Rejel Marie Escabarte, Support and Operations Expert in Kelowna, BC, Canada
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Rejel Marie Escabarte

Support & Operations Expert

Kelowna, BC, Canada

Toptal member since February 9, 2026

Bio

Rejel has 10+ years of professional experience managing support and operations projects across healthcare, recruitment, staffing, sales, marketing, and service-driven organizations. She has worked in on-site and remote environments, supporting operations across Canada, the United States, Australia, and the UK. This experience has allowed her to develop a strong operational mindset, balancing support functions, sales performance, and business growth while maintaining accuracy and service quality.

Expertise

  • B2B
  • B2C
  • Email Marketing
  • Human Resources (HR)
  • Lead Generation
  • Sales
  • Social Media Marketing (SMM)
  • Virtual Assistance

Work Experience

Executive Assistant | Medical Administrative Assistant | HR Specialist

2023 - 2026
Tranq Sleep Care
  • Oversaw executive calendars, scheduling, and operational priorities across multiple clinic locations.
  • Supported recruitment, onboarding, and workforce planning initiatives.
  • Assisted with policy development, HR compliance, benefits administration, and performance management support.
  • Improved administrative workflows to increase efficiency and reduce decision-making delays.

Recruitment Manager

2022 - 2024
Global SD Immigration
  • Supported recruitment, onboarding, and workforce planning initiatives.
  • Optimized candidate relationship management (CRM), applicant tracking systems (ATS), and database management to ensure data accuracy and reporting reliability.
  • Standardized administrative and support workflows to improve consistency and efficiency.
  • Handled full-cycle recruitment, onboarding, workforce planning, performance support, and talent pipeline development.

Executive Assistant | Lead Generation Specialist

2017 - 2021
Prineta USA
  • Handled lead management, performance tracking, CRM administration, and campaign coordination.
  • Managed executive support, multi-location coordination, process optimization, scheduling, documentation, and compliance support.
  • Created performance tracking processes aligned with sales and recruitment KPIs.

Recruitment Manager

2017 - 2021
Remote Pro Virtual Services
  • Standardized administrative and support workflows to improve consistency and efficiency.
  • Implemented structured onboarding and documentation processes for new hires.
  • Created performance tracking processes aligned with sales and recruitment KPIs.
  • Handled full-cycle recruitment, onboarding, workforce planning, performance support, and talent pipeline development.

Business Development Manager

2014 - 2016
Lynx
  • Worked as an Executive Assistant and Business Development Manager for a CEO overseeing a footwear distribution business.
  • In this role, I was responsible for identifying and reaching out to potential clients, including grocery store owners, purchasing managers, sales managers, and retail decision-makers, where we could distribute our private-label shoe brand.
  • My responsibilities included market research, lead generation, business outreach, client relationship management, and coordinating meetings and negotiations with key retail partners through strategic networking and consistent follow-up.
  • I successfully helped secure partnerships with five of the largest malls in Dubai, contributing significantly to the company’s brand expansion and distribution growth.

Education

2022 - 2024

Diploma in Human Resources

Okanagan College - Kelowna, British Columbia, Canada

Skills

Tools

Asana

Administrative Operations

Travel Booking, Calendar Management, Client Intake

Communication

Sales Outreach Drafting

CRM & Sales Tools

Salesforce, HubSpot CRM

Documentation

Call Notes

Productivity Suites

Google Docs

Research

Source Vetting

Sales Operations

CRM

Scheduling & Meetings

Scheduling

Other

Email Marketing, Lead Generation, Virtual Assistance, Sales, Human Resources (HR), Social Media Marketing (SMM), Advertising, B2B, B2C, Google Workspace, Healthcare, Administration, Research, Talent Management, Talent Strategy, Administrative Assistance, Call Agent, Account Management, Client Services, Psychology & Mental Health, Executive Assistance, Recruitment, Digital Marketing, Administrative Support, Marketing, Business Development

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