Theophilus Fredrick
Verified Expert in Design
Designer
Lagos, Nigeria
Toptal member since September 20, 2021
Theophilus is a product designer with over nine years of extensive full-stack design experience. For the last seven years, he has focused on product and UX design by leading design efforts for startups and agencies, delivering B2C and B2B products across mobile and web. Theophilus excels in finding a good balance between user experience, technical feasibility, and business goals.
Experience
- UI Design - 7 years
- UX Design - 6 years
- Product Design - 6 years
- Edtech Design - 6 years
- AI Design - 6 years
- User Research - 5 years
- Gamification - 5 years
- Design Systems - 5 years
Portfolio
Element451 – Making Software Easy To Use for 20+ Million People
Work Experience
Founding Product & Learning Designer
Bloomie Inc
- Built out the product and design strategy rooted in deep user research.
- Aligned key stakeholders on implementation and go-to-market strategy.
- Created a much-needed balance between learning science and AI innovations.
UX Design Tutor
CareerFoundry
- Helped new entrants into the design industry successfully transition into roles.
- Reviewed students' tasks, provided helpful feedback, and helped them master design concepts.
- Participated in curriculum review with a balance between academic background and industry trends.
Product Designer
School Yard Rap
- Worked on a 0-1 project, from a rough idea to a functional product.
- Reduced project timeline by 40% by reworking communication framework.
- Created a design system that optimized the designer and developer workflow.
Head of Product Design
Gidi Mobile
- Designed the end-to-end learning programs shipped to different platforms with a 275% direct impact on retention.
- Redesigned subscription flow that reduced support issues by 87%.
- Built the design systems for the organization and products.
Senior Product Designer
Coleap
- Built the social learning features for the learning platform.
- Reworked the onboarding flow for learners to improve engagement.
- Contributed to the product's design system and design principles.
Product Designer
Harrow Education
- Designed investment simulation software for high schoolers.
- Built a scalable and robust design system with clear documentation and effective collaboration with the developer.
- Worked with early-stage founders bringing their idea from zero to one.
UX and Visual Designer
Ringier AG (now Pulse NG)
- Built the products for clients across different industries.
- Crafted a design system for the company's main product—a news platform.
- Led the design sprints and onboarding for various projects.
Visual Designer
Miraton Matador Group
- Created the brand identities for two subsidiaries of the Group.
- Collaborated with a cross-functional team to ensure workable and realistic design solutions.
- Translated business goals into appropriate visual elements, which resulted in driving the growth.
Design Lead
Xplosio Creative
- Led the sprints with freelance designers to produce deliverables in record time.
- Worked with tens of founders to build early iterations of visual identities.
- Managed both creative and operational aspects, including client management, print execution, and developer handoff.
Education
Master's Degree in Education
University of the People - Pasadena, CA, USA
Bachelor's Degree in Chemical Engineering
Obafemi Awolowo University - Ile-Ife, Nigeria
Certifications
Human-Computer Interaction for User Experience Design
Massachusetts Institute of Technology
Human Computer Interaction
Interaction Design Foundation
UX Management: Strategy and Tactics
Interaction Design Foundation
Information Visualization: Getting Dashboards Right
Interaction Design Foundation
How to Design for Augmented and Virtual Reality
Interaction Design Foundation
Gamification–Creating Addictive User Experiences
Interaction Design Foundation
Skills
Tools
Adobe CC, Claude, AI Tools, Wix, Articulate 360, Canva, GitHub, UX Tools
Platforms
Figma, Android, iOS, WordPress, Web, Mobile, Visual Studio Code (VS Code), Webflow
Industry Expertise
Education Technology (Edtech), Professional Services, Consumer Products
Languages
HTML, CSS, JavaScript, CSS3, HTML5
Other
UX Design, UI Design, Dashboards, Gamification, Design Systems, Wireframing, Prototyping, Product Design, Elementor, Web Design, Visual Design, Edtech Design, Learning, Dashboard Design, Web App Design, User Experience (UX), User Interface (UI), Mobile App Design, Responsive Web Design (RWD), Web App UX, Web App UI, B2B, UX Audits, Mobile Design, Collaboration, User Flows, Learning Management Systems (LMS), Style Guides, UX Wireframes, Instructional Design, E-learning, Web UX, Web UI, MVP Design, Data Visualization, Training Content, Mobile Applications, AI Design, Claude Code, Business to Business (B2B), Graphic Design, Kids, User Testing, Ideation, Brand Guidelines, AI-powered Product Design, Web Applications, High-fidelity Prototypes, User Research, Game Design, Motion Design, Websites, User Journeys, Branding, User Interviews, Design Reviews, UX Research, Content Management Systems (CMS), Website Builders, WYSIWYG Web Builders, SaaS, Enterprise SaaS, Complex Application User Interfaces (UI), Design Leadership, Artificial Intelligence (AI), Journey Mapping, K-12 Education, Mobile UI, Logotype, UX Branding, Rapid Prototyping, User Journey Maps, User Personas, Startups, Content Creation, Content Design, Design Documentation, Data-driven Design, Educational Games, Online Learning, Immersive Learning, Online Course Design, AI-generated Video, Behavioral Design, Curriculum Design, Brand Design, Generative Artificial Intelligence (GenAI), Social Media Design, Logo Design, Presentation Design, Brand Books, Pitch Decks, Audits, 2D Games, Tablet Design, SCORM, Claude Design, Customer Interviews, Storybook, Website Redesign, Research & Critical Thinking, Analytics, Technical Writing, Product Strategy, Design Thinking, Interaction Design (IxD), Information Design, Virtual Reality (VR), Information Architecture (IA), Responsive Web Apps, Responsive UI, Curriculum Development & Delivery, Website CMS, Illustration, 3D, Subscriptions, Conversion, Design Sprints, Marketplace Design, Mobile UX, Web UX Design, UX Pattern Design, iOS UI Design, Android UI Design, Higher Education, User Engagement, Student Engagement, Curriculum Development, Learning Solutions, Feature Prioritization, Mockups, Enterprise, Replit, Gemini, Agentic AI, Large Language Models (LLMs), Retrieval-augmented Generation (RAG), Blended Learning Design, Framer, Fintech, Proptech, Cursor AI
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