Raule Napier, Designer in New York, NY, United States
Raule Napier

Designer in New York, NY, United States

Member since December 3, 2020
Raule is an entrepreneurial art director and designer specializing in branding, packaging, publication, product development, and content creation for lifestyle brands. Raule also has a seven-year background in mixology, specializing in craft cocktails and saké.
Raule is now available for hire

Portfolio

Digital Design

Employment

  • Art Director | Designer

    2016 - PRESENT
    Freelance
    • Created several brand identities involving logos, color palettes, typography, brand statements, taglines, manifestos, and photography styles.
    • Catapulted a brand's social presence by growing its Instagram engagement by 10,206.6% in six months with no paid advertisements.
    • Redesigned a website visual presence weekly to match the musical performance and digitally showcase the ever-changing experience.
    • Contributed my skills to projects with Kurve by Keisy Myumi (brand, marketing collateral), MyBlu (content creation, social media strategy), Kenny Burns (editorial design, publication production), and Friendly Transportation (brand, website design).
    • Collaborated with BRNS (content creation, marketing, print design), Pressed For Wellness (brand identity and strategy), Kile’s Beautiful Mind (brand identity, strategy, website design), and Sunset on Crescent (email design, website design).
    • Worked with Nedim The Dream (brand identity, marketing collateral, Kentucky Derby Manual (editorial design, publication production), Tea Tales (brand identity, product development), and Saged (brand identity, social media strategy).
    Technologies: Adobe Suite, Zoom, Branding, Creative Strategy, WiX, Squarespace, Webflow
  • Contract Art Director

    2017 - 2020
    Studio 43
    • Designed multiple projects ranging from visual presentions to marketing emails with an open rate of 40.52% and a low unsubscribe rate of .73%.
    • Developed several brand identities and products for sister brands in various industries. These industries include spirits and wine, wellness with a focus on CBD, and niche publications.
    • Handled numerous social media campaigns by creating their strategies and executing the art direction. These campaigns had over 400,000 views and an average engagement rate of 22%.
    Technologies: Adobe After Effects, Adobe Illustrator, Instagram, Shopify, Adobe InDesign, Adobe Photoshop, Adobe Premiere Pro, Creative Strategy, Social Marketing, Mailchimp, Squarespace

Education

  • Certificate in Design and Visual Communications
    2017 - 2019
    The Creative Circus - Atlanta, GA, United States

Experience

Location

New York, NY, United States

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