Roberto Salodini, Designer in Peniche, Portugal
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Roberto Salodini

Verified Expert  in Design

Designer

Location
Peniche, Portugal
Toptal Member Since
February 15, 2019

Roberto has six years of experience in product and visual design. He likes working freelance and has collaborated with Hostelworld Group in Portugal, Zuper Gmbh in Berlin, Exage—an Italian digital agency, Viralize, and Salesoar. Roberto has also contributed as a design researcher at Audi Tongji Joint Lab in Shanghai. While based in Portugal, he enjoys working with different teams in various environments.

Product DesignVisual DesignWebsitesUser Interface (UI)UI DesignPrototypingDigital DesignPresentation DesignMobile App UIMobile DesignPitch DecksVisual Design LanguageAdobe IllustratorSketchMarvel AppCanva

Portfolio

Work Experience

Senior Product Designer

2021 - PRESENT
Hostelworld
  • Redesigned the Hostelworld apps on iOS and Android; revised the visuals and UX of the whole app.
  • Collaborated daily with iOS and Android teams, working through standups, plannings, and refinements to find proper and feasible solutions to each issue and challenge.
  • Discussed, shaped, and designed social features for the Hostelworld apps offerings, working hand-in-hand with UX researchers, product managers, and developers.
Technologies: Figma, Jira, Google Slides, Visual Design Language, Microsoft PowerPoint

Lead UI/UX Designer

2018 - PRESENT
Zuper GmbH
  • Designed a smartphone application for a financial technology startup, including the research and development of the app and every connected touchpoint, digital and print.
  • Designed the final website of the product and different landing pages based on countries and targets.
  • Created the visual identity and illustrations for the representation of the app and branding. Built and developed a design system to be used on each touchpoint of the company.
  • Analyzed and redesigned the information architecture and user flows.
  • Managed the assets handling between designers and developers on Android and iOS systems.
  • Managed a team of two other designers: onboarded and trained them on the company design system—company visuals and communications for email marketing and social media, handling with developers, and the structure of the design work.
Technologies: Product Design, Jira, InVision, Marvel, Zeplin, Adobe Illustrator, Adobe Photoshop, Sketch, Figma, UI Branding, User Interface (UI), Design Systems, Responsive Web Design (RWD), User Experience (UX), Apple Keynote, Presentation Design, Mobile Banking, Mobile App UI, Visual Design Language, Canva, Illustrator CS5

Product and Visual Designer

2015 - PRESENT
Freelance Designer
  • Created the brand identity and website design for a cleaning and maintenance company based in New York City.
  • Designed a web app that allows users to download games, play, and earn money. The project was designed for a San Francisco-based startup.
  • Designed the website for a freelance restorator and conservator.
  • Designed an integrated platform where users can find and practice with selected wellbeing coaches. Involved in UI/UX design, branding, and commercial website design.
  • Designed a digital platform, branding, UX, and visual design that connects brands that want to create campaigns for their products and influencers that want to gain from the content they share on social media.
Technologies: Zeplin, Marvel, InVision, Adobe Photoshop, Adobe Illustrator, Sketch, Design, KeyShot, Visual Design Language, Illustrator CS5, InDesign CC

Product and Service Designer

2017 - 2018
PRSD
  • Redesigned part of an internal platform for the WFP international organization.
  • Redesigned the flows of a digital payment application.
  • Worked on various projects for digital solutions for Italian banks.
  • Digitized paper modules for the WFP international organization.
  • Presented new elements and modules of the UI kit for the company itself.
Technologies: WordPress, Illustration, InVision, Axure, Sketch, Mobile Mockups, Illustrator CS5

Visual Designer, UI and UX

2015 - 2016
Salesoar
  • Designed the company website for Salesoar, from branding, colors, and typography to the UI and illustrations represented on the different website screens.
  • Designed the company website for Viralize, considering the different elements to reproduce pages, external links, and graphic ads.
  • Created different branding materials for both companies, presentations, business cards, and advertising elements for Google Ads and social media.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Promotional Websites, Brand Design, Websites, Visual Design Language, Illustrator CS5
2013 - 2014

Mobility Exchange Program in Product and Service System Design in Product and Service System Design

Tongji University - Shanghai, China

2011 - 2014

Master's Degree in Product and Service System Design

Politecnico di Milano - Milano, Italy

2008 - 2011

Bachelor's Degree in Industrial Design

Politecnico di Milano - Milano, Italy

JANUARY 2013 - PRESENT

Samsung Young Design Award

Samsung Young Design Award

JANUARY 2012 - PRESENT

Lucky Strike Talented Design Award

Lucky Strike Talented Design Award

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