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Rafael Castello

Rafael Castello

New York, NY, United States
Member since May 19, 2017
Rafael received his undergraduate degree in Barcelona, Spain and his graduate degree in New York. He is currently based in New York and enjoys staying in touch with the latest and most relevant innovations in media, technology, art, and design. His aesthetic is influenced by notions of playfulness. Ultimately, Rafael’s goal is to create experiences that will help users see and connect with each other in real life.
Rafael is now available for hire
  • Toyota Mobility Foundation
  • Toyota CSRC
  • Aesop
  • Mad Libs
  • Chobani
  • Under Armour
  • Creative Director - Designer
    2010 - PRESENT
    Those Who Play
    • Directed user experience, brand design, patterns, icons and typography, concept ideation, and visual research.
    • Established visual direction for brands and actively participated in creative, design and strategy efforts.
    • Participated in ideation and execution of social media campaigns, games, digital platforms, print collateral, and products for Fortune 500 companies.
    Technologies: Adobe Creative Suite
  • Art Director - Design Lead
    2015 - 2015
    • Launched two online platforms for Toyota.
    Technologies: Adobe Creative Suite
  • Diploma in Unity 3D
    2016 - 2016
    PlayCrafting NY - New York
  • Diploma in Product Management
    2014 - 2014
    General Assembly - New York
  • Master of Art degree in Communications Design
    2006 - 2008
    Pratt Institute - New York
  • Bachelor of Arts degree in Mass Media and PR
    1999 - 2005
    University of Navarra - Pamplona, Spain
  • Visual Research20 years
  • Branding15 years
  • Design15 years
  • Typography12 years
  • Art Direction12 years
  • Creative Direction8 years
  • Content Management Systems (CMS)5 years
  • User Experience (UX)5 years
New York, NY, United States
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