Sasha has over a decade of design experience in the San Francisco Bay Area and abroad for corporate and startup clients alike. She's currently the director of user experience at LiquidSpace—the largest corporate real estate network. Sasha is well-versed in design all-around but she specializes in defining UX strategies, user tests, and transforming complex technical requirements into intuitive, approachable designs.
Designed the user experience across all channels at LiquidSpace and managed a design team.
Conducted user interviews, built out user journeys, and wireframed and prototyped on a daily basis.
Pushed for clarity, quality, and simplicity; also advocated for the user.
Created a UI pattern library, email templates, and promotional guidelines to streamline the design and development and ensure brand consistency throughout various user touchpoints.
Designed LiquidSpace's iOS and Android mobile apps.
Received The Best Website award from GWA.
Technologies: Sketch, InVision, Slack, Zoom
UI/UX Design Consultant
2007 - PRESENT
Brought projects from concept to completion and delivered high-quality creative designs within scope, timeframe, and budget. Projects include identity and brand development, web and mobile interface designs, and occasional print collateral.
Worked for various clients including Booxby, LiquidSpace, Kno (acquired by Intel), EFM Interactive Agency, NIK Software, GE Lighting, XtraLight Mfg, and Dicom Systems.