Aoun Zia

• 45% — Share of Voice in Google AI Overviews (AIOs)
• 20% — Increase in LLM Brand Citations (across Gemini/ChatGPT)
• 2.5x — Lift in “Zero-Click” Answer Box Visibility

The client had strong SEO performance but was barely appearing in AI-generated answers, featured snippets, and voice search results. Their content was not structured in a way that AI systems could easily understand or quote, which resulted in them losing visibility in zero-click searches.

I reworked key pages to focus on clear answers, natural language, and strong topical context. The content was rewritten to match how people actually ask questions, while adding structured data and improving internal linking to enable AI systems to extract and trust the information easily.

The client began appearing in AI-generated answers and featured snippets for key queries. Organic visibility and qualified traffic increased, engagement improved, and the brand gained stronger authority in conversational and zero-click search.

• 40% — Engagement Rate Increase
• 35% — Growth in Follower Count
• 25% — Improvement in Campaign ROI

The client struggled to grow engagement and reach despite frequent postings. Their content strategy lacked consistency, audience targeting was weak, and performance insights were scattered, making it hard to optimize campaigns effectively.

I developed a data-driven social media strategy that incorporated audience segmentation, content calendars, and analytics dashboards. Posts were optimized for engagement, platform trends, and timing, while campaigns were continuously refined based on performance metrics.

Engagement rates increased by over 40% and follower growth accelerated across key platforms. Posts reached a broader, more relevant audience, campaign ROI improved, and the client gained a more substantial and consistent social media presence.

• 50% — Increase in Organic Traffic
• 40% — Growth in Keyword Rankings
• 30% — Increase in Qualified Leads

The client’s website was ranking on lower pages for high-value keywords, limiting organic traffic. Technical SEO issues, slow page speed, and poorly optimized product content were hindering visibility and reducing the number of qualified leads.

I conducted a full SEO audit, fixed technical issues, optimized on-page content, and built a targeted backlink strategy. Keywords were prioritized for search intent, meta descriptions and headings were rewritten, and internal linking was improved to boost crawlability and rankings.

Organic traffic increased by 50%, and the client saw a higher number of qualified leads from search. Website performance improved, bounce rates dropped, and the brand gained stronger authority in its niche.