Rasaal Tiwari
Verified Expert in Product Management
Product Manager
Mumbai, Maharashtra, India
Toptal member since September 4, 2020
Rasaal is a product management and digital transformation expert with experience across the utilities, QSR, eCommerce, retail, and CPG industries at multiple client locations, including Europe, Middle East, and India. His core areas of expertise include product value propositions, product strategy and roadmaps, product management, MVPs, go-to-market strategy, business-market fit, AI, NLP, machine learning, IoT, data and analytics, UX and product design, web and mobile, and product marketing.
Project Highlights
Expertise
- Agile Product Management
- Internet of Things (IoT)
- Market Research
- Mobile Apps
- Monetization
- Product Management
- Product Strategy
- eCommerce
Work Experience
Product Head
Jubilant Foodworks
- Worked on an MVP for delivery of frozen food products to retailers.
- Launched a D2C progressive web application (PWA) for a wide assortment of self-manufactured products.
- Developed customer journeys for pricing, chatbot, product discovery, customer onboarding (B2B), analytics, feedback, and commerce.
- Led product marketing initiatives through SMS and WhatsApp-based marketing and BTL initiatives.
- Developed a product strategy and roadmap for growing the platform from zero to one thousand customers.
- Built a business plan and financial model till the financial year 2025.
Product Manager, Retail
DNU- Yara Asia Pty - Main
- Worked with senior executives to build an analytics roadmap for agri retail.
- Performed secondary research for determining KPIs for multiple stakeholders in the system, such as farmers, distributors, and salespeople.
- Led the business viability and technical feasibility for the implementation of analytics.
Product Management, Platform Monetization
Reliance Industries
- Contributed as a core team member to the business and product strategy occupying India's 90% unorganized retail market.
- Led greenfield product initiatives of monetization of the B2B and B2C platforms.
- Developed a go-to-market strategy for the product with the product and the business teams.
- Led a product team to build an omnichannel strategy for the grocery business.
- Created an analytics roadmap for a B2B retail business.
- Contributed to the execution of digital transformation initiatives in retail, such as in-store technologies, IoT, and consumer journeys.
- Developed a product for launching premium and luxury goods in India.
- Led a greenfield product management engagement for luxury retail.
Senior Consultant
Gallup Consulting
- Worked with the product teams to develop a pricing strategy for the product.
- Led product (SaaS) training, walkthroughs, and customizations with the clients.
- Led large-scale client engagements in analytics and insights.
Product Manager/Digital Transformation Consultant
Cognizant Technologies
- Worked with CXOs of a large water company in the UK for defining their smart infrastructure strategy and product roadmap.
- Led change management for multiple products for a large utility company in the UK.
- Managed offshore teams of engineering and design for a greenfield initiative (developer portal for a UK-based Utility).
- Spearheaded product management for smart metering (product tracking system) for a large utility on the east coast in the US.
- Led multiple points of views and proposals for utility clients across the world.
- Developed a mobile eCommerce app for a large west coast utility.
Analyst
Deloitte Consulting
- Worked as an analyst on a multi-country, multi-culture engagement for a large technology company.
- Developed and led modules of a global tracking system for employees of a large technology company.
- Supported the partners on IT proposal estimations.
Project History
Commerce App for Small and Medium Enterprises
Led conceptualization, implementation, and go-to-market strategy for the B2B app.
A B2B commerce app for small and medium enterprises will cater to the 90% un-organized retail market of India. Part of the core team responsible for the conceptualization and implementation of the app. It caters to the customers, brands, and small and medium enterprises.
Smart Metering Project for East Coast Utility - US
Led project management and business analysis for a product tracking system for smart meters.
AMI PTS is a product for tracking the entire lifecycle of smart meters from cradle to grave. This includes purchase, testing, deployment, maintenance, and refurbishment of smart meters. I managed the requirements analysis and project management for the same.
Loyalty Management of A Multi-brand Retail Ecosystem
Led product conceptualization, MVP, and pilot for loyalty management of a multi-brand retail ecosystem.
Loyalty management of a multi-brand retail ecosystem using behavioral and rational needs of the consumers and small and medium enterprises. Led market research, product conceptualization, MVP, and pilot.
Education
Master's Degree in General Management
National Institute of Industrial Engineering - Mumbai, India
Bachelor of Engineering Degree in Computer Science
University of Mumbai - Mumbai, India
Certifications
Azure Certified AI Fundamentals
Microsoft
Azure Certified Cloud Fundamentals
Microsoft
Digital Product Management
Coursera
Python Essential Training
LinkedIn Learning
Six Sigma Green Belt
Indian Statistical Institute
Skills
Tools
Jira, Trello
Paradigms
Requirements Analysis, Agile Product Management, Agile, Kanban, Scrum
Industry Expertise
Utilities, Marketplaces, Telecommunications, Hospitality, Agrotech, Agriculture
Platforms
Azure
Other
Product Management, Market Research, Proposals, Program Management, International Projects, Process Design, Business Strategy, eCommerce, Mobile Apps, B2B Product Management, Internet of Things (IoT), Monetization, Product Strategy, Social Media, Web Applications, Web Platforms, Mobile Applications, Digital Product Management, Mobile, Analytics, IT Strategy, Marketing, Retail & Wholesale, Consumer Packaged Goods (CPG), Algorithms, Web App Development, Data Structures, Programming, Business Process Management (BPM), Python, Cloud, Artificial Intelligence (AI), Machine Learning, Bots, Natural Language Processing (NLP), Customer Acquisition, Go-to-market Plans, Product Marketing, HR Analytics, Consulting, Web & Mobile Applications, Industrial Internet of Things (IIoT), Smart Meters, Java, Coding, Business Analysis, Travel & Leisure, Enterprise, Product Roadmaps, UX Design, Web Portals, Foodtech, Data Analytics, Data, CleverTap, Progressive Web Applications (PWAs), Food Delivery Services, Restaurants & Dining, Business Planning, Trading, Salesforce, SAP, MVP Design, Minimum Viable Product (MVP), Direct to Consumer (D2C), Generative Pre-trained Transformers (GPT)
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