Ben Hayward, Designer in Wales, United Kingdom
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Ben Hayward

Verified Expert  in Design


Wales, United Kingdom
Toptal Member Since
March 8, 2017

Ben is a versatile digital designer who enjoys solving user challenges, delivering results, and balancing user goals and business objectives through intuitive UX. His career path has taken him from design practice to design management and back, where he plans to stay. He just likes to create great products with the best possible user experience.


Work Experience

Co-founder/UX and UI Designer

2013 - PRESENT
  • Worked with an Agile technical team to deliver front-end UX and UI for Hiive's launch.
  • Designed and consulted on UX and UI for Bite the Ballot on a range of digital campaign assets.
  • Provided UX and UI design for an ongoing range of projects for Equal Experts, from websites to SaaS and mobile apps.
  • Designed the UX and UI for a US educational resource site and commercial landing pages for Rubik's Cube.
  • Oversaw the UX process and deliverables for Tata Steel, a UK recruitment portal.
Technologies: Adobe Photoshop, Sublime Text, Zeplin, Marvel, InVision, Sketch

Consultant Creative Director

2012 - 2013
  • Worked with a selection of smaller digital agencies in the early stages of growth.
  • Assisted with proposals and pitches.
  • Recruited and aided in design team growth.
  • Trained and nurtured design teams.
  • Planned and delivered projects.
Technologies: Fireworks

Creative Director

2003 - 2012
  • Directed a full service digital agency, working across a wide range of industry sectors.
  • Handled creative output across all digital media channels.
  • Established and led a large multidisciplinary design and front end team.
  • Presented pitches and proposals.
  • Implemented best practice, studio management, and workflow processes.
Technologies: Adobe
1998 - 2000

Bachelor of Arts Degree (Hons.) in Graphic Design

Liverpool JMU - Liverpool, UK

1996 - 1998

Higher National Diploma in Graphic Design

Cardiff Met - Cardiff, Wales


Sketch, Zeplin, Adobe Illustrator, Adobe Photoshop, Marvel, InVision, Affinity Designer, InVision Studio, InVision App, Sublime Text, Fireworks, Adobe



Industry Expertise



Android, iOS


Mobile Design, UX Thinking, Responsive Web Design (RWD), Creative Direction, Dashboard Design, Web Architecture, Website Conversion, Creative Concept Development, UI Prototyping, Minimum Viable Product (MVP), UI Design, Art Direction, Digital Creative Direction, Interaction Design (IxD), UX Prototyping, UX Design, Bootstrap UI, Landing Page Optimization, IA Strategy, User Experience (UX), Brand Identity, Wireframing, Landing Page Design, Web Design Strategy, Content Management Systems (CMS), Digital Product Design, Social Design, SaaS Design, Product Design, Information Architecture (IA), User Research, eCommerce, eCommerce UX, eCommerce Design, Web App UI, Web App UX, App UX, App UI, iOS UI Design, iOS Guides, Android Design Guidelines, Prototyping, Touch Interactions, Android Guides, User Interface (UI), Marketing Design, Responsive UI, Agency Websites, Functional Specifications, Work Portfolio Design, Lean Startups, Social Media Marketing (SMM), Social Networks, Social Media Design, Agile, UIKit, Enterprise Application Design, UX Flows, Mobile App Design, Product Branding, Startup Consulting, MVP Design, User Testing, Web UX, Responsive Design, Platform Design, Identity, Rapid Prototyping, Responsive UX Design, Identity Design, Branding, SaaS, Shopify Design, UX Testing, Workshop Facilitation

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