Alexandru Giuseppe Ispas, Designer in Bucharest, Romania

Alexandru Giuseppe Ispas


Bucharest, Romania
Toptal Member Since
November 2, 2016

Throughout his career, Alexandru has helped companies define, design, and launch world-class digital products, focusing on designing interfaces, experiences, and interactions for the digital space. He's worked with brands such as Emirates, Adore Me, Vagabond, Altex, certSIGN, and Isle of Man TT. Some of Alexandru's articles have been published in industry-leading publications.

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Work Experience

2022 - 2022

Lead Designer | Disruptive Fintech Company

Kor Financial Inc.
  • Restructured and led the design process, so it fitted with the current agile development methodology (team of 20+ developers).
  • Redesigned the marketing website and optimized it for acquisition and activation.
  • Led the process of creating a lean design system by recreating all the crucial flows of the existing platform.
  • Analyzed product onboarding metrics and defined what and how to track based on the desired business outcomes.
  • Supported the sales team with materials used for pitching and lead generation.
Technologies: Product Design, Web Design, User Experience (UX), Branding, Infographics, Data Visualization, Design Systems, User Interface (UI), Web App UI, Dashboards, SaaS, B2B, UI Components, Component Libraries
2021 - 2022

Product Designer

  • Helped raise seed funding round by leading the design process from the idea phase to MVP for an NFT marketplace.
  • Managed a cross-functional team and stakeholder communication and oversaw the development from inception to implementation.
  • Designed and carried out qualitative research focusing on concept testing, product usability, and customer journeys.
Technologies: Figma, Blockchain, Non-fungible Tokens (NFT), Marketplaces, User Interface (UI), Web App UI, Rapid Prototyping
2020 - 2021

Product Designer

  • Redesigned the current marketing website and increased lead generation and conversion rates.
  • Led the end-to-end redesign of the company's flag-ship electronic signature B2B product.
  • Conducted usability tests to discover opportunities and learned about user behaviors.
Technologies: Figma, User Interface (UI), Web App UI
2020 - 2020

Product Designer

Hallie Autumn, Inc
  • Took a B2C on-demand styling and barbers SaaS from idea to prototype as a lead designer working for a B2C mobile app.
  • Researched various value propositions through landing-page tests. Looked for validations and early positive signals.
  • Reduced the dev team's waste to 50% of their time through early concept testing.
Technologies: Figma, React, User Interface (UI)
2019 - 2020

Product Designer

ALTEX Romania
  • Worked closely with the leadership team to redesign the back-office experience of credit officers to reduce internal training and support costs.
  • Researched and identified problems through stakeholder interviews and field studies.
  • Defined animation guidelines and micro-interactions for UI.
Technologies: Sketch, Principle, Adobe After Effects, User Interface (UI)
2010 - 2016

Co-founder and Front-end Developer

Outbox Vision
  • Co-founded a web design and development studio.
  • Focused on web development for various companies and startups.
  • Listed in the top 20% of the Stack Overflow leaderboard.
Technologies: Adobe Photoshop, WordPress, PHP, JavaScript


2018 - 2020

Bachelor's Degree in Marketing

Dimitrie Cantemir University - Bucharest, Romania

2011 - 2013

Completed Credits Towards a Bachelor's Degree in Sociology and Social Work

University of Bucharest - Bucharest, Romania



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