How do I hire AI content creators?

To hire the right AI content creator, it’s important to evaluate a candidate’s experience, technical skills, and communication skills. You’ll also want to consider the fit with your particular industry, company, and project. Toptal’s rigorous screening process ensures that every member of our network has excellent experience and skills, and our team will match you with the perfect AI content creators for your project.

How are Toptal AI content creators different?

At Toptal, we thoroughly screen our AI content creators to ensure we only match you with the highest caliber of talent. Of the more than 200,000 people who apply to join the Toptal network each year, fewer than 3% make the cut. In addition to screening for industry-leading expertise, we also assess candidates’ language and interpersonal skills to ensure that you have a smooth working relationship. When you hire AI content creators with Toptal, you’ll always work with world-class, custom-matched AI content creators ready to help you achieve your goals.

Can you hire AI content creators on an hourly basis or for project-based tasks?

You can hire AI content creators on an hourly, part-time, or full-time basis. Toptal can also manage the project end-to-end based on your specific requirements as part of our Consulting and Services offerings. Whether you hire a AI content creator for a full- or part-time position, you’ll have the control and flexibility to scale your team up or down as your needs evolve. Our AI content creators can fully integrate into your existing team for a seamless working experience.

What is the no-risk trial period for Toptal AI content creators?

We make sure that each engagement between you and your AI content creator begins with a trial period of up to two weeks. This means that you have time to confirm the engagement will be successful. If you’re completely satisfied with the results, we’ll bill you for the time and continue the engagement for as long as you’d like. If you’re not completely satisfied, you won’t be billed. From there, we can either part ways, or we can provide you with another AI content creator who may be a better fit and with whom we will begin a second, no-risk trial.

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View Jason

Jason Walsh

Freelance AI Content Creator

Verified Expert in Marketing

UTC-08:00

United States

Toptal Member Since July 30, 2026

Jason is the rare marketing leader who is also a builder. He has 15 years of experience across B2B SaaS and enterprise technology, media budgets from $5 million to $50+ million, and a global function built from the second marketing hire up. Jason now designs AI-native growth engines: funnel strategy, the site, the automation, and the agent workflows that run it, all measured against the pipeline.

AI Content ABM Marketing Marketing Automation GTM Marketing SEM Digital Marketing Advertising Management SEO Social Media Marketing Attribution Inbound Marketing Content Marketing Content Strategy

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Sana Shahid

Freelance AI Content Creator

Verified Expert in Marketing

UTC-08:00

Germany

Toptal Member Since September 19, 2024

Sana is a product marketing professional with over eight years of B2B SaaS experience. She specializes in go-to-market (GTM) strategies that transform complex technology into compelling narratives. With a proven track record of driving product launches that increase sales and engagement across industries like IP, hospitality, retail, and cloud services, Sana expertly blends data-driven insights with creative storytelling to enhance brand visibility and customer loyalty.

AI Content HubSpot Marketing Content Writing Product Marketing GTM Marketing Marketing Communications SEO Product Launch Strategy Content Marketing Marketing Strategy Content Strategy Copywriting Demand Generation

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Brian BloomKing

Freelance AI Content Creator

Verified Expert in Marketing

UTC-08:00

United States

Toptal Member Since March 20, 2026

With 18 years of B2B digital marketing experience, Brian builds revenue engines that bridge the gap between ideas and outcomes. This means taking a campaign from strategy to final execution quickly and effectively. By pairing full-stack expertise and AI workflows with a serious drive for speed-to-market, he builds high-impact growth systems that are scaled and optimized to hit goals and stay there.

AI Content Clay Marketing Strategy Content Strategy Inbound Marketing B2B Marketing Strategy Copywriting PPC Advertising Growth Marketing SEO Copywriting ABM Marketing Content Marketing SEO

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Blake Stockton

Freelance AI Content Creator

Verified Expert in Marketing

UTC-05:00

United States

Toptal Member Since March 27, 2024

Blake is a dynamic strategist with 15 years of digital marketing expertise, including roles at Google, an Inc. 5,000 fastest-growing startup, and the Small Business Administration. With a creative and entrepreneurial approach, he crafts impactful content and strategies, drawing on his experience founding successful online ventures. In 2018, Blake won the Rising Star of the Year award in Florida for pioneering Facebook Live training and providing social media algorithms and content updates.

AI Content Content Writing SEO Copywriting

View Mahshad

Mahshad Rahnama

Freelance AI Content Creator

Verified Expert in Marketing

UTC-05:00

Canada

Toptal Member Since February 11, 2026

Mahshad is a content creator and social media growth strategist who helps brands expand engaged audiences. She specializes in high-performing Reels, creative content systems, and data-driven storytelling. Using clear KPIs and repeatable frameworks, Mahshad scales reach and visibility for her clients across social platforms.

AI Content Social Media Marketing YouTube Ads Google Ads Social Media Content Creation

View Lavanya

Lavanya Dandona

Freelance AI Content Creator

Verified Expert in Marketing

UTC-05:00

Canada

Toptal Member Since February 10, 2026

Lavanya is a creative visual designer and social media strategist with more than four years of experience transforming brands through compelling design and data-driven strategies. She has grown client accounts from 2,000 to 83,500 followers and crafted visual identities for over 15 brands. With expertise in Adobe Creative Cloud, Figma, and AI-assisted workflows, Lavanya bridges aesthetic excellence and measurable results through brand identity, UI/UX, and high-performing content.

AI Content Content Marketing Content Management Social Media Marketing Social Media Content Creation Content Strategy Copywriting Content Writing LinkedIn Campaign Marketing Brand Marketing Influencer Marketing Podcast Marketing Social Media Management

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Anna Yelkina-Damman

Freelance AI Content Creator

Verified Expert in Marketing

UTC-05:00

United States

Toptal Member Since November 18, 2022

Anna is a well-rounded marketing expert. She has launched commercially successful products and has specialized in brand management and marketing communications for the last 10 years, including managing over $40 million in traditional and digital brand campaigns for a Fortune 500 company and digital marketing campaigns for a small startup. Anna's ability to be hands-on and a team member in a cross-functional environment has prepared her to be a valuable addition to any organization.

AI Content Brand Management Product Launch Strategy SEO Copywriting Google Ads GTM Marketing Demand Generation Content Marketing Brand Marketing Digital Media SEM Influencer Marketing Marketing Analytics

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Omkar Deshpande

Freelance AI Content Creator

Verified Expert in Marketing

UTC-05:00

Canada

Toptal Member Since September 21, 2022

Omkar is a pioneering GEO and SEO specialist with 10+ years optimizing for AI platforms (ChatGPT, Perplexity AI, Google SGE) and traditional search. Expert in generative engine optimization, achieving 280% increases in AI citations through advanced schema markup, prompt optimization, and response engineering. Specializes in LLM visibility strategies, conversational content architecture, and citation optimization. Delivers measurable ROI in enterprise SEO, local search, and performance marketing.

AI Content Local SEO SEO Auditing SEO Google Ads Facebook Ads LinkedIn Campaign Marketing Product Marketing E-commerce Marketing YouTube Ads CRO GTM Marketing B2C Marketing

View Michael

Michael Hoskins

Freelance AI Content Creator

Verified Expert in Marketing

UTC-05:00

Mexico

Toptal Member Since April 8, 2026

Michael is a paid acquisition leader with 18+ years of experience managing multimillion-dollar Google Ads and Microsoft Ads programs across healthcare, finance, and HR. He builds scalable, AI-enabled performance systems integrating CRM data, server-side tracking, and platform APIs to drive measurable improvements in lead quality, attribution, and ROAS across the full funnel.

AI Content Google Ads Google Tag Manager Keyword Research Demand Generation B2B Marketing Strategy Social Media Marketing Performance Marketing Media Planning SEM Growth Marketing CRO Website Optimization

View Martin

Martin Etchegaray

Freelance AI Content Creator

Verified Expert in Marketing

UTC-03:00

Argentina

Toptal Member Since December 13, 2023

Martin crafts content strategies that drive engagement, authority, and growth for brands. His expertise spans content marketing, search engine optimization (SEO), generative engine optimization (GEO), answer engine optimization (AEO), AI search, Reddit marketing, social media, and content operations. Martin manages content for Sculpt and consults on organic and paid content strategies for brand awareness and conversions.

AI Content Content Marketing Copywriting Content Management Content Writing Keyword Research

View Aoun

Aoun Zia

Freelance AI Content Creator

Verified Expert in Marketing

UTC+04:00

United Arab Emirates

Toptal Member Since January 13, 2026

Aoun is a chartered marketer with over 10 years of experience in driving 360-degree global marketing strategies. As a full-stack leader, he specializes in go-to-market execution, brand positioning, social media architecture, and full-funnel growth. He combines traditional marketing excellence with modern AI workflows to scale cross-channel campaigns. Aoun not only builds strategy but also executes the assets and systems needed to turn complex business objectives into tangible outcomes.

AI Content GSC Google Analytics 4 (GA4)SEO Answer Engine Optimization (AEO)Generative Engine Optimization (GEO)Social Media Management Email Marketing Marketing Strategy SEM Social Media Marketing Social Media Content Creation SEO Auditing

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THE TOPTAL ADVANTAGE

98% of Toptal clients choose to hire our talent after a risk-free trial.

Toptal's screening and matching process ensures exceptional talent are matched to your precise needs.

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Toptal in the press

... allows corporations to quickly assemble teams that have the right skills for specific projects.

Despite accelerating demand for coders, Toptal prides itself on almost Ivy League-level vetting.

Our clients

Creating an app for the game

Leading a digital transformation

Building a cross-platform app to be used worldwide

Drilling into real-time data creates an industry game changer

Testimonials

The relationship with Toptal from the beginning has really paid off for us. We’re extremely happy with our talent, and hope that they’re happy too. We’re really trying to transform the way we do our jobs.
Eric Heisler
Digital Development Leader, Owens Corning

How to Hire AI Content Creators Through Toptal

Talk to One of Our Client Advisors

A Toptal client advisor will work with you to understand your goals, technical needs, and team dynamics.

Work With Hand-selected Talent

Within days, we’ll introduce you to the right AI content creator for your project. Average time to match is under 24 hours.

The Right Fit, Guaranteed

Work with your new AI content creator for a trial period (pay only if satisfied), ensuring they’re the right fit before starting the engagement.

EXCEPTIONAL TALENT

How We Source the Top 3% of AI Content Creators

Our name “Toptal” comes from Top Talent—meaning we constantly strive to find and work with the best from around the world. Our rigorous screening process identifies experts in their domains who have passion and drive.

Of the thousands of applications Toptal sees each month, typically fewer than 3% are accepted.

Start Hiring Today

STEP 1

Language and Personality Evaluation

26.4% of applications pass

The first step of the screening process is a comprehensive English language and communication evaluation. We also assess personality traits, seeking only those who are passionate and fully engaged in their work.

STEP 2

In-depth Skill Review

7.4% of applications pass

We test each applicant’s technical knowledge and problem-solving ability through various assessments. Every member of the Toptal network is an expert in their domain, and we typically only advance candidates with exceptional results in this phase.

STEP 3

Live Screening

3.6% of applications pass

Toptal screeners, who are experts in their functional domain, interview each AI content creator. Our screeners provide specific live exercises, looking for problem-solving ability, depth of experience, communication ability, and creativity.

STEP 4

Test Project

3.2% of applications pass

Each candidate is assigned a test project to evaluate whether they can “walk the walk.” Test projects take 1-3 weeks and are comprehensive and provide real-world scenarios for candidates to demonstrate their competence, thoroughness, professionalism, and integrity.

STEP 5

Continued Excellence

Top 3.0% of AI content creators

As a quality-first company, we demand the best from our talent, so they can deliver the best to our clients. This principle permeates every Toptal engagement and delivered project. Only the top 3% of Marketing Experts can consistently perform at this level.

FAQs

Typically, you can hire AI content creators with Toptal in about 48 hours. For larger teams of talent or full end-to-end project delivery, timelines may vary. Our talent matchers are highly skilled in the same fields they’re matching in—they’re not recruiters or HR reps. They’ll work with you to understand your goals, technical needs, and team dynamics, and match you with ideal candidates from our vetted global talent network.

Once you select your AI content creator, you’ll have a no-risk trial period to ensure they’re the perfect fit. Our matching process has a 98% trial-to-hire rate, so you can rest assured that you’re getting the best fit every time.
To hire the right AI content creator, it’s important to evaluate a candidate’s experience, technical skills, and communication skills. You’ll also want to consider the fit with your particular industry, company, and project. Toptal’s rigorous screening process ensures that every member of our network has excellent experience and skills, and our team will match you with the perfect AI content creators for your project.
At Toptal, we thoroughly screen our AI content creators to ensure we only match you with the highest caliber of talent. Of the more than 200,000 people who apply to join the Toptal network each year, fewer than 3% make the cut.

In addition to screening for industry-leading expertise, we also assess candidates’ language and interpersonal skills to ensure that you have a smooth working relationship.

When you hire AI content creators with Toptal, you’ll always work with world-class, custom-matched AI content creators ready to help you achieve your goals.
You can hire AI content creators on an hourly, part-time, or full-time basis. Toptal can also manage the project end-to-end based on your specific requirements as part of our Consulting and Services offerings. Whether you hire a AI content creator for a full- or part-time position, you’ll have the control and flexibility to scale your team up or down as your needs evolve. Our AI content creators can fully integrate into your existing team for a seamless working experience.
We make sure that each engagement between you and your AI content creator begins with a trial period of up to two weeks. This means that you have time to confirm the engagement will be successful. If you’re completely satisfied with the results, we’ll bill you for the time and continue the engagement for as long as you’d like. If you’re not completely satisfied, you won’t be billed. From there, we can either part ways, or we can provide you with another AI content creator who may be a better fit and with whom we will begin a second, no-risk trial.

Toptal Lets You Hire Fast,
With Unparalleled Success

Trusted Talent Only
Our talent network is composed of thoroughly vetted professionals who ramp up quickly, function as essential team members, and deliver results.
Precise Matching
Our experienced talent matchers specialize in identifying talent that fits your needs. They work to understand your exact requirements and hand-select the best professionals for your project.
Seamless Hiring
We handle all aspects of billing, payments, and NDAs, streamlining the hiring process so you can focus on innovation, not overhead.
No-risk Trial Period
We want to be sure your engagement is a total success, so we offer a no-risk trial period. Work with your new hire for up to two weeks and pay only if you’re satisfied.
Effortless Scaling
We help you scale your team up or down as needed, with quick and efficient hiring in under 48 hours.
Flexible Engagements
Our flexible engagement models allow you to choose the engagement type that suits your needs and adjust it anytime: hourly, part time, or full time.