Erik van Veen
Verified Expert in Design
Digital Strategist and UX Designer
Amsterdam, Netherlands
Toptal member since January 21, 2022
Erik has over 10 years of experience helping clients launch and grow digital products. He has worked as a lead designer, a managing partner of a digital agency, a freelance UX designer, and a strategist for multiple agencies. Erik's experience goes from solo projects and working with startups to leading large agile teams and working with multinationals reaching millions of users worldwide in B2C, B2B, and B2E.
Work Experience
Lead Senior UX Designer and Digital Strategist
Freelance
- Delivered the complete product design for a globally used HR and staffing platform.
- Managed the strategy and complete product design for a comprehensive tool that allows users to have total control over their home network.
- Consulted for the largest energy company in the Netherlands, reviewing their internal UX teams en products.
Lead Senior UX Designer and Digital Strategist
Soda Studio
- Delivered the mobile product strategy for the biggest retailer in DIY articles in the Netherlands and Belgium. I led a large creative team with over ten members in the design process for three new eCommerce apps.
- Delivered the design for a new platform for a bank that will help thousands of developers worldwide to write safer code while providing actionable insights to the teams responsible for cybersecurity.
- Took a massively successful platform used to manage flex offices and redesigned it for white label use with zero dependencies while establishing the product-market fit.
- Optimized the UX of multiple large eCommerce websites leading to significantly higher conversions and better experiences.
Founder and Lead Designer
We Seek Trouble
- Turned ideas and opportunities into successful products for our clients on a global scale, focussing on getting from cero to one.
- Invested in different promising products, becoming a strategic partner for multiple startups.
- Led the creative team and hands-on design on every project and the development team to bring designs to life quickly.
Chairman
StudentsInc
- Led the board of a student incubator in Utrecht, where many startups held office and followed our programs.
- Coached young entrepreneurs on a personal, leadership, and strategic level.
- Organized many different programs, conferences, and networking events and maintained relationships with partners.
Founder and UX Designer
Kollabo
- Designed a platform for entrepreneurial students to form teams to execute ideas.
- Managed the platform that got nominated by TheNextWeb (TNW) and for a large investor pitch round.
- Formed partnerships with companies throughout the country to extend its services.
UX Designer
Mirabeau
- Worked on concepts and strategies for a few of the biggest companies in the Netherlands as part of a dedicated pitch team.
- Redesigned a self-service system for a large health insurer resulting in less pressure on customer service, higher client ratings, and lower costs.
- Redesigned the lease funnel for Europe's number one lease company.
Quarter Master
Clipper Stad Amsterdam
- Sailed around the world while being part of a Dutch TV series in which we retraced the route of Charles Darwin. From this day and age, groundbreaking scientists joined to compare current findings to the time Darwin wrote the Origin of Species.
- Led a watch with numerous sailors from all over the world.
- Learned all about producing series in the onboard studio, defining the starting point of my career as a Designer.
Education
Bachelor's Degree in Communication and Media Design
Hogeschool Utrecht - Utrecht, Netherlands
Vocational Education in Entrepreneurship and Management in Hospitality
Hospitality School Wageningen - Wageningen, Netherlands
Certifications
Individual and Team Coaching
Hogeschool Utrecht
UX Specialisation - Honours Graduate
Hogeschool Utrecht
Skills
Tools
Figma, Sketch, InVision, Zeplin, Adobe CC, Photoshop CC, Illustrator CC, Principle, Premiere Pro CC, Jira, Composer, Adobe, UX Tools, Apple Keynote, Lookback, FullStory
Languages
HTML5, CSS, HTML, JavaScript
Platforms
Web, iOS, Android, Mobile, Mobile (Tablet), Salesforce, Apple
Other
UX Strategy, UX Design, UI Design, Workshops, Team Leadership, UX Research, Design Leadership, Responsive UI, Concepting, Design Strategy, Creative Strategy, Creative Design, Interaction Design (IxD), Agile, Responsive, Web App Design, Stakeholder Management, Leadership, Customer Journeys, Responsive Web Design (RWD), Coaching, Conferencing, Networking, eCommerce, Recruiting, HR Tools, Matching Systems, Animated Prototypes, Entrepreneurship, Recruitment, UX Review, Expert Reviews, Design Reviews, App Reviews, Scrum, Agile UX, Apps, App UI, Web App UI, Wearables, CSS5, Tablet UX, Tablet UI, React, React Native, Hybrid Apps, Mobile UI, Mobile UX, User Interface (UI), Web UI, App UX, Mendix, eCommerce UX, Travel, Sport Branding, UX Branding, Branding, Pitch Decks, Sales Pitches, Sales, Training, Finance, Award-winning, Mobility, Dashboards, Product Strategy, Web Dashboards, Web App UX, React Native for Web, Conversion, Subscriptions, Paid Memberships Pro (PMPro), Design Systems, Headless Commerce, Responsive Design, Responsive UX Design, Flowcharts, Information Architecture (IA), Business Models, Tablet Design, B2B, B2C, Conversion Rate Optimization (CRO), Web UX, Web UX Design, Wizards, Business to Business (B2B), Design Revamps, Kanban, Responsive Layout, Responsive Web Apps, Web App Testing, Interviewing, Videos, IT Recruitment, User Validation, Design Validation, MVP Design, Lean UX, Internationalization, Lean, Product Launch, Lean IT, Roadmaps, UX Roadmaps, UX Workshops, Stakeholder Interviews, Complex Problem Solving, Presentations, Remote Work, Complex Web Systems, Complex Application User Interfaces (UI), UX Leadership, Validation, IT Networking, Design Workshops, Brand Design, Web Applications, Product Roadmaps, iOS UX Design, Mobile UX Design, UX Pattern Design, Holistic UX Design, Intuitive UX Design, Dynamic Websites, Fluid Design, Website Validation, User Validation Testing, Lean Startups, Remote Team Leadership, Web UI Design, iOS UI Design, Prototyping, Copywriting, Hybrid Frameworks, Business Model Canvas, Board Presentations, Tech Sales, Event Organization, Hiring, Investing, Design, Data Visualization, User Research, Validated User Research, Marketplaces, Mobile Apps, Gamification, Wireframing, User Experience (UX), UX Testing, UX Flows, UX Modeling, Low Code, OutSystems, eCommerce UI, App Design, Art Direction, UX Wireflows, iPhone, Usability, Testing, Research, UI Research, IT Strategy, Development, App Development, Checkout, User Journeys, Keynote Templates, Agile Sprints, Scrum Master, Stakeholder Mapping, Stakeholder Engagement, CX Strategy, Agile Coaching, Mentorship & Coaching, Mobile UI Design, Agile Delivery, Agile Leadership, User Flows, UI Testing, Ideation Workshops, User Workshops, Web App Development, Web App Security, Mobile Banking, Online Banking, Software, Wireframe to Product, UX Prototyping, Cryptocurrency, Cryptocurrency Wallets, Cryptocurrency Payments, Crypto, Blockchain & Cryptocurrency, Remote Support, UI Branding, Rebranding, QA Leadership, Data, Discovery Workshops, Know Your Customer (KYC), Product Design, New Products, Mobile Design, Mobile App UI, Mobile Mockups, Dashboard Design, Mockups, Product Delivery, Design Production, Digital Banking, Bank Transactions, Interactive Prototypes
Experience
Tools
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