Carol is available for hire
Hire CarolCarol Tyger
Verified Expert in Project Management
Project Manager
Albuquerque, United States
Toptal member since July 7, 2020
Bio
Carol has held management roles at a wide range of organizations from seed-stage to publicly traded companies. Recently, as an executive team member at Spruce, Carol oversaw the product, roadmap, and backlog. She also worked as a product manager at The Home Depot, chief of staff at Blinds.com, and as an email marketing manager at Zocdoc. She holds a master’s degree in industrial engineering from Columbia University.
Project Highlights
Global Program Manager
Designed a $100+ million program that delivers humanitarian aid, international enrollment, and the foundation for a government database. Managed more than eight subcontractors and vendors to make this program available to the client.
Expertise
- Agile
- Agile Coaching
- B2B2C
- Business to Business to Consumer (B2B2C)
- Design Thinking
- Facilitation
- IT Project Management
- Project Delivery
Work Experience
Expert-in-Residence: Product Management
2020 - PRESENT
Liu Idea Lab for Innovation and Entrepreneurship — Rice University
- Supported the development of the product management curriculum and content at Rice University.
- Engaged with students who are navigating product management as a profession.
- Created product management content for the entrepreneurship blog.
Mentor
2019 - 2019
Station Houston
- Mentored more than 20 entrepreneurs in the Station Houston Community.
- Served as an agile coach to startups transitioning to scrum with remote teams.
- Focused on encouraging prioritization, management of contracted development teams, and delivery of an excellent customer experience.
- Created a framework for hackathons to help budding businesses leverage talent within environments that have minimal context.
- Provided feedback to startup founders on their UI, customer experience, and marketing plans.
Director of Product
2018 - 2019
Spruce
- Served as an executive team member responsible for the product roadmap.
- Positioned the company for venture funding and a national rollout.
- Worked as a product owner and UX interviewer for the iOS app, five web apps, and a prospect marketing engine.
- Managed the successful launch of a full rebrand across all products in less than six weeks.
- Rolled out scrum ceremonies to an offshore software team resulting in a 200% productivity gain.
- Managed contractors for services such as UX, design, content creation, social media, and BI.
- Analyzed marketing and analytics tools for integrations, email, SMS, and in-app user behavior.
- Took on operations, project management, marketing, and QA responsibilities when needed.
Product and Conversion Rate Optimization Consultant
2018 - 2018
GroupRaise
- Launched funnel optimization tests that doubled sign-up rates.
- Designed processes for testing optimization and backlog management.
- Created documentation for how to do A/B testing, how to interview, and how to lead great meetings.
- Facilitated executive brainstorming to define the testing roadmap.
Product Manager
2016 - 2018
The Home Depot
- Served as the product owner of a marketing project portfolio for several brands of window blinds, improving merchandising, SEO, customer journey mapping, conversion, post-purchase emails, tracking clarity, and website stability for five websites.
- Served as the scrum master for 20+ team members leading self-organization through agile practices.
- Advised the director of marketing on technical, acquisition, product, conversion, and personnel decisions while working as their chief of staff.
- Served as a mediator, facilitator, and liaison between software development, marketing, customer experience, and merchandising teams.
- Optimized the website customer experience, contributing to a conversion rate increase of more than 20% and a higher annual contribution margin.
- Delivered an increase in YoY revenue by rebranding and migrating Just Blinds and American Blinds.
- Served as a product manager of configurable storm doors for HomeDepot.com and for Design Builder, the tool used by Home Depot employees to configure hard-to-buy products.
- Selected for the Voice of the Associate Committee and designed and delivered the servant leadership training program.
Senior Marketing Associate
2012 - 2016
Zocdoc
- Led the executive steering committee focused on increasing marketing-driven inbound sales. Transformed the sales floor by creating an inbound sales team and testing market entry advertising. Increased inbound sales revenue by 48%.
- Directed the patient loyalty program and voice of the patient-facing brand.
- Negotiated and managed the multimillion-dollar Salesforce contract renewal.
- Managed email and SMS patient experience initiatives, vendors, and CAN-SPAM compliance.
- Collaborated with the data science team to create segments and define user personas.
- Led agile ceremonies such as retrospectives, reviews, and refinements.
Pricing Analyst Consultant
2012 - 2012
Gigzolo
- Built an algorithm using consumer input to provide live pricing quotes for entertainment events.
- Conducted market research with clients for the website’s integration and design.
- Interviewed entertainers and venue managers to research pricing norms.
7th and 8th Grade Math Teacher
2009 - 2012
Teach for America
- Ranked in the 98th percentile of new teachers on the teacher data report.
- Collaborated with the principal and administration to establish a new data reporting structure.
- Designed an interdisciplinary soccer program that improved the vocabulary of immigrant students.
Project History
Global Program Manager
Designed a $100+ million program that delivers humanitarian aid, international enrollment, and the foundation for a government database. Managed more than eight subcontractors and vendors to make this program available to the client.
As the program manager for an international project, I oversaw integrations, databases, development teams, operations, training, and management of in-person experiences to enroll organizations in more than six countries. I supported the definition of the program scope and creation of the financial model to understand what impact various scope changes would have on the program costs.
Education
2012 - 2013
Master of Science Degree in Management Sciences and Engineering
Columbia Univeristy - New York, NY, USA
2004 - 2008
Bachelor of Science Degree in Mathematics
University of Texas at Austin - Austin, TX, USA
Certifications
JANUARY 2018 - PRESENT
Professional Scrum Master
Scrum.org
JANUARY 2017 - PRESENT
Professional Scrum Product Owner
Scrum.org
Skills
Tools
Jira, Trello, Google Docs, Slack, Zoom, Pivotal Tracker, Confluence
Paradigms
Agile, B2B2C, Business to Business to Consumer (B2B2C), Design Thinking
Industry Expertise
Healthcare
Platforms
WordPress
Other
Facilitation, Agile Coaching, IT Project Management, Project Delivery, eCommerce, Marketplaces, Two-sided Marketplaces, Chief of Staff, Data Analysis, Service, Business Cases, Financial Modeling, Microsoft 365
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