Alexandre Brito, Designer in Culemborg, Netherlands

Alexandre Brito

UX Designer

Culemborg, Netherlands
Toptal Member Since
October 18, 2016

Alexandre is a user experience designer and strategist with 12+ years of experience working for companies like Deutsche Bank, Philips, Vodafone, KLM, Intel, Pernod Ricard, Asics, and Toyota. He designs better ways for customers to experience products and services that improve their lives and the business's bottom line. What drives Alexandre is simplifying complex things, understanding behavior, and creating real, innovative experiences.

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Work Experience

2014 - PRESENT

Experience Designer

  • Designed a bill notification service using SMS for Origin Energy.
  • Designed a health cover recommendation tool on web and mobile for Medibank.
  • Designed an integrated digital television solution for Telstra.
  • Designed a home loans iPad app for ANZ.
  • Designed the personal and business sign up workflows on web and mobile for Officeworks.
  • Designed an admissions student platform on web and mobile for RMIT University.
  • Designed a horse racing iPhone app for Racing Victoria.
  • Designed the check-out flow of the main booking tool on web and mobile for Jetstar.
  • Reviewed the website content structure for VicSuper.
  • Conducted user research on the use of MyPost card in-Store for Australia Post.
  • Designed a careers site and job application workflow on web and mobile for Aconex.
  • Designed an esports gaming portal on web and mobile Esports Hero.
  • Designed the Hybrid Hub and information architecture and navigation for Toyota.
  • Designed a B2B2C platform (eCommerce brands) for Simple Global.
  • Designed a social network for non profit organizations.
  • Designed a blockchain-based token rewards mobile app for EMAAR.
  • Designed a data capture and field reporting mobile app for Byers Technology.
  • Designed a kitchen and bathroom cloud-based CRM for Compusoft Group.
  • Designed the website for a leading digital conveyancer in Australia.
  • Designed a component library and sitebuilder SaaS app.
  • Designed a self-service cloud infrastructure platform for Zettagrid.
  • Designed an interactive map for campus experience for University of Melbourne.
  • Designed the web and mobile experience for the bookmaker Sportsbet.
Technologies: Lookback, InVision, Principle, Balsamiq, OmniGraffle, Axure, Adobe Creative Suite, Sketch
2016 - 2016

Design Mentor

  • Provided 1-1 guidance to students following the UX research and strategy, interaction design, and UX academy courses.
  • Handled video check-ins to help students set and achieve learning goals, answer subject matter questions, provide feedback on projects, and give career advice.
Technologies: Google Hangouts, Skype
2016 - 2016

UX Design Course Mentor

  • Provided 1-1 guidance to students following the Springboard UX design course.
  • Handled video check-ins to help students set and achieve learning goals, answer subject matter questions, provide feedback on projects, and give career advice.
Technologies: Google Hangouts, Skype
2013 - 2014

UX Design Lead

Science Rockstars
  • Drove the overall product design vision. Using an analytical approach, I defined the UX conceptual models and workflows.
  • Created and documented solutions by various means including diagrams, site maps, user flows, annotated wireframes, and prototypes. These solutions helped the communication with the engineering and product management team. Using Agile Methodology, we are able to create fast product iterations, always having in mind the final experience delivered to the customer.
  • Contributed to a proactive work environment by giving presentations to fellow team members about UX design related topics such as gamification, emotional intelligence, and others.
  • Worked with clients including, Fatboy, G-star, KLM, ING, Rituals, Philips, and UPC.
Technologies: Balsamiq, OmniGraffle, Axure, Adobe Creative Suite, Sketch
2012 - 2013

UX Designer

  • Drove the UX vision for the new Grappster app (web and mobile platforms). I worked with engineering and product management teams to create early vision concepts.
  • Created and ensured the consistency of the UI and visual language for mobile and web platforms.
Technologies: Balsamiq, OmniGraffle, Axure, Adobe Creative Suite
2012 - 2013

UX Designer

  • Collaborated with the Nmbrs development team on all UX and UI related tasks including information architecture, UI components, wireframing, functional specifications, visual design, usability testing, and building rapid prototypes.
  • Defined the UI conceptual models and ensured that workflows and UIs conformed with product vision.
Technologies: Balsamiq, OmniGraffle, Axure, Adobe Creative Suite
2011 - 2012

UX Designer

  • Understood target audiences' needs, tasks, and goals and translated them into creative concepts and functional components.
  • Created and presented wireframes, mockups, process flows, information architecture, site maps, and prototypes for complex web applications, websites, and mobile experiences.
  • Reviewed, iterated, and tested websites and applications to ensure that the designs are implemented according to the wireframes.
  • Developed and documented detailed user experience specifications for highly interactive interfaces.
  • Analyzed and evaluated current user interfaces and proposed usability improvements.
  • Led and participated in UX workshops, immersive user research, concept testing, and usability testing.
  • Created design guidelines and shared best practices.
  • Worked with clients including Sberbank, KPN, Tinkoff Bank, Post Finance, Deutsche Bank, ING, and ABSA.
Technologies: Balsamiq, OmniGraffle, Axure, Adobe Creative Suite
2010 - 2011

Interaction Designer

Amsterdam Worldwide
  • Worked closely with strategists, creatives, producers, and clients to translate business requirements into meaningful interactive experiences.
  • Created low-high fidelity prototypes, sitemaps, and wireframes to describe the intended user experience for internal clients and the software development team.
  • Implemented client ideas, prototyping and converting them into HTML format to fit company standards and requirements.
  • Defined site architecture and navigational structure that serves as a blueprint of the site upon which all other aspects are built.
  • Created information architecture and interaction design for transactional, informational, and marketing sites.
  • Documented high-level functional annotations and design specifications.
  • Translated client goals into user-centered designs.
  • Worked with clients including Pernod Ricard, Olmeca, Onitsuka Tiger, Asics, and Intel.
Technologies: Balsamiq, OmniGraffle, Axure, Adobe Creative Suite
2009 - 2009

Junior Interaction Designer

  • Assisted a team of senior interaction and graphic designers in creating, detailing, and designing user interfaces for client sites and applications for a variety of platforms including web, mobile, and social media. I was involved in creating wireframes, sitemaps, and detailed user journeys, explaining intuitive navigational paths and site architecture.
  • Worked with clients including Unive and Unilever.
Technologies: Balsamiq, OmniGraffle, Axure, Adobe Creative Suite
2008 - 2008

Usability Research Intern

  • Assisted the usability team in user surveys, card sorting, scenarios, and eye-tracking test preparation, planning, and running of usability testing sessions/interviews.
  • Worked with clients including KLM, Delta Lloyd, ING, and Funda.
Technologies: Balsamiq, OmniGraffle


2007 - 2010

Master's Degree in Cognitive Science

Vrije Universiteit Amsterdam - Amsterdam

2003 - 2007

Bachelor's Degree in Computer Science

Universidade de Lisboa - Lisbon


Customer Experience - 10 yearsStakeholder Management - 10 yearsWorkshop Facilitation - 10 yearsUI Design - 10 yearsUser Research - 10 yearsUsability Testing - 10 yearsUser Experience (UX) - 10 yearsInteraction Design (IxD) - 10 years


Culemborg, Netherlands