the co-founder some user experience errors that needed adjustments and immediate fix before the MVP date. This helped by reducing future design and development costs and simplifying things for potential users.
- Created wireframes of said solutions and note user experience objectives per screen. Implemented this from Figma into Zeplin and InVision.
Lead Brand Designer
Hepier
- Implemented a modern logo that revitalized the startup's brand identity, resulting in a 35% increase in brand recognition among target audiences within just three months of launch.
- Developed a comprehensive brand guideline, including color schemes, typography, logo usage, and marketing assets, leading to a 20% increase in brand consistency across all platforms.
- Contributed to product design through A/B testing, wireframing, and UX feedback, resulting in a 15% improvement in user engagement and ensuring consistent branding across future sub-brands.
- Established the company as a branded house, led a design team of four, and collaborated directly with the CEO, development lead, and engineers.
Brand Designer | Contract
Arialaba
- Designed an efficient logo icon mark following the brand owner's requirements. This was designed simple enough to incorporate it into the design system, brand guidelines, and assets.
- Added to the brand identity guide, which included the logo, colors, and typography.
- Collaborated and aided the web design team by creating low-fidelity wireframes to showcase the look and feel of the website.
- Improved the information architecture of the brand, increasing positive feedback and views from users.
Education
Bachelor's Degree in Mathematics and Computer Science
University of Port Harcourt - Port Harcourt, Rivers, Nigeria
Certifications
Animation for Typographic Logo Designs
Domestika
Graphic Design Industry Training
Brainnest
Web Design: Building Striking Compositions
Domestika
User Interface Design
Domestika
App Design: Prototyping
Domestika
User Experience Design
Domestika
Skills
Tools
Wireframe.cc, Adobe Illustrator, Miro, Adobe Experience Design (XD), Adobe Photoshop, UI Grid, Milanote, Spline, AI Tools, InVision, Adobe After Effects, Zeplin, Motion 5, Google Meet, Penpot, Slack, FigJam
Platforms
Figma, Android, Mobile, iOS, Webflow, Zeppelin, WordPress
Languages
CSS, HTML, Swift
Other
Computer Skills, Critical Thinking, Rapid Prototyping, UI Design, Web UI Design, UX Design, UI Research, User Personas, Mobile UI, UI Prototyping, Logo Design, Brand Design, Logotype, Desktop Web Design, High-fidelity Prototypes, Product Design, Card UI, App UX, App UI, User Interface (UI), Interface Testing, IDEAS, Web App Design, Mobile UI Design, Graphic Design, Visual Design, iOS UI Design, Mobile App Design, Mobile Design, Branding, UI Branding, Presentation Design, Brand Guidelines, Creative Design, Naming, Company Naming, User Interviews, Usability Testing, Mobile First, Fintech, Web App UI, High-fidelity Mockups, Interactive Prototypes, Best Practices in Design, UI Components, Information Architecture (IA), Mobile Apps, Design, Graphics, Typography, Typefaces, Onboarding, App Design, Landing Pages, Rebranding, User Onboarding, Mobile Wallet, Mobile Payments, Money Transfers, Digital Payments, Clean Design, Mobile Applications, iOS App Design, User Experience Design, Icon Design, App Icon Design, Art Direction, Visual Identity, Mathematics, Analysis, Wireframing, Research, User Empathy, Empathy Mapping, Web UI, UX Wireframes, Prototyping, Brand Identity, Landing Page Design, Design Leadership, Video Calling, Food Ordering, Foodtech, Delivery, Laundry Services, Home Services, Agriculture, Clothing, Sportswear, Beauty Products, Low-fidelity Prototypes, Web UX, User Flows, Interface Design, Ideation, Web Design, User Experience (UX), Mobile UX, iOS UX Design, Android UI Design, Design Systems, Brand Books, Illustration, Style Guides, Qualitative Research, Quantitative Research, Responsive Web Design (RWD), User Workflows, A/B Testing, Web App UX, Invoicing, SaaS, Dashboards, Copywriting, SaaS Design, Accessibility, UX Documentation, Dashboard Design, UX Workshops, Material UI, B2B, Creative Direction, Motion & Animation Design, eCommerce UI, User Research, Competitive Analysis, Market Research, Market Research & Analysis, User Roles, eCommerce, User Management, Social Media Design, MVP Design, Android App Design, UX Prototyping, 3D Design, User Testing, Design Documentation, Communication Design, AI Agents, Strategy, Mobile UX Design, UX Research, Composition, Notion, Web UX Design, B2C, Promotional Leaflets & Flyers, Mockups, Websites, Meditation, Motion Design, Animation, Logo Intros, Data Visualization, Animated Logos, 2D Animation, Infographics, Digital Brand Identity, 3D Logos, Brand Logos, Finance, Card Payments, POS, Brand Strategy, Financing, Financials, Payment Processing, Payment APIs, Online Payments, Payment Gateways, Database Administration (DBA), Automation, UI Templates, Templates, Framer, Web Design Strategy, Landing Page Optimization, Agile, Awareness Campaigns, Brand Awareness, 2D Games, Grand Central Dispatch, Redesign, Apps, Checkout, Edtech Design, Color Schemes, Graphical User Interface (GUI)
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