Ragini Nair
Verified Expert in Design
Designer
London, United Kingdom
Toptal member since November 7, 2022
Ragini is a product designer with 5 years of experience in product, brand, and service design across AI, SaaS, sustainability, and hospitality. She began in brand agency work (Jack Daniel's, Marriott, Amstel) before moving into product design—most recently leading 0-to-1 design for an AI platform that drove a 12% increase in subscriptions in 24 hours. Ragini holds an MA in service design from Royal College of Art, London, specializing in UX design, design systems, and AI-assisted prototyping.
Experience
- Graphic Design - 5 years
- Wireframing - 4 years
- Product Design - 4 years
- Website Design - 4 years
- Design Systems - 4 years
- Digital Product Design - 4 years
- Websites - 3 years
- Artificial Intelligence (AI) - 3 years
Portfolio
Imagine Anything - Digital Product Design
Panja Dhurrie: Brochure and Website Design
Work Experience
Digital Marketing Designer
Bear Claw LLC
- Established the visual language and marketing collateral system for an AI-enhanced hiring service, spanning social media, email, and blog content.
- Designed social and email assets optimized for click-through, contributing to increased engagement across channels.
- Created infographics and custom editorial graphics to support key themes across blog articles, translating written content into clear visual formats.
Product Designer
Imagine Anything
- Led end-to-end product design for an AI content generation platform from 0 to 1 — discovery, UX strategy, research, prototyping, and delivery in a cross-functional startup.
- Redesigned the core product, brand, and marketing experience, contributing to a 12% increase in subscriptions within 24 hours of launch.
- Designed AI user workflows using guided prompt structures, simplifying complex interactions into 1–2 step journeys and reducing cognitive load.
- Built an accessible, scalable Figma design system. Built a Figma and Claude Code prototyping workflow to generate working HTML/CSS prototypes, compressing the design-to-engineering handoff by 30%.
- Collaborated closely with developers and marketing teams to deliver pixel-perfect implementation and high-performing creative assets.
Brand Designer
Flyergenie
- Designed brand identity, visual system, and UX flows for an AI SaaS platform.
- Simplified data-driven workflows into guided, accessible interactions for non-technical users.
- Developed collateral, including brand logo, brand guidelines, landing page design, business cards, and social media design look and feel.
Product Designer
Tazaar
- Translated complex Digital Product Passport (DPP) regulation into a usable digital product for high-end music equipment retailers.
- Conducted multi-stakeholder research with retailers, consumers, and sustainability experts to map system gaps and opportunities.
- Designed a high-fidelity Figma prototype, translating regulatory data into role-based experiences.
- Achieved over 80% usability satisfaction through iterative testing.
Digital Designer
Furnzy LLC
- Redesigned the homepage, navigation, login/signup flows, and product pages for a furniture deals directory connecting shoppers to retailers.
- Developed a new information architecture and created low-fidelity wireframes to ensure a more intuitive and user-friendly website experience.
- Led the rebranding (logo, typography, color palette) to modernize the brand identity.
- Contributed to the new design that was described by the client as a "game-changer," significantly increasing customer traction and outperforming the previous website.
Digital Designer
Harris Siddiqui
- Designed the end-to-end brand identity and information architecture for an AI platform's landing page, structuring content to clearly communicate a complex product offering.
- Built a brochure-style digital experience balancing brand storytelling with clarity of product features.
- Designed a business card and a sleek, one-page website that serves as an informative online brochure, effectively conveying Infractiv's services with crisp and dynamic content.
- Curated a clean, dynamic, and professional color palette, typography, and visual style that reinforces Infractiv's innovative approach and ensures a distinctive brand presence.
Brand & Experience Designer
JansenHarris
- Served as a lead designer for major FMCG, hospitality, and lifestyle brands, delivering brand identity, packaging, and multi-channel creatives.
- Led the creative direction for the Jack Daniel's birthday campaign, developing a multi-sensory brand experience which contributed to a significant boost in brand engagement and sales.
- Spearheaded brand identity projects for F&B and hospitality clients, including Marriott International and Accor Hotels, that extended beyond visual design to include elements like menus, uniform design, interior mood boards, and scent.
- Designed a series of limited-edition packaging, including a multi-compartment Jack Daniel's advent calendar and PowerHorse cans for Manchester City, Estrelle Damm Gift Packaging, from concept to delivery.
- Acted as a brand guardian for major clients, including Jack Daniel's and Marriott Bonvoy, ensuring consistent identity across all channels.
Design Intern
YouExperience
- Created digital campaigns, publication design, and packaging initiatives for renowned global brands such as Cadbury, Toblerone, Phillip Morris, and Bombay Sapphire.
- Assured uniform brand representation by interpreting and embodying brand values across various touchpoints.
- Conducted thorough research, conceptualized ideas, and delivered polished final artwork in alignment with project objectives.
Education
Master's Degree in Service Design
Royal College of Art - London
Bachelor's Degree in Visual Design
Symbiosis Institute of Design - Pune, India
Certifications
UX Design Short Course
Career Foundry
UX Design Fundamentals
Coursera
Visual Elements of User Interface Design
Coursera
Skills
Tools
Adobe Illustrator, Illustrator CC, InDesign CC, Canva, Adobe CC, Photoshop 7, Wix, Adobe, Adobe InDesign, Adobe Photoshop, Figma Component Library, Adobe After Effects, Claude, Hotjar, Google Analytics, Miro
Platforms
Figma, Adobe Suite, Web, WordPress, Webflow
Industry Expertise
Marketing, Government, Building & Construction, Professional Services, Real Estate
Languages
HTML, CSS
Other
Brand Design, UX Design, UI Design, Logo Design, Branding, Websites, Wireframing, Graphic Design, Visual Design, Web Design, User Interface (UI), Brand Guidelines, Document Design, Stationery Design, Brochures, Mockups, B2C, Menu Design, Banner Ads, Brand Identity, Style Guides, Motion Design, Visual Storytelling, Label Design, Design, User Experience (UX), User Engagement, Content Creation, Social Media Content, Printing, Content Management Systems (CMS), Product Design, Wix Studio, Design Systems, Print Design, Visual Identity, eCommerce Design, Campaign Design, Branded Content, Gemini, Generative Artificial Intelligence (GenAI), AI Design, 2D Graphics, Presentation Design, Infographics, Pitch Decks, Collateral Design, Typography, Pitch Deck Design, Request for Proposal (RFP), Templates, Brand Strategy, Social Media, SaaS, Ads, Instagram, Facebook, Brand Books, Web App Design, UI Animation, Annual Reports, Packaging, Print, Social Media Design, Responsive Web Design (RWD), Stakeholder Engagement, Luxury, Website Design, Artificial Intelligence (AI), UX Audits, Landing Page Design, Mobile App Design, Artwork, FMCG, Web UI Design, Web UX Design, No-code Development, Framer, UI Audits, AI-powered Product Design, Publication Design, User Research, Sitemaps, UX Wireframes, UI Prototyping, Identity Design, Rebranding, Books, Personalization, Brand Development, User Flows, Brochure Design, Presentations, Publication, Service, System Process Mapping, Strategy, Service Design, Color Palettes, Business to Business (B2B), Software as a Service (SaaS), Business Services, ChatGPT, Mobile UI, Digital Product Design, Systems Thinking, Critical Thinking, User Journey Maps, Research, Illustration, Copyright, Claude Design, UX Strategy, UX Research, Marketing Design, Rapid Prototyping, Conversational UX, Roadmaps, Accessibility, Claude Code, Data Visualization, SaaS Design, B2B, Emailers, Email Marketing, A/B Testing, Editorial Design, Web Marketing, HubSpot Content Hub, User Interviews, Consumer Insights, Information Architecture (IA), Usability, UX Testing, Journey Mapping, Policy, Sustainability, Supply Chain, Information Design, Navigation Design, Checkout, Conversion Rate, Direct to Consumer (D2C), Compliance, Sustainable Supply Chain, Stakeholder Mapping, Service Blueprints, Customer Journey
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