Rick Apichairuk, Project Manager in Bangkok, Thailand
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Rick Apichairuk

Verified Expert  in Project Management

Project Manager

Location
Bangkok, Thailand
Toptal Member Since
July 1, 2019

Rick has over two decades worth of hands-on experience in IT. He worked in various capacities, including systems administration, software development, team leadership, and CTO roles. Not only has Rick worn many hats, but he also worked in many industries such as finance, online marketing, and mobile gaming.

Project Highlights

Banpu Energy PMC Project
Led and drove the development team to create an MVP app aimed for use in the coal-mining industry.
Marriott International | M Live Market Social Media Platform
Managed the design, implementation, and promotion of Marriott International's M Live, a marketing social media platform.
Agoro Carbon Alliance
Oversaw, as product manager, the designing and building of systems to enable marketing and sales teams across global markets in a carbon credits startup backed by Yara International and McKinsey LEAP.

Expertise

Work Experience

Data Connectors Program Delivery Manager

2022 - PRESENT
Alteryx - Operations Program Management Special Projects
  • Performed the role of a program manager for three major teams: the ODBC Data Connector team, the Non-ODBC Data Connector team, and the Data Connection Manager team.
  • Helped facilitate cross-team initiatives, such as obtaining the FIPS compliance to target US government customers.
  • Charged with the external development teams' vendor management.
  • Managed development and product teams in the US, Czech Republic, and India.
  • Created and defined the Vendor Management Program for 70+ vendors.

CRM Product Manager Sales and Marketing Enablement

2021 - 2022
Yara
  • Served as a product manager of a global sales enablement team for Yara's global carbon startup—Agoro Carbon Alliance. Managed a suite of products and services that enabled sales and marketing teams in global markets.
  • Helped to drive and build event-driven architectures across product landscape for complex carbon-sequestering business. Was in charge of digital marketing and lead generation enablement and contributed to design thinking and product design.
  • Collaborated with McKinsey venture builder on initiatives focused on lead generation, Salesforce, digital marketing, analytics, and sales team performance.
  • Extended Salesforce to support multiple locales and regions to support teams in India, Spain, Brazil, Russia, the United States, and the EU.
  • Cooperated with business stakeholders to customize custom workflows within Salesforce to enable global sales teams. Handled the end-to-end sales funnel and customer journey analytics.
  • Worked on extending and customizing Salesforce and ancillary sales and marketing enablement systems to support channel partners and their sales teams in addition to our own internal sales and marketing teams.

Data Platform Architect

2021 - 2021
Toptal Clients
  • Acted as data platform architect who managed a large digital initiative to build a big data platform that ingests data using Kafka Streams and persists data to Hive, Relational Databases, and Graph Databases (using Ontologies).
  • Managed IBM development team. Worked on architecture, code reviews, and project management.
  • Did technical evaluation of Neo4j and Dgraph for implementation of ontology database.

Managing Director

2017 - 2021
Senna Labs
  • Acted as the managing director of an IT consulting firm that services various enterprise and startup clients including Marriott International, S&P Food, and GrabCasual.
  • Oversaw and was responsible for the company vision, business development, sales, overall software systems architecture, hiring, and team mentoring.
  • Worked with McKinsey on a digital transformation project for an energy company.
  • Managed a team of engineers to create eCommerce web and mobile applications for the largest restaurant chain in Thailand.
  • Implemented hands-on Ruby on Rails development and DevOps.

CTO

2015 - 2016
Pocket PlayLab
  • Oversaw all technical teams that were not game production teams including platform, back end, DevOps, and analytics; was also responsible for the overall systems architecture for those teams.
  • Established and drove the overall software engineering culture and best practices.
  • Spearheaded company-wide engineering initiatives across multiple teams.
  • Came up with long-term initiatives and strategies for technical teams.
  • Handled all technical aspects of technical due diligence by the VC firm.
  • Worked on DevOps (AWS, CircleCI, New Relic, Docker, and Ansible) for large mobile gaming cloud infrastructure.
  • Worked on data analytics to calculate retention, DAU, ARPDAU, and LTV with varying degrees of granularity.
  • Reverse-engineered LTV curves of competing companies.
  • Oversaw the Scrum training of all technical teams including game production teams.
  • Worked on statistical and big data analysis to measure KPIs and mobile game performance.

Product Consultant

2012 - 2014
World's Largest Online Freelance Worker Platform
  • Acted as an SOA architect for the back-end platforms.
  • Managed three teams including the platform team, TimeTracker (web reporting tool) team, and TimeTracker (client applications) team.
  • Migrated legacy monolithic architecture to a services-oriented architecture.

Software Development Manager

2011 - 2012
Live Nation Entertainment
  • Oversaw the eCommerce content vertical software engineering team.
  • Managed the engineering efforts of integrating CQ5 with the existing technology stack and managing the engineering team that builds the tools in Java on top of the CQ5 platform.
  • Architected SEO and built SOA services for a large rewrite of the company's core ticketing system.
  • Helped to implement the Agile process for the company by training engineers, product owners, and project managers for all Ticketmaster verticals on Scrum processes.
  • Established engineering standards and best practices for the content vertical department.

Scrum Master | Team Lead

2010 - 2011
eBay
  • Acted as the scrum master for the development team.
  • Led development team for Ebay's Rent.com.
  • Designed and wrote programmatic SEO for eBay classifieds.
  • Migrated monolithic system to Services Oriented Architecture.
  • Did database performance, acted as DevOps, coded, and led teams.

Quantitative Analytics Research Consultant

2009 - 2010
Bank of America
  • Served as a software engineer for the quantitative analytics and research group.
  • Designed and wrote ETL programs for Bank of America's risk managers using Perl, Moose, and dependency injection.
  • Wrote a Perl wrapper for the Merrill Lynch Global Derivatives Analytics library.
  • Reverse-engineered foreign currency curves generation algorithms.
  • Wrote programs to use the SOAP interface to interact with the Merill Lynch web services API to retrieve various financial data, transform them and load them into a database.
  • Spearheaded the schema redesign project initiative to increase performance, reliability, and scalability.
  • Worked with various types of databases including; Sybase, Sybase IQ, MIM, and LIM.
  • Gave various presentations to the quantitative analytics and research group on software engineering best practices and software development methodologies.
  • Helped to bring Agile process to the software development team.

Consultant

2008 - 2008
Shopzilla
  • Worked on various development interim work on transitioning the system.
  • Performed SEO-related work including automatic subdomain name creation for targeted keywords.
  • Produced analytics to optimize conversion rates on product.
  • Wrote programatic and reactive SEO algorithms.
  • Worked on database design and optimization.

Consultant

2005 - 2007
AMP
  • Provided CTO-level consulting to C-level execs of a publishing company.
  • Architected a custom accounting, reporting, and CRM application for a startup publishing company. Worked on the system which was responsible for workflow tracking and automating various publishing-related tasks.
  • Provided infrastructure planning to rapidly growing company for growth over the next five years.
  • Analyzed financial and accounting information to calculate tax liabilities.
  • Managed software development projects for a publishing company.

Consultant

2004 - 2005
Massey Knakal Realty Services
  • Managed the development team.
  • Architected a real estate investment modeling application for a large brokerage.
  • Analyzed data on over 1,000,000 properties throughout the five boroughs of New York City.
  • Interviewed and hired software developers.
  • Served as a product owner.

Senior Software Developer

2003 - 2004
Performics (Double Click)
  • Worked as a senior Perl developer—working on online marketing campaign management systems.
  • Built a real-time bidding system for paid media on Google AdWords.
  • Established best practices for the development team.
  • Mentored junior developers.
  • Created a database schema design and implemented the optimization.

Senior Systems Consultant

2001 - 2003
TransUnion
  • Developed retail credit origination systems.
  • Worked with the Thai National Credit Bureau.
  • Developed with a Unix network.
  • Architected credit bureau software applications.
  • Developed software development.
  • Administered to Unix systems.

Consultant

2000 - 2001
Cisco Systems
  • Consulted with Cisco’s enterprise management team and INFOSEC team on matters of network security.
  • Designed and developed a PGM application. The PGM application was used by Cisco to store all password and security settings of Cisco’s machines, switches, routers, and other terminal devices. All passwords from all of Cisco’s global locations are stored on a database in Santa Clara using the PGM application.
  • Created programming network management tools.
  • Administered to Unix systems.

Consultant

2000 - 2001
Intel
  • Designed the architecture of the Intel IA64 Compiler optimization team's automated test and build system.
  • Worked with Intel’s team of mathematicians on testing and optimizing the compiler for the new IA64 processor for both Microsoft (unreleased 64 bit OS) and Linux (64 bit) platforms.
  • Composed Perl programming.
  • Administered to Unix systems.
  • Developed deployment tools.

Banpu Energy PMC Project

https://www.banpu.com/

Led and drove the development team to create an MVP app aimed for use in the coal-mining industry.

Working with McKinsey and Banpu, I developed an MVP application that integrates data acquisition from coal mining equipment, stores, and analyzes data to provide key performance indicators to management teams. I also leveraged machine learning to do predictive maintenance and scheduling to maximize output and profit.

Marriott International | M Live Market Social Media Platform

Managed the design, implementation, and promotion of Marriott International's M Live, a marketing social media platform.

I worked with Marriott International on a tight timeframe to design, develop, and advertise a social media platform to promote Marriott hotels and food and beverage outlets to international tourists and local consumers.

S&P Food Digital Transformation

Managed a digital transformation project for Thailand's largest restaurant chain.

I managed a development team that built the customer-facing web and mobile eCommerce application for S&P Food. I also performed customer research, personas, competitor research, analytics, systems architecture, and DevOps.

Agoro Carbon Alliance

https://www.agorocarbonalliance.com/

Oversaw, as product manager, the designing and building of systems to enable marketing and sales teams across global markets in a carbon credits startup backed by Yara International and McKinsey LEAP.

Served as product manager for Agoro Carbon Alliance, managing several teams working on building and customizing systems for marketing and sales enablement across five continents with sales teams consisting of over 200 salespeople.

I worked directly with business stakeholders to develop long-term strategic initiatives to build a comprehensive digital marketing ecosystem along with custom Salesforce CRM implementation. I also led the initiative to create an end-to-end sales funnel analytics.
1991 - 1995

Bachelor's Degree in Economics

Northern Illinois University - DeKalb, IL, USA

AUGUST 2023 - PRESENT

Monday.com Sales CRM Certification

Monday.com

AUGUST 2022 - PRESENT

Product Badge Recertification

Monday.com

JANUARY 2021 - PRESENT

Salesforce Mountaineer Badge (15 Superbadges)

Salesforce

FEBRUARY 2011 - JUNE 2025

Certified Scrum Master

Scrum Alliance

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