Hire Google Tag Manager Experts

Hire the Top 3% of Freelance Google Tag Manager Experts

Hire Google Tag Manager (GTM) experts, on demand. From tag audits and clean-up to complex tracking setups, Toptal’s GTM experts ensure clean, actionable data for decision-making, optimize infrastructure to reduce costs, and drive higher ROI.

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Hire Freelance Google Tag Manager Experts

Mathew Berg

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC-08:00
United States
Toptal Member Since July 12, 2024

Mathew is a results-oriented, highly experienced digital marketing strategist with over 20 years of experience. His expertise lies in elevating strategic planning and analytics, consistently achieving margin profit targets. Renowned for transforming marketing campaigns from break-even points to lucrative online ventures, Mathew excels in delivering robust financial outcomes.

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Steve De Long

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC-08:00
United States
Toptal Member Since February 24, 2022

Steve is a seasoned marketer with over 10 years of experience. He has a proven track record in developing and executing successful marketing programs. Whether it's creating lead gen campaigns using pay-per-click (PPC) advertising on Google or Facebook, building sales funnels that automatically segment leads, or working as a product marketing manager doing deep competitor research and building a go-to-market strategy, he has the skills to get the job done.

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Eugen Ilie

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC-07:00
United States
Toptal Member Since March 26, 2025

Eugen is a growth marketing leader with 20+ years of experience driving user and revenue growth. Focusing on unit economics for long-term sustainability, his expertise at the crossroads of product, analytics, and marketing has delivered impressive results—from a 128% growth boost and 98% engagement increase to guiding startups to $100 million ARR. Eugen also bootstrapped a pioneering company to a successful exit, later growing its ARR to $40 million and 30% EBITDA.

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Ateeq Ahmad

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC-05:00
United States
Toptal Member Since July 18, 2024

Ateeq is an experienced analytics specialist, boasting over 1,500 Google Analytics 4 implementations using Google Tag Manager. He has worked on Google Analytics 4 integrations for platforms like Shopify, WordPress, BigCommerce, and Magento. As an educator and data visualization expert, Ateeq excels in Looker, Tableau, and Power BI. With 25 years of expertise in SQL, he also brings exceptional proficiency in BigQuery to the table.

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Paul Botwick

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC-05:00
United States
Toptal Member Since September 4, 2024

Paul is a digital strategist specializing in marketing, website design and development, and workflow automation. He drives growth through innovative digital marketing, compelling web design, and development projects. Paul optimizes processes through automation and CRM integration, helping businesses enhance efficiency and profitability. He has consistently delivered impactful, growth-driven solutions with his unique blend of technical skills and strategic insight.

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Kevin Park

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC-05:00
Canada
Toptal Member Since April 17, 2023

Kevin is a senior digital marketing professional with a background in the tier-1 consumer electronics category and agency experiences in consumer retail, wireless and internet communications, retail finance, and SaaS. He has a deep technical knowledge of all major digital marketing tactics. His specialties are designing end-to-end digital marketing campaigns that connect with customers at all relevant touchpoints and generating business results that look at incremental customers or revenue.

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Antonio Rodríguez Galicia

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC+01:00
Spain
Toptal Member Since November 16, 2022

Antonio has master's degrees in digital marketing, psychology, and business administration. He is passionate about technology, marketing, privacy, digital behavior, and psychology. Antonio has a peculiar mix of expertise, being a digital native with a background in psychology and marketing and deep knowledge of front-end development and how browsers work.

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Vadym Kurdohlov

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC+02:00
Bulgaria
Toptal Member Since July 19, 2023

Vadym is an SEO expert with 9+ years of experience specializing in lead generation for B2B and B2C companies in the US, EU, and UK markets. He has expertise in software, hardware, betting, trading, law, educational, SaaS, and eCommerce sites. Skilled in technical and on-page SEO, page speed optimization (Core Web Vitals), and coding, he's developed his own SEO app and gained global experience working on different sites, which showcases his versatility and proficiency as an SEO professional.

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Rehman Ashfaq

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC+04:00
United Arab Emirates
Toptal Member Since May 11, 2023

Rehman is a growth-centric marketing expert who has led the development and execution of various digital marketing campaigns for products in eCommerce, B2C, and B2B organizations. He has experience working with distributed teams for all types of organizations, from startups to large companies. Rehman excels at creating inspired and innovative messaging to acquire qualified leads with solid intent.

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Ghanshyam Brahmbhatt

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC+05:00
India
Toptal Member Since August 19, 2024

Ghanshyam is a marketing expert with 16+ years of experience leading the development and execution of digital marketing campaigns for B2B and B2C industries, focusing on SEO, SEM, campaign management, and lead generation. He has worked with startups and large enterprises, driving growth through marketing automation, optimizing marketing processes, and enhancing brand visibility. At Aecor Digital, Ghanshyam's digital campaign strategies grew inbound sales by 100% and ROI by 500%.

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Daisy Kelly

Freelance Google Tag Manager Expert
Verified Expert in Marketing
UTC+10:00
Australia
Toptal Member Since October 7, 2024

Daisy is an experienced marketing and communications professional with over a decade of experience in strategy, brand and creative, and digital optimization. With roles spanning private, not-for-profit, and government sectors, she has consistently distilled effective marketing strategies and campaigns across various industries. Daisy additionally brings expertise in communications, content, and advertising to ensure a cohesive and resonant brand identity across channels.

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How to Hire Google Tag Manager Experts Through Toptal

1

Talk to One of Our Client Advisors

A Toptal client advisor will work with you to understand your goals, technical needs, and team dynamics.
2

Work With Hand-selected Talent

Within days, we'll introduce you to the right Google Tag Manager expert for your project. Average time to match is under 24 hours.
3

The Right Fit, Guaranteed

Work with your new Google Tag Manager expert for a trial period (pay only if satisfied), ensuring they're the right fit before starting the engagement.

EXCEPTIONAL TALENT

How We Source the Top 3% of Google Tag Manager Experts

Our name “Toptal” comes from Top Talent—meaning we constantly strive to find and work with the best from around the world. Our rigorous screening process identifies experts in their domains who have passion and drive.

Of the thousands of applications Toptal sees each month, typically fewer than 3% are accepted.

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Capabilities of Google Tag Manager Experts

Our Google Tag Manager experts optimize website tracking and data through the strategic deployment and maintenance of tags. They bridge technical implementation and data-driven decision-making to enhance marketing strategies and business performance.

GTM Account Configuration

The proper setup of Google Tag Manager accounts is the foundation of reliable data tracking. Our GTM experts meticulously configure new accounts and containers to ensure that your tracking and event management are structured for success.

Google Analytics Integration

Deploying Google Analytics tags through GTM is crucial for in-depth website performance analysis. Toptal GTM specialists are proficient in implementing GA4’s event-driven tracking and Universal Analytics, capturing custom events, parameters, and cross-platform interactions to deliver actionable insights.

Custom Event Tracking

Understanding user behavior is pivotal. Our GTM specialists excel in creating and managing custom events, capturing vital interactions like button clicks, form submissions, and video views to provide deeper insights into the audience journey.

Enhanced E-commerce Insights

E-commerce tracking goes beyond basic metrics. Toptal’s GTM experts implement enhanced tracking that provides granular data on product views, cart additions, checkout flows, and transactions for a comprehensive view of customer behavior.

Conversion Tracking for Paid Campaigns

Maximizing ROI on advertising spend is essential. Our GTM specialists set up precise conversion tracking for platforms such as Google Ads and social media ads to drive effective performance measurement and campaign optimization.

Engagement and Scroll Depth Analysis

Engagement metrics offer a window into content effectiveness. Toptal’s GTM consultants implement scroll depth and engagement tracking to gauge user interest and interaction, providing valuable insights that inform content and design strategies.

Tag Debugging and Validation

Accuracy in tracking implementation is non-negotiable. Our GTM professionals utilize the platform’s built-in preview and debugging tools to troubleshoot and resolve tagging issues and ensure data integrity before tags go live.

Cross-domain and Subdomain Tracking

Consistent tracking across your digital ecosystem is vital for data coherence. Toptal’s GTM experts manage cross-domain and subdomain tracking setups within the platform to maintain a unified view of user activity and prevent data silos.

Third-party Script Implementation

Integrating third-party tools should be seamless. Our GTM professionals deploy scripts for CRM systems and tools like Hotjar directly through GTM to streamline the process and keep your website code clean.

Tag Governance and Maintenance

Robust tag governance ensures data tracking efficiency and security. Toptal’s GTM specialists establish clear naming conventions, version control, and user permissions to create a structured and secure GTM environment that stands the test of time.

FAQs

  • How quickly can you hire with Toptal?

    Typically, you can hire Google Tag Manager experts with Toptal in about 48 hours. For larger teams of talent or Managed Delivery, timelines may vary. Our talent matchers are highly skilled in the same fields they’re matching in—they’re not recruiters or HR reps. They’ll work with you to understand your goals, technical needs, and team dynamics, and match you with ideal candidates from our vetted global talent network.

    Once you select your Google Tag Manager expert, you’ll have a no-risk trial period to ensure they’re the perfect fit. Our matching process has a 98% trial-to-hire rate, so you can rest assured that you’re getting the best fit every time.

  • To hire the right Google Tag Manager expert, it’s important to evaluate a candidate’s experience, technical skills, and communication skills. You’ll also want to consider the fit with your particular industry, company, and project. Toptal’s rigorous screening process ensures that every member of our network has excellent experience and skills, and our team will match you with the perfect Google Tag Manager experts for your project.

  • At Toptal, we thoroughly screen our Google Tag Manager experts to ensure we only match you with the highest caliber of talent. Of the more than 200,000 people who apply to join the Toptal network each year, fewer than 3% make the cut.

    In addition to screening for industry-leading expertise, we also assess candidates’ language and interpersonal skills to ensure that you have a smooth working relationship.

    When you hire Google Tag Manager experts with Toptal, you’ll always work with world-class, custom-matched Google Tag Manager experts ready to help you achieve your goals.

  • You can hire Google Tag Manager experts on an hourly, part-time, or full-time basis. Toptal can also manage the entire project from end-to-end with our Managed Delivery offering. Whether you hire a Google Tag Manager expert for a full- or part-time position, you’ll have the control and flexibility to scale your team up or down as your needs evolve. Our Google Tag Manager experts can fully integrate into your existing team for a seamless working experience.

  • We make sure that each engagement between you and your Google Tag Manager expert begins with a trial period of up to two weeks. This means that you have time to confirm the engagement will be successful. If you’re completely satisfied with the results, we’ll bill you for the time and continue the engagement for as long as you’d like. If you’re not completely satisfied, you won’t be billed. From there, we can either part ways, or we can provide you with another Google Tag Manager expert who may be a better fit and with whom we will begin a second, no-risk trial.

Tap Into World-class Talent

  • Trusted Talent Only

    Trusted Talent Only

    Our talent are thoroughly vetted professionals who ramp up quickly, function as essential team members, and deliver results.

  • Precise Matching

    Precise Matching

    Our experienced talent matchers specialize in pairing you with the right fit. They work to understand exactly what you need and hand-select the best professionals for your project.

  • Seamless Hiring

    Seamless Hiring

    We handle all aspects of billing, payments, and NDAs, streamlining the hiring process so you can focus on innovation, not overhead.

  • No-risk Trial Period

    No-risk Trial Period

    We want to be sure your engagement is a total success, so we offer a no-risk trial period. Work with your new hire for up to two weeks and pay only if you’re satisfied.

  • Effortless Scaling

    Effortless Scaling

    Scale your team up or down as needed, with quick and efficient hiring in under 48 hours.

  • Flexible Engagements

    Flexible Engagements

    Choose the engagement type that suits your needs—hourly, part-time, or full-time— and enjoy the flexibility to adjust as needed.

Top Google Tag Manager Experts Are in High Demand.

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