Justin McMurray
Verified Expert in Product Management
Product Manager
Sydney, New South Wales, Australia
Toptal member since April 9, 2021
Justin is an experienced entrepreneur and product leader who has worked around the world in a variety of startups, companies, and innovative product studios. He brings extensive expertise in early-stage venture creation, design, prototyping, and product management. Justin is an outstanding leader well versed in bringing teams together, running agile and lean practices, and dealing with complexity and uncertainty.
Project Highlights
Expertise
- Design Sprints
- Entrepreneurship
- Lean
- Lean Startups
- Minimum Viable Product (MVP)
- Product Discovery
- Product Owner
- Prototyping
Work Experience
Co-founder
Early Days
- Worked with early-stage entrepreneurs to help bring their startup dreams to life.
- Consulted with pioneering companies to help them embrace new ways of working.
- Led multiple product discovery, definition, and validation projects.
Product Director
Hello Sunday Morning
- Defined the mobile product proposition for a pioneering alcohol behavior modification app.
- Led the design and development team in the build of the rapid MVP.
- Brought the app to market and ran extensive customer testing.
Co-founder
Somewhere
- Raised two fundraising rounds with early-stage investors.
- Launched a world-first professional visual platform for sharing your work.
- Led the build of a community of 20,000 work pioneers around the world.
Strategy Director
Many Holdings
- Defined the lean startup methodology, practices, and ways of working.
- Led multiple high-profile client projects seeking digital transformation.
- Helped the studio grow projects, the team, and revenue by 3x.
Project History
Daybreak App
https://hellosundaymorning.org/daybreak/Led the discovery, design, development and delivery of Hello Sunday Morning's first ever mobile app
Daybreak helps people change their relationship with alcohol—with both professional and community support. I led the process of working on the first iteration of the app going from concept to being in the hands of users in three months.
Introducing App
Led the discovery, design, and delivery of this innovative web app for a recruiting client.
Introducing is an app for recruiting companies to supercharge their candidate shortlists. The app enables them to bring their candidates to life and engage their clients with powerful first impression videos.
B2B Furniture Platform
https://contract.koskela.com.au/Led the creation and delivery of a B2B platform that enabled the furniture designer client to engage and sell more effectively to their commercial clients.
This eCommerce style platform enabled the client’s business customers to search, find, and collect crucial product information, specs, and pricing for their innovative furniture designs.
The platform empowered their sales team to double their client management capacity.
Education
Bachelor of Commerce Degree in Commerce
University of Sydney - Sydney, Australia
Skills
Tools
Asana, Slack, Trello
Paradigms
Agile Product Management
Platforms
Coda
Other
Google Apps, New Products, Lean Startups, Minimum Viable Product (MVP), Web Product Management, Teamwork, Business Consulting, Product Leadership, Design Sprints, Discovery Workshops, Product Owner, Lean, Startups, Early-stage Startups, Product Management, Prototyping, Web Applications, Entrepreneurship, Notion, Airtable, Customer Research, Mobile Product Management, Fundraising, Innovation Strategy, UX Research, Mobile Apps, Branding, Marketing, Product Discovery, Content Management, Business to Business (B2B)
How to Work with Toptal
Toptal matches you directly with global industry experts from our network in hours—not weeks or months.
Share your needs
Choose your talent
Start your risk-free talent trial
Top talent is in high demand.
Start hiring