Rod Acevedo

Designer in Auckland, New Zealand

Member since January 20, 2018

Rod is a passionate user experience designer and researcher obsessed with creating engaging, data-driven digital experiences resulting in delightful human interactions. He excels at crafting elegant and playful experiences by diving deep to understand pain points and context through research and analysis. His work has helped companies excel in their fields, greatly improve productivity, optimization, customer engagement, and increased profits.

UI Design Web Design UI eCommerce Mobile UI UX Design User Interface (UI)Web App Design WordPress Design Product Design Web UX Design Responsive Web Design (RWD)Prototyping Wireframing iOS App Design Show more

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Portfolio

Digital Design

HealthTech Group
- Workshop Facilitation
- User Experience (UX)
- UX Branding
- Responsive Web Design (RWD)
- UX
- UI
FitnessFAQs - Product page revamp
- Figma
- Product Design
- Landing Pages
- Responsive Web Design (RWD)
Schneider Electric New Zealand - Desktop, Mobile and Shopify
- User Interface (UI)
- User Experience (UX)
- UX Design
- UX Research
- Mockups
- Workshops
- Mobile Design
- Responsive Design
- Shopify
- HTML
- CSS
- Design Thinking
- Figma
- Sketch
- Photoshop CC
- Responsive Web Design (RWD)
Nintex Promapp - Website and Animations
- UX Design
- UX Research
- User Experience (UX)
- User Interface (UI)
- Sass
- User Interviews
- User Validation
- User Research
- Figma
- Photoshop CC
- After Effects CC
- Workshop Facilitation
- Design Thinking
- Branding
- Discovery Workshops
- Product Design
- Responsive Design
- Responsive UX Design
- Animation
- UI Design
- Responsive Web Design (RWD)
MycareMycare - Mobile App and Desktop
- Design Thinking
- Validated User Research
- User Research
- User Interviews
- Mobile Design
- Visual Design
- CSS
- Responsive
- Mobile UI Design
- User Interface (UI)
- Bootstrap
- HTML
- Figma
- Design
- UI Design
- UX Design
UDC Finance - Financial Tool Desktop and Mobile
- UX Design
- UX Research
- UI Design
- Figma
- User Interface (UI)
- Mobile UX Design
- Financial Design
- User Research
- User Validation
- UX Testing
- Mobile Design
- Responsive Design
- Responsive UI
- Responsive Web Design (RWD)

Employment

Senior User Experience Designer
2016 - PRESENT
Journey Digital
- Introduced design thinking methodologies emphasizing the customers to define, ideate, prototype, and test ideas.
- Established design sprints and workshops as a discovery toolset.
- Held user interviews to understand better and validate ideas.
- Ran workshops and discovery sessions for branding, product design, or marketing purposes.
- Introduced data insight reports by Google analytics and data studio as a new business opportunity.
- Designed and built Shopify stores and integration with third-party tools.
Technologies: Web Design, Adobe Illustrator, Adobe Photoshop, Adobe Experience Design (XD), Sketch, Figma, Webflow
UX Lead
2015 - PRESENT
Rocket, Inc.
- Brought startups to life by lean design thinking or discovery session to align their goals with their audience and CX.
- Designed and built promotional websites for council events.
- Contributed to local communities by workshops and discovery sessions for small business.
- Designed customer experiences on WordPress using WooCommerce, Shopify, and Magento.
Technologies: Web Design, Adobe After Effects, HTML, Adobe Photoshop, Sketch, Figma
UX Designer Lead
2013 - 2016
Private Flight Global
- Held user interviews for the testing of new features.
- Designed the user interface for a catering platform tool.
- Developed an aircraft management platform for private aviation business.
Technologies: Web Design, Adobe Illustrator, Adobe Photoshop, Sketch, Responsive Web Design (RWD)
Head of Digital
2008 - 2013
Advertising Agency
- Ideated and created commercial and creative strategies for world-known brands.
- Set the foundations for the digital department and user experience expertise that the company maintains until today.
- Delivered award-winning digital experiences for Chile and the rest of South America.
Technologies: Strategy, Digital Strategy, Moodboard, User Experience (UX)

Education

Bachelor's degree in Business Administration
2018 - 2021
Southern Institute - Auckland, New Zealand
Bachelor's degree in Multimedia Design
2004 - 2008
Universidad del Pacifico - Santiago, Chile

Certifications

Advanced Google Analytics
JULY 2018 - JULY 2022
Google
From Ideas to Action - Design Thinking
AUGUST 2017 - PRESENT
IDEO
Certification in Psychology: Interaction Design in Psychology
JANUARY 2017 - PRESENT
Interaction Design Foundation

Experience

Web Design14 years
UI Design14 years
Product Design10 years
App Design10 years
User Experience (UX)9 years
User Research9 years
Strategy5 years
Webflow2 years

Location

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Designer in Auckland, New Zealand

Portfolio

Employment

Senior User Experience Designer

UX Lead

UX Designer Lead

Head of Digital

Education

Certifications

Experience

Location