Rodrick Chakaipa
Verified Expert in Design
UX/UI Designer
Johannesburg, Gauteng, South Africa
Toptal member since June 8, 2016
Having spent 12+ years working and learning as an interface, visual, and product designer, Roddy has acquired skills in user-centered design, design leadership, and the ability to execute developmental processes like agile and encourage close collaboration with other disciplines on the product team. He has worked on projects that involve user research, interaction, motion design, visual design, product strategy, innovative concepts, and brand design principles to solve business problems.
Work Experience
Product Designer (UX/UI)
CHIM3RA INC
- Acted as the UI/UX lead on a contemporary wedding platform. Spearheaded the creation of a polished and streamlined aesthetic through extensive research, iterative design, and enhancement of key user flows.
- Developed creative concepts, UX, and UI for an innovative AI-powered experience, working closely with the production team and the stakeholders using a user-centered approach to develop and improve user flows and interactions.
- Coordinated with both project managers and developers to ensure high-quality standards.
UX/UI Designer (via Toptal)
Legal Business Services, LLC
- Designed the complete public-facing onboarding experience that connects attorneys with injured victims.
- Worked with the team that produced the post-login platform, ensuring a successful handover from gathering the initial victim's legal requirements.
- Maximized the value of the product design through a coherent, tailored strategy from the outset.
- Aimed to create a consistent visual language that reflects the client's brand in a beautiful experience, even without an existing design system.
Senior Product Designer
WarnerMedia
- Led the UX and UI for a kids' video-on-demand web and mobile app, delivering a clean and uncluttered look and feel based on research, creating, testing, and enhancing main user-flows (onboarding, watching, live streaming, favoriting, and so on).
- Built the design system and worked across different teams in an agile environment while collaborating efficiently with multiple stakeholders.
- Worked closely with engineering to ensure high-quality user interface implementation and outstanding user experience.
- Designed micro-interactions and animations of the applications.
- Presented design updates to top executives and project stakeholders.
Lead Designer
GRANADILLA
- Designed the insurance technology company's mobile and web platform.
- Assisted with the business development and developed the creative concept for the platform.
- Conducted usability testing to validate ideas with interactive prototypes.
- Held a pivotal role in the growth of the design unit within the business as I led the hiring process of the individuals whom I then led to designing many new features.
Founder and UI/UX Designer
SmartPrac
- Executed a strong visual design understanding and awareness of the impact of typography, layout, composition, and grid systems.
- Involved in the design process, including research, experimentation, validation, and revision of the idea.
- Oversaw the brand storytelling and constant market validation.
Design Lead
Standard Bank South Africa
- Identified, explored, validated, and communicated product opportunities.
- Scheduled and orchestrated the design activity for my team in the discovery and delivery phases.
- Explored, designed, and validated concepts for each product opportunity, conducted target user and market research, and produced wireframes and screen flows.
- Led and managed a bunch of designers across many different locations as we continuously worked on new and iterated on existing features within the product suite.
Creative Director
Amorphous New Media
- Designed digital interactive web products and applications with responsive and mobile designs.
- Produced pixel-perfect deliverables and assets to ensure a consistent visual output.
- Found opportunities to elevate select new and established brands via current design thinking and technology.
- Managed the team workflow, ideas, the overall creative image, presentations, brainstorming, employees, new businesses, and the business strategy.
- Involved in the hiring process for designers and developers, working to establish the hiring practices for product designers.
UI Designer
Amorphous New Media
- Created adaptable designs to ensure website responsiveness across all popular media devices.
- Developed and implemented code for various CMS systems.
- Collaborated with developers and the QA team to ensure that the end product matched the designs.
- Established typography guidelines, color usage patterns, and other visual elements for various brands.
Web Designer
Tenakas Tribe
- Created user journeys, high-fidelity wireframes, user interfaces, and prototypes for MVPs and later stages.
- Established typography guidelines, color usage patterns, and other visual elements for various brands.
- Helped companies deliver many wonderful digital products and experiences.
Education
Diploma in Graphic Design
Zimbabwe Institute of Vigital Arts - Harare, Zimbabwe
Skills
Tools
Balsamiq, Adobe Photoshop, Adobe CC, Sketch, Figma, Jira, InVision, Adobe, Adobe Illustrator
Platforms
WordPress Theme Design, WordPress, Azure
Languages
CSS, HTML
Industry Expertise
Insurance, Insurance Technology (Insurtech), Banking & Finance
Other
Mobile UX Design, Mobile Design, App UI, Product Design, UI Design, Mobile App Design, Design Systems, Visual Design, Presentation Design, User Experience (UX), Responsive Web Design (RWD), User Interface (UI), Digital Product Design, Prototyping, Wireframing, UX Design, Mobile UI Design, Web Design, Rapid Prototyping, Websites, Startups, WordPress Design, eCommerce UI, eCommerce Web Design, Mobile eCommerce, Web UI, Dashboards, Web Dashboards, B2B, Web App UI, Mobile UI, Web App Design, Web App UX, Layout Design, eCommerce, Web UI Design, PowerPoint Design, Keynote Templates, Mobile UX, Photography, Branding, Information Architecture (IA), iOS UI Design, Dashboard Design, Marketplace Design, Interaction Design (IxD), Product Discovery, Kids & Families, Team Leadership, Motion Interaction, Mobile App UI, Video on Demand (VOD), iOS App Design, Research, User Flows, Video Streaming, Domain Research, Design Leadership, Personas, eCommerce Design, User Research, Mobile Web Design, Travel, Booking Systems, Web Platforms, Responsive Web Apps, App UX, Web UX, UX Wireframes, User Interviews
Experience
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