Rob Brydges, Designer in London, ON, Canada
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Rob Brydges

Verified Expert  in Design


London, ON, Canada
Toptal Member Since
March 28, 2017

Rob is a talented UI/UX designer with over 10+ years of experience specializing in web/mobile products. He has exceptional design skills and has worked on several large enterprise teams, designing innovative software solutions across many industries. Rob has worked on large complex projects for big companies such as Tim Hortons, Toyota, Sentry Metrics, MobileCoin, SYKES Assistance Services, Envestnet, UBS, and Empire Flippers.


Work Experience

UI/UX Designer

2022 - 2023
  • Employed user-centered design, jobs-to-be-done, and lean UX methodologies.
  • Led the entire UI/UX design of an internal online learning portal for UBS called Arena to gamify learning experiences for their employees.
  • Created user stories and personas based on data gathered during user research.
  • Built wireframes and prototypes and conducted user testing and synthesis to gain insights into how users would use the proposed product.
  • Worked closely with the development team to implement the new product.
  • Partnered with the strategy and innovation team to define suitable research methodologies to understand the core users.
  • Led the design initiative, set the design direction, provided guidance on planning and delivery, and ensured a high-quality standard.
Technologies: UI Design, Mobile Design, Web App Design, Visual Design, Design Systems, Mobile UI, SaaS, SaaS Design, Enterprise SaaS, Enterprise, Interface Design, User Experience (UX), User Experience Design, UX Design, Web UX Design, Web UI Design, Mobile UI Design, User Interface (UI), Responsive UI, Responsive Design, Web App UX, Web App UI, Figma

UI/UX Designer

2018 - 2023
Empire Flippers
  • Worked on the number one curated online business marketplace, the Empire Flippers marketplace platform, which has helped people buy and sell over $450 million worth of online businesses.
  • Tasked with designing the entire marketplace platform from the ground up, including a back-end administration system to manage the online marketplace and its users. There were 500+ screens designed and developed fully by the engineering team.
  • Oversaw product management to ensure quality was delivered.
  • Delivered detailed wireframes, prototypes, and interaction design and specifications to the engineering team.
  • Collaborated with the engineering team daily on multiple feature sets.
  • Built rapid prototypes using Figma to present to different departments within the company and gather feedback.
  • Led all design projects and reported directly to the company's directors and managers.
  • Designed the company website, marketplace application, and back-end administration platform.
Technologies: User Experience (UX), User Interface (UI), Wireframing, Prototyping, HTML, CSS, WordPress, Design Systems, Style Guides, UI Style Guides, Responsive UI, Responsive Design, Web App UX, Web App UI, User Flows, User Stories, Flow Diagrams, Figma, Adobe Photoshop, UX Design, Web UX Design, Web UI Design, Web UI, Web UX, Usability Analysis, Usability Testing, A/B Testing

UI/UX Designer

2021 - 2022
  • Oversaw the UI/UX redesign of the entire Next Generation Proposals tool.
  • Collaborated with product managers, engineers, marketing professionals, and designers to understand customer needs and design a new product.
  • Met with the heads of engineering and product on strategy, timeline, delivery, and testing.
  • Designed and enhanced all the components, such as tables, charts, panels, and filtering options from existing low-fidelity wireframes.
  • Provided UI and interaction designs on a dozen different B2B applications on the platform.
  • Created a design system, style guide, and common component library.
  • Worked closely with the development team to implement the new product.
  • Provided QA testing on the staging environment and delivered UI/UX feedback to ensure a pixel-perfect match with mockups.
  • Developed hi-fi prototypes, conducted user testing to assess performance, and created all assets in collaboration with the development team.
Technologies: UI Design, User Interface (UI), Prototyping, Figma, Design Patterns, Usability, User Experience (UX), User Experience Design, Design Systems, Wireframing, UX Wireframes, Flow Diagrams, Responsive UI, Responsive Design, Web App Design, Web App UX

UI/UX Designer

2021 - 2021
The Wonderful Company
  • Helped The Wonderful Company design their new Growers Portal web application and dashboard.
  • Led the UI/UX initiative by documenting user flows, wireframing, and prototyping the user journeys.
  • Led the design direction, optimized the user experience, provided guidance on planning and delivery, and ensured enterprise-level quality was delivered.
  • Defined protocol and moderate user testing to evaluate design solutions.
  • Created a design system, a style guide, and a common component library.
Technologies: Usability Analysis, UX Audits, SaaS, UX Research, UX Design, Dashboard Design, Web Dashboards, User Experience (UX), User Experience Design, User Stories, Workflow Diagrams, User Interface (UI), Interface Design, Responsive Design

Web and Mobile UI Designer

2020 - 2021
  • Designed a brand new web application from the ground up for CAMP PCI (Abiomed).
  • Made significant UX improvements on several of their existing applications.
  • Helped develop and refine UI pattern libraries and interaction guidelines. Implemented a brand new UI style guide.
  • Designed marketing promo landing pages and microsites.
  • Facilitated workshops with key stakeholders to get clarity on the entire user journey.
  • Collaborated closely with product management to successfully architect user experiences across desktop and mobile devices.
Technologies: UI Design, Web UI Design, Mobile UI, Visual Design, Brand Design, Prototyping, UI Prototyping, CSS, Product Design, Bootstrap, JavaScript, HTML, Medical Devices, Web Dashboards, Dashboard Design, User Experience (UX), User Interface (UI), Wireframing, User Testing, Responsive Design

UI/UX Designer

2019 - 2021
Mobilecoin, Inc.
  • Led the UI and UX of the MobileCoin cryptocurrency payments app.
  • Worked across different teams and in an agile environment, collaborating efficiently with multiple stakeholders.
  • Led UX research, content, and competitive audits and tech specifications.
  • Strategized user flows for sending and receiving crypto payments.
  • Utilized a design-thinking and user-centered approach to develop and improve user flows and interactions.
  • Provided branding, marketing, art, and design for consistency and aesthetics.
  • Conducted extensive journey mapping, wireframing, and prototyping. Guided the visual design and conducted user testing.
Technologies: Visual Design, Fintech, Sketch, Lucidchart, Mobile Payments, App UX, Figma, Cryptocurrency, Mobile Wallet, Cryptocurrency Wallets, Mobile App UI, Mobile App Design, iOS App Design, Android App Design, Mobile UX Design, Mobile UX, Web Design, Web UI Design, Web UX Design, User Interface (UI), User Experience (UX)

Responsive Web and Web App Designer

2018 - 2018
  • Led the design initiative for the new Shift website and all internal company pages.
  • Defined project goals with business stakeholders and evaluated the technical feasibility.
  • Wireframed and prototyped the proposed design solutions.
  • Conducted user testing to arrive at the optimum solution.
  • Designed the user experience for the entire website, including tablet and mobile devices.
Technologies: Web Design, CSS, HTML, Mobile Web Design, Visual Design, Web App Design, Desktop Web Design, Responsive Web Apps, Responsive Web Design (RWD), Web UX Design, Web UI Design

UX Designer

2018 - 2018
  • Handled business requirements, user goals, and persona definition and conducted user research and testing.
  • Created user flows for the student, teacher, and parent collaboration portal.
  • Led the overall UI/UX design of the new Intellispark education portal.
  • Built wireframes and prototypes and conducted user testing.
  • Created a design system, a style guide, and a common component library.
  • Designed the tablet and mobile layouts and overall experience for mobile users.
  • Collaborated with the company's stakeholders to ensure goals and quality were met.
Technologies: Web Design, UI Design, UX Design, Prototyping, Wireframing, Web UI Design, Web UX Design, Usability, User Stories, User Experience (UX), User Interface (UI)

UI/UX Designer

2017 - 2018
  • Designed multiple screens and layouts for a real estate marketing web application called ProspectNow.
  • Built out the designs using Bootstrap coding in HTML5 and CSS3.
  • Collaborated closely with the company's internal development team to implement the new designs.
  • Managed the workflow using the Agile methodology to ensure quick development cycles, validating design choices and creating a higher quality experience.
  • Designed multiple marketing materials for the team, e.g., postcards, banner stands, business cards, flyers, landing pages, etc.
  • Led the design initiative, set the design direction, provided guidance on planning and delivery, and ensured a high-quality standard.
Technologies: AngularJS, CSS3, HTML5, Adobe Photoshop, Branding, Web UI Design, Web UX Design, Responsive UI, Web Marketing, User Experience (UX)

Chief Design Officer | Founder

2013 - 2018
Brydges Design
  • Worked with a range of clients focusing on web and mobile apps and web design.
  • Analyzed requirements, researched user profiles, created wireframes, built rapid prototypes, conducted usability testing, and created interaction and visual designs.
  • Employed user-centered design and lean UX methodologies across all design projects.
  • Designed websites, UI/UX, mobile apps, and web apps.
  • Designed and developed front-end interfaces using HTML/CSS or WordPress.
  • Proved my ability to work fast with large-scale, complex projects at an enterprise level.
  • Led the design team, set the design direction, provided guidance on planning and delivery, and ensured a high-quality standard.
Technologies: CSS3, HTML5, InVision, Adobe Photoshop, Sketch, Figma, Bootstrap, Branding, UX Design, UI Design, Mobile App Design, WordPress, Web Design, Web Development, Dashboard Design, UI Style Guides, Design Systems

UI/UX Designer

2016 - 2017
Sykes Assistance Services
  • Worked with a team of professionals to design and build a new web application for Sykes Assistance Services, specifically their roadside assistance platform.
  • Designed wireframes, user flows, and mockups in Photoshop to present to the team.
  • Created multiple interactive prototypes using InVision to demonstrate the user experience and help present the newly proposed designs to the business.
  • Worked in an agile process and held daily scrum meetings on Zoom with the engineering team to go over the task board.
  • Managed the user experience, including but not limited to use cases, flow diagrams, competitive analysis, wireframes, visual design, and testing.
Technologies: Slack, Zoom, InVision, Adobe Photoshop, Dashboard Design, Web Dashboards, Web UX Design, Mobile UX Design, User Interface (UI), Usability Testing, User Analysis, Prototyping, Wireframing, User Experience (UX), Agile Sprints

UI/UX Designer

2014 - 2016
CoreSolutions Software, Inc.
  • Worked closely with a team of talented software developers and was required to produce interface design mockups for a range of web, tablet, and mobile environments based on collected user requirements.
  • Interacted with agile teams daily to collaborate on multiple projects.
  • Executed all visual design stages, from concept to final hand-off to the development team.
  • Built rapid prototypes using HTML/CSS/JavaScript in an agile environment to present to clients and gather feedback.
  • Designed the new company branding and developed the company website and all the marketing materials.
  • Led the design initiative, set the design direction, provided guidance on planning and delivery, and ensured a high-quality standard.
Technologies: Bootstrap, CSS3, HTML5, Adobe Photoshop, InVision, Web UI Design, Web UX Design, User Experience (UX), User Interface (UI), Mobile App Design, Usability Testing, User Stories, Wireframing, Prototyping, Agile Sprints

User Interface Designer

2012 - 2014
Akira Systems
  • Designed and developed the front end of a web application for human capital management called Wavelength™.
  • Rebranded the company logo and designed new marketing materials to promote the Wavelength™ platform at trade show events.
  • Delivered detailed wireframes, prototypes, interaction design, and specifications.
  • Designed and developed a brand new company website that was 100% responsive using HTML5/CSS3.
Technologies: Bootstrap, CSS3, HTML5, Adobe Photoshop, Web App Design, Web Design, Responsive Design, UI Design, UX Design, Mobile Web Design

Freelance Graphic/Web Designer

2010 - 2012
  • Founded a small freelance web and graphic design business called Mode5.
  • Completed multiple projects ranging from small graphic design projects like flyers or wedding invitations to designing and building small to medium-sized websites.
  • Gained a wealth of knowledge and understanding in HTML5 and CSS3.
  • Met weekly with clients in person to review projects and make updates where necessary.
Technologies: Adobe Photoshop, CSS3, HTML5, Product Branding, Logo Design, Print Design, Print Marketing Design, Web Design, Mobile Design
2007 - 2009

Degree in Computer Science

University of Central Lancashire - Lancashire, England

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