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Frauke Seewald

Frauke Seewald

User Research Designer
Vancouver, BC, Canada
Member since September 29, 2015
Frauke is a UX Designer with a background in psychology and a focus on user research (understanding the target group, their needs, and current behavior), information architecture (structuring content and processes), and interaction design (visualizing interactions in the form of sketches, wireframes, and prototypes).
Frauke is now available for hire
Employment
  • Freelance UX Designer/Consultant
    2013 - PRESENT
    Self-Employed
    • Created a new design for an online application for yoga teachers (concept & visual design).
    • Conducted user research for the redesign of a tourism platform.
    • Redesigned a large eCommerce platform (responsive design).
    • Conducted usability testing for the eCommerce websites.
    • Redesigned a hiring tool.
    Technologies: Axure, Photoshop, Sketch
  • UX Architect
    2014 - 2014
    FCV
    • Contributed to the redesign of a governmental portal and a huge redesign of the information architecture (focus: content strategy and IA).
    • Redesiged a travel booking platform (responsive design).
    • Provided constant improvements of a tourism platform (focus: responsive design & simplification).
    • Built a style guide for interaction elements for a large project that could be reused internally by UX designers.
    • Mentored junior UX designers.
    Technologies: Axure, Photoshop, Xmind, Visio
Other Experience
Education
  • Consultant's certificate in Usability
    2007 - 2008
    TU Berlin - Berlin
  • Diploma (Master's equiv.) in Psychology - Human-Computer-Interaction
    2001 - 2004
    TU Darmstadt - Darmstadt, Germany
  • Bachelor's degree in Psychology
    1999 - 2001
    University Halle - Halle, Germany
Experience
  • Usability Testing13 years
  • User Research13 years
  • Competitor Analysis & Profiling12 years
  • User Personas12 years
  • Information Architecture (IA)12 years
  • Wireframing12 years
  • Content Analysis11 years
  • Design Thinking10 years
Vancouver, BC, Canada
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