
Christopher Wilson
Verified Expert in Product Management
Product Manager
Gilbert, AZ, United States
Toptal member since February 25, 2020
With over a decade of experience of setting up systems for startups as well as enterprises and vast knowledge of agile development, design thinking, and product roadmaps, Christopher is a safe bet for your product management needs. He’s worked as a product management consultant for over 30 SaaS companies as well as built his own angel-funded startup. Christopher thrives on market research, being a customer advocate, relentless experimentation, strategic automation, and producing results.
Project Highlights
Expertise
- Agile
- Design Thinking
- Executive Presentations
- Feature Backlog Prioritization
- Financial Modeling
- Lean Experiments
- Product Roadmaps
- Software Development Lifecycle (SDLC)
Work Experience
Product Manager
Vixxo
- Crafted the product roadmap with executives to deploy four software modules to support a call center, administrators, onsite technicians, and a customer portal.
- Prioritized the backlog to support the approved roadmap and delivered software on time.
- Created, deployed, and managed a beta program with incentive challenges that validated 8 of 10 product hypotheses and an NPS score of 9.6.
- Crafted the go-to-market strategy across three key software modules in an enterprise platform.
- Defined and delivered training materials to support operational efforts for customer onboarding and generated KPIs for tracking success.
- Facilitated the first usability study in company history to validate the software workflow and product assumptions with service providers resulting in key feedback influencing the product feature backlog.
Senior Product Manager
Shepherd Software, Inc.
- Introduced Google Venture design sprints for rapid prototyping and quick learning before development resulting in a full calendaring system from concept to the first version in the market within seven weeks.
- Led and collaborated with an entirely remote team to prioritize features, write user stories, conduct quality acceptance, deliver 61 product updates in six months.
- Developed the product strategy to align with customer needs and expectations balanced with small engineering team resources.
- Managed the product roadmap based on market data, customer research, and allocation strategy.
- Designed, built, and maintained company website for product launch and marketing campaign landing pages producing an increase in traffic by 400%.
- Created the first-experience documentation and on-boarding strategy for the first 600 users by incorporating in-app guidance, videos, and follow up automation.
Principal
AutomateIQ
- Coached more than 30 SMBs through lean startup and SDLC principles to create membership sites, eCommerce, and native mobile applications.
- Implemented Infusionsoft integrations and automation resulting in a sales increase of $500,000+.
- Created an eCommerce platform for an SMB YouTube influencer to manage and distribute paid content to more than 100,000 followers.
Senior Product Manager
Coplex
- Created a four-part SDLC and product training system for new customer onboarding and MVP product planning used by over 100 startup companies.
- Designed dozens of experiments to validate value propositions for 15 startup companies resulting in a product-market fit for eight teams.
- Coordinated efforts among distributed design and development teams across the US, India, and Uruguay.
- Wrote user stories and participated in scrum ceremonies, sprint planning sessions, and grooming.
Founder | CEO
Magnetiq Marketing
- Built a nationwide network of service professionals and created the process playbook to onboard three billion-dollar companies in two years.
- Determined the product/market fit for new video analytics software using lean startup principles and experimentation plans that produced an LTV of $7,500.
- Automated all critical business processes to remove human error and process transactions for 400 SMB customers within the first year of launch.
- Crafted an investor presentation and financial models and successfully raised $300,000 from angel investors at a $2-million valuation.
- Built a fully automated video directory website with over 600 directory pages as well as creating the marketing campaigns to grow revenue 30% in the first year, 57% in the second year.
Buyer | Planner
Fluke Electronics
- Managed the commercial relationships and daily operations of UPS Supply Chain Services.
- Implemented lean inventory management of $2.5 million dollars of production inventory through 80% kanban management.
- Served as a kaizen event team leader of a four-person process improvement team—reducing missing POs by 50%, excess orders by 30%, and realizing a 20% reduction in order-size-to-kanban discrepancies.
- Supported a 97.1 % average on-time delivery for a six-month period after assuming a new planning role for six fast-moving product families generating $271 million in revenue annually.
- Reduced the planner-ordering-process time by 52% through the implementation of a custom-made Access database.
Project History
Trvl Porter
Served as the product manager and led the team to craft the product/market fit for a new fashion delivery service.
VixxoLink
Led the product team to produce a new platform that serviced Starbucks, 7-Eleven, Chipotle, and many others.
Education
Bachelor of Science Degree in Supply Chain Management
Arizona State University - Tempe, AZ, USA
Bachelor of Science Degree in Business Management
Arizona State University - Tempe, AZ, USA
Certifications
Pragmatic Marketing Focus
Pragmatic Institute
Pragmatic Marketing Foundations
Pragmatic Institute
Skills
Tools
Jira, ProdPad, Pivotal Tracker, Slack, Trello, GitHub, Adobe Illustrator, Balsamiq, Visio, InVision
Paradigms
Design Thinking, Agile, Kanban, Scrum
Platforms
ProductPlan
Other
Product Roadmaps, Product Research, Competitive Strategy, Business Process Management (BPM), Go-to-market Plans, Feature Roadmaps, Feature Backlog Prioritization, Presentation Design, Sales Presentations, Executive Presentations, Client Presentations, Lean Experiments, Design Sprints, Software Development Lifecycle (SDLC), Inventory Management, Lean Manufacturing, SaaS, Enterprise SaaS, User Experience (UX), Experience Maps, Journey Mapping, Financial Modeling, Kaizen, Teamwork, Smartsheet, Bitbucket, Microsoft Excel, Adobe Lightroom, Adobe Photoshop
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