Daniela Coiset, Designer in New York, NY, United States
Daniela Coiset

Designer in New York, NY, United States

Member since May 23, 2018
With more than 11 years of experience in visual, UX, and product design, Daniela has worked with top clients like eBay, Autodesk, Disney, and Salesforce. She has also worked with many exciting startups to help them solve business problems and improve conversion and engagement rates on different products and platforms. With strong expertise in native consumer-facing apps, eCommerce marketplaces, and fintechs, she designs products that base their success on user-centric business-driven goals.
Daniela is now available for hire

Portfolio

Digital Design

Employment

  • Lead Product Designer

    2018 - 2020
    Treeium
    • Worked closely and collaboratively with managers, developers and marketing team defining product specifications in every phase of the process.
    • Conducted user research; delivered and tested design and prototypes for mobile and desktop users.
    • Turned high-level product requirements into workflows and designs.
    • Worked embedded with product teams, creating processes where none exist and working to drive consensus cross-functionally.
    • Conducted and implemented continuous discovery research processes.
    Technologies: Adobe Photoshop, Adobe Illustrator, InVision, Figma, Sketch
  • Senior Product Designer

    2017 - 2018
    Naranja
    • Took part in Naranja digital transformation, and implemented design thinking processes, user research, information architecture, user testing, and interaction design.
    • Collaborated with engineering teams, stakeholders, and customers to establish user requirements.
    • Took part in the Naranja design system (Zumo) design team.
    • Contributed to high-level strategic decisions with the product team.
    • Created end to end experiences through close collaboration with team members from across the product and marketing design teams.
    Technologies: Adobe Photoshop, Adobe Illustrator, Principle, InVision, Sketch

Certifications

  • Product Management
    JULY 2020 - PRESENT
    General Assembly
  • Google Analitycs
    JUNE 2020 - PRESENT
    Google Analytics Academy
  • Emotional Design: How to Make Products People Will Love
    MAY 2020 - PRESENT
    The Interaction Design Foundation
  • Get Your Product Used: Adoption and Appropriation
    MARCH 2020 - PRESENT
    The Interaction Design Foundation
  • UX Management: Strategy and Tactics
    JANUARY 2020 - PRESENT
    The Interaction Design Foundation
  • Psychology of E-Commerce
    NOVEMBER 2019 - PRESENT
    The Interaction Design Foundation
  • Membership Certificate
    SEPTEMBER 2019 - PRESENT
    The Interaction Design Foundation
  • Design Thinking
    JUNE 2019 - PRESENT
    The Interaction Design Foundation

Experience

Location

New York, NY, United States

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