Idan Nesher, Designer in Berlin, Germany
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Idan Nesher

Verified Expert  in Design


Berlin, Germany
Toptal Member Since
January 18, 2021

Idan is an experienced product designer specializing in user experience, strategy, and human-centered design since 2015. With an entrepreneurial mindset, he has designed groundbreaking products across domains such as eCommerce, recruiting, real estate, and image search, and he brings inclusivity, new technology, and fresh ideas to his work. In his spare time, Idan co-founded Politicindex, a nonprofit civtech that aims to increase transparency in politics, and he participates in hackathons.


Work Experience

Senior Product Designer

2023 - 2023
  • Conducted usability testing and a full Double Diamond approach to redesign the configurator.
  • Completed the redesign of the 3D navigation for the virtual walkthrough configurator.
  • Helped define the design process and how to work within the developers' sprint.
  • Aligned and redefined the approach to the design system and file structure in Figma.
Technologies: Proptech, 3D Walkthroughs, UI Affordances, UX Research, UX Testing, Testing, UX Wireframes, Accessible Design, Accessibility, Web UI, Responsive UI

Senior Product Designer

2022 - 2023
Keep studio
  • Defined and designed the user experience of "Forum," a discussion board aimed at experts.
  • Worked within intense sprints to deliver results based on client's feedback and needs.
  • Aligned with engineering and UI to ensure we were working toward the right path for development.
  • Developed the UI and design system to provide a unified product that fits all accessibility standards (AAA).
Technologies: Accessible Design, B2C, Web UX, Responsive UI, Design Systems, User Flows, Wireframing, Accessibility

Senior UX Designer

2022 - 2022
  • Led UX for the Warehouse Squad, improving the internal processes for inbound and outbound deliveries.
  • Helped improve the printing process by understanding the needs of the warehouse workers and creating an auto printing server solution.
  • Redesigned the categorization concept of the customer-facing products catalog and internal categorization flow for new products.
Technologies: Figma, Google Docs, Maze, Google Sheets, Trello, Slack, B2C

Lead Product Designer

2021 - 2022
Leva Clinic
  • Designed and delivered a web app from scratch aimed to help patients with chronic pain using meditation and mindfulness techniques.
  • Defined a design system and worked with the engineer to implement the design in the most efficient way.
  • Designed and delivered a patient portal native app.
  • Conducted several rounds of user testing for different purposes.
  • Created different web pages for Leva Clinics website including eligibility forms and other landing pages.
Technologies: Figma, Notion, Miro, Zoom, Microsoft Teams, Design Systems, B2C, Design Leadership

Lead Product Designer

2021 - 2021
  • Worked with the Achso team to create different websites for several clients.
  • Designed and delivered websites in Figma and worked with the main developer to implement them in the most efficient way.
  • Conducted several workshops to align the copy and branding needs on different projects.
Technologies: Figma, Miro, Slack, Trello, Design Systems, B2C, Design Leadership

Co-founder and Design Manager

2018 - 2020
  • Led a design team of four designers and one researcher, including project planning and roadmaps.
  • Facilitated weekly workshops and design sprints and oversaw research and development work.
  • Mentored junior designers about design thinking methodologies, design sprints, prototyping, and user testing.
Technologies: Non-governmental Organizations (NGOs), Civtech, Design Leadership

Lead Designer

2018 - 2020
Zalando Lounge
  • Led the design efforts of an 11-person team to create insightful and user-friendly designs that align and integrate with the company's design ecosystem.
  • Aligned on designs with several external development teams (iOS, Android, and web) and our internal design system team and stakeholders.
  • Designed user interfaces and prototypes in Figma and ran testing for several projects.
  • Initiated a COVID-19 response strategy for emergency situations that required us to design and respond quickly.
Technologies: UI Design, UX Design, Figma, Design Systems, B2C, Design Leadership

Co-founder | UX Designer

2017 - 2018
  • Developed and wireframed the concept from the early stages.
  • Designed a high-resolution UI for the prototyping phase and worked with a front-end developer to implement the designs.
  • Assisted in defining and testing different aspects of the concept.
Technologies: Artificial Intelligence (AI), Legal, Legal Technology (Legaltech), B2C, Design Leadership

Lead Designer

2017 - 2018
  • Led the design from early-stage ideas to a full-grown concept, using Lean and design thinking methodologies.
  • Built up user research fundamentals, conducted user interviews, and developed journeys and personas.
  • Created pitch decks and data visualization to showcase the concept and value to potential investors.
Technologies: User Journeys, Personas, User Research, Lean UX, Adobe Experience Design (XD), B2C

UX Designer

2017 - 2018
  • Defined Everestate's user experience fundamentals, including user journeys, personas, and baseline research.
  • Collaborated with the content team to create landing pages and content pages.
  • Created pitch decks and presentations to communicate the company's value and progress to its main stakeholders.
Technologies: User Research, Wireframing, Design Thinking, B2C

UX Designer

2015 - 2015
Goethe-Institut Israel
  • Increased the number of subscribers to the online library initiative by developing and designing marketing materials through different platforms.
  • Guided new users through the registration process and demonstrated the benefits of the online library in different use cases.
  • Created onboarding for new users of the online library.
Technologies: Language Learning, Languages, Adult Education, Education
2011 - 2015

Bachelor's Degree in Product Design

Avni Institute - Tel Aviv, Israel


UX Management: Strategy and Tactics

Interaction Design Foundation


Accessibility: How to Design for All

Interaction Design Foundation


How to Design for Augmented and Virtual Reality

Interaction Design Foundation


Figma, Adobe Experience Design (XD), Flow, Google Docs, Maze, Google Sheets, Trello, Slack, Miro, Zoom


Webflow, UserZoom, iOS

Industry Expertise

Real Estate, Fashion, Fashion & Beauty, Human Resources (HR), Education


UX Design, UI Design, Design Thinking, Lean UX, Wireframing, Personas, User Journeys, Product Design, eCommerce, User Experience (UX), User Interface (UI), User Journey Maps, Lean Startups, Ideation Workshops, User Interviews, Prototyping, eCommerce UX, eCommerce Design, eCommerce UI, Mobile eCommerce, UX Flows, User Flows, User Personas, Process Definition, Lean Canvas, Startups, Early-stage Startups, Landing Page Design, Landing Pages, Wireframe to Product, App Design, iOS UI Design, User Onboarding, Discovery Workshops, Design Workshops, UX Workshops, Workshop Facilitation, App UI, Web UI, B2C, User Needs, Design Sprints, Design Leadership, User Research, User Testing, HR Technology (HRtech), Content Strategy, Remote User Testing, Design Management, Dashboard Design, Tracking, Team Mentoring, Recruiting, Graphs, Design Systems, Content Creation, HR Tools, Residential Real Estate, Commercial Real Estate, Content Marketing, eCommerce Platforms, Stock Photos, Image Search, Startup Weekend, Artificial Intelligence (AI), APIs, Android App Design, Civtech, Non-governmental Organizations (NGOs), Adult Education, Languages, Language Learning, Legal Technology (Legaltech), Legal, Notion, Microsoft Teams, Accessible Design, Extended Reality (XR), Virtual Reality (VR), Augmented Reality (AR), Digital Health, Health IT, Web UX, Responsive UI, Accessibility, Proptech, 3D Walkthroughs, UI Affordances, UX Research, UX Testing, Testing, UX Wireframes, ChatGPT

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