Christopher Williams, Product Manager in Seattle, WA, United States
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Christopher Williams

Verified Expert  in Product Management

Product Manager

Seattle, WA, United States
Toptal Member Since
February 19, 2021

Christopher blends his experience in software product development, venture capital, and entrepreneurship, to support companies in need of project planning, product leadership, and fundraising. He is a systems thinker and has experience in fields such as IoT, AI/ML, AR/VR, blockchain, enterprise SaaS, and consumer SaaS. Christopher's business and engineering acumen enable him to ideate and communicate solutions in terms that resonate with business leaders, developers, and customers alike.

Work Experience

Founder and CEO

2018 - PRESENT
  • Founded a startup that's building a search engine and sports performance management platform that provides sporting communities deeper insight on training and competitions to identify competitive advantages and evaluate potential.
  • Developed the product roadmap, financial models, and go-to-market strategy for a multi-tiered SaaS offering for athletic programs and athletes.
  • Recruited and hired the founding team and advisory board, comprising individuals who have decades of experience founding world-class technology companies.
  • Designed the pitch deck, managed investor deal flows, and pitched investors to close multiple rounds of financing during the company's growth.

Senior Product Manager

2021 - 2022
  • Drafted the go-to-market strategy roadmap, internal and external documentation, marketing collateral, pricing models, and financial modeling for two products within the company's product portfolio totaling $20 million in revenue.
  • Led new product development with an 8-person scrum team to evaluate the highest converting user journeys with 200M daily touchpoints.
  • Managed outreach and user research of 20 beta program participants, including Fortune 500 and Global 500 executives in the media and publishing space.

Product Manager

2016 - 2018
  • Led product development and user experience in this early-stage healthcare software company.
  • Managed a six-person distributed team and ensured effective communication among local and remote members.
  • Translated the executive product vision into a roadmap with documentation of product requirements and technical requirements.
  • Designed and wrote front-end code from high fidelity mockups for core end-user-facing features.

Venture Analyst

2015 - 2016
Ignition Partners
  • Assisted in deal flow management and support of portfolio companies for early-stage fund investing in enterprise software with $2+ billion under management.
  • Screened 1000+ investment opportunities in seed-stage enterprise software companies, including fintech, blockchain, IoT, enterprise security, and virtual and augmented reality.
  • Spearheaded an investment thesis in emerging virtual and augmented reality sectors and educated the firm's managing directors on investment opportunities.
  • Authored a 90-page report, providing insight on the industry landscape and profiles of 150+ private companies.
  • Reviewed term sheet agreements and attended strategic M&A meetings with public companies interested in acquiring portfolio companies.
  • Represented the firm during networking events and updated managing partners on industry news during weekly boardroom meetings.

Sports App for Running Communities

Led software development and built engineering and marketing teams for a search platform that gives runners greater insight on historical performance results.

Zelos is a sports performance management platform, providing running communities with deeper insight into training and competitions with powerful search, analytics, and data visualizations. Data on performance results in the sport have never been centralized on a global basis, making it difficult and time consuming for individuals to measure progress and identify competitive advantages.
2012 - 2016

Bachelor's Degree in Business Administration and Information Systems

University of Washington - Seattle, WA, USA


Jira, Google Analytics, GitHub, Slack, GitLab, G Suite


Docker, Blockchain, Google Analytics 4, Shopify


Agile Software Development, Scrum, Agile Product Management, Agile Project Management, Requirements Analysis, B2C, Agile, Rapid Prototyping, Data Science, Database Design, HL7 FHIR Standard, Conversion Rate Optimization (CRO), Pay-per-Click (PPC), HIPAA Compliance

Industry Expertise

Venture Capital, Healthcare, Marketplaces, Music


Business Administration, Software Project Management, Data Modeling, Marketing, User Experience (UX), Organizational Leadership, Remote Team Leadership, Market Research, Pitch Decks, SaaS, AWS Management Console, Product Management, User Research, Mobile Apps, Startups, Product Marketing, User Flows, User Onboarding, Customer Journeys, SaaS Product Management, Product Requirements Documentation (PRD), User Requirements, Technical Product Management, Product Launch, Product Strategy, Go-to-market Plans, B2B, Data Analysis, MVP Design, Growth Strategy, Strategy, Project Management, Project Planning, Project Timelines, Discovery Workshops, Web Applications, Team Leadership, Project Reporting, Stakeholder Management, Data Analytics, Data Reporting, Presentations, User Stories, Feature Backlog Prioritization, Staffing, Process Improvement, Process Mapping, Business Analysis, Process Flows, Process Design, Mobile Applications, New Product Development, Functional Requirements, Conceptualization, Requirements, Technical Writing, Documentation, Requirements & Specifications, Technical Business Analysis, Development, Writing & Editing, Proofreading, Minimum Viable Product (MVP), User Personas, Interactive Prototypes, Product Descriptions, Personas, B2C Marketing, Product-market Fit, Market Fit, Product Roadmaps, Financials, Feature Prioritization, Roadmaps, Dashboards, Product Design, A/B Testing, Market Strategy and Research Product Manager, Workshops, Sales Enablement, Function Flow, UX Flows, Social Media Marketing (SMM), Non-fungible Tokens (NFT), Web App Development, Web Product Management, Web Project Management, Competition Research, GraphQL, Artificial Intelligence (AI), Product Owner, Growth, Monetization, Estimation & Planning, Feature Roadmaps, Project Scoping, OpenAI GPT-4 API, Product Development, UX Design, Product Conceptualization, Process Automation, CTO, Technical Project Management, Agile Leadership, Digital Advertising, Social Media Campaigns, Ideation Workshops, Information Systems, JavaScript, React, Python 3, Financial Modeling, Fintech, Big Data, APIs, SaaS Product Marketing, Amazon Web Services (AWS), Python, Growth Marketing, Business to Consumer (B2C), Digital Marketing Product Manager, Blockchain & Cryptocurrency, Social Media, Digital Marketing, Growth Hacking, Marketing Strategy, Customer Relationship Management (CRM), Negotiation, MySQL, Back-end, Front-end, Smart Contracts, Conversion, WhatsApp, SMS, Cryptocurrency, Healthcare IT, Growth Marketing Product Manager, Tech Sales, Quality Assurance (QA), Web Design, Node.js, Software Development, Consulting, AWS Fargate, Amazon RDS, Data Visualization, Statistical Data Analysis, Data Mining, Generative Pre-trained Transformers (GPT), Embedded Software, Search Engine Optimization (SEO), Pricing, Social Media Management, Analytics, Web Development, Accounting, Finance, HTML5, IT Security, Internet of Things (IoT), Enterprise SaaS, UML Diagrams, Django, Machine Learning, Entrepreneurship, Leadership, Angel Investing, Investor Relations, Bitbucket, Cryptography, Go-to-market Strategy, Gaming, eCommerce, Flask, React Native, Access Control, Product Sourcing

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