Cristiane Lindner, Designer in São Paulo - State of São Paulo, Brazil
Cristiane Lindner

Designer in São Paulo - State of São Paulo, Brazil

Member since February 9, 2016
Christiane is a highly skilled industrial designer, entrepreneur, and researcher with over 20 years of experience working with the visual arts, information design strategies, and branding. She prides herself on her ability to understand client needs and provide a stellar product, working with Complex Systems Design for TOP Brands like CitiBank, Coca-Cola, HSBC, AMBEV, Ayrton Senna Institute, Endeavour Br and more.
Cristiane is now available for hire

Employment

  • CEO/Owner

    2016 - PRESENT
    xEdge
    • Researched and developed neuro usability testing with Tobii eye-tracking devices and other biomarkers to better understand the decision-making process applied to information and interface design.
    • Performed product design, usability testing, information architecture (IA), process flows, prototyping, UX prototyping, UI prototyping, interaction design (IxD), mobile design, web design, data visualization, and design strategy.
    • Developed an exclusive method unifying taxonomy research (card sorting with ET), IA, SEO/SEM, and semiotics that provides a strategic tag cloud for 10 years of original and purpose-driven content production and manages social networks and engagement.
    Technologies: Design, Information Architecture (IA), UX Strategy, Digital Product Design
  • Owner | Innovation Leader

    2010 - PRESENT
    Innovati
    • Started a digital communication company—based on my own design thought process—called "complex reasoning and future design."
    • Designed the user experience for several platforms, including Fluig from TOTVS, Unear Multichannel Campaign Manager, AMBEV Internal Sales Dashboard, and more.
    • Worked with big agencies in Brazil and beyond, such as Y&R, McCann & Ericsson, Cheil, and Wunderman.
    • Worked with big brands over the past six years, such as Instituto Ayrton Senna, Itaú, Pernambucanas, Sodexo, Ambev, and TOTVS. Check out more details on our website, www.innovati.ws.
    • Performed predictive marketing, smart profiling, big data, BI, ROI financial models, design thinking, and strategic planning.
    Technologies: Axure, Adobe Creative Suite, UX Strategy, User Experience (UX), Complex Reasoning

Education

  • Innovation Management in Innovation
    2017 - 2017
    USP | Universidade de São Paulo - São Paulo, Brazil
  • Certificate in Innovation of Products and Services: MIT’s Approach to Design Thinking
    2017 - 2017
    Emeritus Institute of Management - Online
  • MBA in Branding
    2001 - 2003
    Rio Branco Integrated Colleges - São Paulo, Brazil
  • Bachelor's Degree in Industrial Design
    1998 - 2001
    Mackenzie Presbyterian University - São Paulo, Brazil

Experience

Location

São Paulo - State of São Paulo, Brazil

To view more profiles

Join Toptal
Share it with others