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Rod Acevedo, Designer in Auckland, New Zealand
Rod Acevedo

Designer in Auckland, New Zealand

Member since July 1, 2019
Rod is a passionate user experience designer and researcher obsessed with creating engaging, data-driven digital experiences resulting in delightful human interactions. He excels at crafting elegant and playful experiences by diving deep to understand pain points and context through research and analysis. His work has helped companies excel in their fields, significantly improving productivity, optimization, customer engagement, and increased profits.
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Employment

  • UX Lead

    2015 - PRESENT
    Rocket, Inc.
    • Brought startups to life by lean design thinking or discovery session to align their goals with their audience and CX.
    • Designed and built promotional websites for council events.
    • Contributed to local communities by workshops and discovery sessions for small business.
    • Designed customer experiences on WordPress using WooCommerce, Shopify, and Magento.
    Technologies: Web Design, Adobe After Effects, HTML, Adobe Photoshop, Sketch, Figma, Product Design, User Research, Workshop Facilitation

  • Senior User Experience Designer

    2016 - 2022
    Journey Digital
    • Introduced design thinking methodologies emphasizing the customers to define, ideate, prototype, and test ideas.
    • Established design sprints and workshops as a discovery toolset.
    • Held user interviews to understand better and validate ideas.
    • Ran workshops and discovery sessions for branding, product design, or marketing purposes.
    • Introduced data insight reports by Google analytics and data studio as a new business opportunity.
    • Designed and built Shopify stores and integration with third-party tools.
    Technologies: Web Design, Adobe Illustrator, Adobe Photoshop, Adobe Experience Design (XD), Sketch, Figma, Webflow, Product Design, User Research, Workshop Facilitation
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Education

  • Bachelor's Degree in Business Administration
    2018 - 2021
    Southern Institute - Auckland, New Zealand
  • Bachelor's Degree in Multimedia Design
    2004 - 2008
    Universidad del Pacifico - Santiago, Chile

Certifications

  • Advanced Google Analytics
    JULY 2018 - JULY 2022
    Google
  • From Ideas to Action - Design Thinking
    AUGUST 2017 - PRESENT
    IDEO
  • Certification in Psychology: Interaction Design in Psychology
    JANUARY 2017 - PRESENT
    Interaction Design Foundation

Experience

Location

Auckland, New Zealand

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