Guilherme Ricardo Bova, Designer in São Paulo, Brazil
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Guilherme Ricardo Bova

Verified Expert  in Design


São Paulo, Brazil
Toptal Member Since
May 18, 2017

Guilherme has a degree in graphic design and specializations in design thinking, business design, project management, workshop facilitation, and user experience. He's had the pleasure of working with various clients across Brazil and Australia such as Intel, Panasonic, Bayer, Johnson & Johnson, and the Blue Man Group.


Work Experience

Design Consultant

2016 - PRESENT
Monstra | Design Agency
  • Helped implement design thinking at the core of their business and routine.
  • Facilitated the workshop both for Monstra's team and also for their clients.
  • Led the creative direction for their most important clients and ongoing work.
  • Helped them train and hire new designers to the team.
  • Led the design of their first startup initiative, called GoJam.
Technologies: Service Design, Design Thinking, Workshops, Trello, Adobe CC

Creative Director

2014 - 2015
ED Interactive
  • Managed and mentored a small team of designers.
  • Oversaw all of the design productions: banners, campaigns, email designs, Facebook, social apps, games, mobile applications, mobile sites, prototypes, and websites.
  • Led and managed the quality, execution, and delivery of all work within the team.
  • Took responsibility for the ongoing development of design guidelines, templates, best practices, quality, and workflow.
  • Worked closely with and provided design support for all departments: clients services, experience, marketing, mobile, product, project management, sales, social, strategy, and technology.
  • Pitched projects to clients.
  • Planned digital strategies from start to finish.
Technologies: Illustration, Adobe Illustrator, Axure, Adobe Photoshop, Jira

Senior Designer

2013 - 2014
ED Interactive
  • Conceptualized and ideated design solutions.
  • Conducted UX research, planning, and designed user interfaces.
  • Worked on social media campaigns.
  • Crafted mobile app designs.
  • Facilitated meetings towards collaboratively creating solutions to design problems.
Technologies: Illustration, InVision, Axure, Adobe Illustrator, Adobe Photoshop

Digital Designer

2011 - 2013
Leading Edge Melbourne
  • Led the art direction for graphic and digital design projects.
  • Developed a rapport with clients and developed the projects alongside them.
  • Created visually appealing presentations of the work.
  • Worked on branding projects.
Technologies: Illustration, Axure, Adobe Illustrator, Adobe Photoshop

Freelance Art Director | Freelance Designer

2009 - 2011
  • Worked with all kinds of small business helping them with their digital presence and websites.
  • Designed and developed projects.
  • Worked closely with clients so they could understand the design process and all deliverables envolved.
  • Partnered with other offline design agencies that were in need of someone to take over their digital projects.
Technologies: Adobe CC

Art Director | Web Designer

2007 - 2009
Tritone Advertising
  • Led the digital art direction for clients such as Panasonic, Telefonica, and Bradesco.
  • Worked side by side with developers designing projects mostly for Flash.
  • Produced Flash animations and HTML/CSS front-end for some projects.
Technologies: Adobe CC
2003 - 2005

Tertiary Degree in Graphic Design

Universidade Anhembi Morumbi - São Paulo, Brazil


Photoshop CC, Adobe Photoshop, Adobe CC, Trello, Adobe Experience Design (XD), Adobe Illustrator, Axure RP Pro, InVision, Jira


Axure, WordPress

Industry Expertise

Food & Beverage, Music, Marketing, Banking & Finance, Insurance


UI Design, Art Direction, Branding, Research, Planning, UX Design, Illustration, Design Thinking, Windows 10, Workshops, Service Design, Brand Identity, Wireframing, Responsive Web Design (RWD), Naming, Facilitation, Email Marketing, Email Templates, Dashboard Design, Data Visualization, Storyboarding, Creative Direction, Business Design, Research & Analysis, Business Research, Benchmarking, User Flows, MVP Design, Community Development, Pitch Presentations, Pitch Decks, Workshop Facilitation, Gamification, Brand Books, Icon Design, Toolkits, Style Guides, Web UI, Rebranding, Cryptocurrency, Iconography, UIKit, Bike Rentals, Responsive UI, Fintech, Prototyping

Collaboration That Works

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