Ritika Sharma, Designer in Toronto, ON, Canada
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Ritika Sharma

Verified Expert  in Design

UX/UI Designer

Location
Toronto, ON, Canada
Toptal Member Since
January 13, 2022

Ritika is a UX designer at Amazon and a senior product designer at Toptal with over eight years of experience in the design field. She has worked in diverse teams of designers, developers, and managers for Big Tech and startups. With a master's in UX design, she's an expert in creating user-centric products. A detail-oriented UX professional, Ritika enjoys solving complex problems while meeting user and business needs through her interdisciplinary design, research, and management skills.

Portfolio

Work Experience

UX Designer

2022 - PRESENT
Amazon.com
  • Designed the brand guidelines and design library for Amazon GFT from scratch to implementation.
  • Conducted design workshops and a UX handbook for the team to understand UX processes.
  • Managed junior designers throughout their design journey.
Technologies: Figma, UI Components, MVP Design, Landing Page Design, Graphic Design, Design Systems, Mockups, UX Wireframes, Minimal UI, Responsive Web Design (RWD), Mobile Apps, Layout, User-centered Design (UCD), Style Guides, Information Architecture (IA), B2B, Presentations, iOS, App Store, Mobile Prototypes, Responsive UI, eCommerce, Brand Design, Brand Guidelines, Corporate Branding, User Testing, Personas, Illustration, Digital Design, Digital Marketing Design, Marketing Design, Web App Design, Component Libraries, eCommerce UX, eCommerce UI, Web UI, Web Usability, Mobile eCommerce, Web UX, Direct to Consumer (D2C), Creative Direction, Banner Design, Online Banners, Collateral Design, Marketing, Infographics, Pitch Deck Consultant, Motion Graphics, Layout Design, Data Visualization, Tables, Dashboards, Interactive UI, B2C, Finance, Interaction Design (IxD), Animated Interactions, Marketplaces, Marketplace Design, Agile, Data-driven Design, Websites, Web UI Design, Logo Design, UX Audits, Website Audits, Heuristics, Retail & Wholesale, Rapid Prototyping, User Research, Validated User Research, Quantitative User Research, Qualitative Research, Quantitative Research, Remote User Testing, User Validation Testing, User Acceptance Testing (UAT), Accessibility, Unmoderated Remote Usability Testing, Heuristic Evaluation, Heuristic Analysis, User Journey Maps, Responsive Web Apps, Email Design, Workshops, Web, Strategic Planning, Competitive Analysis, Consumer Products, Business Intelligence (BI), Discovery Workshops, Journey Mapping, System Design, Fintech, Microcopy, Web & Mobile Applications

UI/UX Designer for an International Student Web Service

2022 - 2023
World Education Services, Inc.
  • Designed a new end-to-end experience for signing up, logging in, and being directed through the website while keeping client constraints and business goals in mind.
  • Created illustrations for the client to be implemented in phase two of the designs.
  • Wrote marketing and promotional posts to help boost engagement.
  • Broke down the current experience into smaller chunks, making it easy for users to navigate through the website.
Technologies: UI Design, UX Design, Web Design, Product Design, SaaS Design, Web Portals, Responsive Web Design (RWD), Illustration, Digital Design, Digital Marketing Design, Marketing Design, Web App Design, Component Libraries, Web UI, Web Usability, Web UX, Direct to Consumer (D2C), Online Banners, Collateral Design, Marketing, Infographics, Pitch Deck Consultant, Motion Graphics, Layout Design, Data Visualization, Tables, Dashboards, Interactive UI, B2C, Interaction Design (IxD), Animated Interactions, Agile, Data-driven Design, Websites, Web UI Design, UX Audits, Website Audits, Heuristics, Rapid Prototyping, User Research, Validated User Research, Quantitative User Research, Qualitative Research, Quantitative Research, Remote User Testing, User Validation Testing, User Acceptance Testing (UAT), Accessibility, Unmoderated Remote Usability Testing, Heuristic Evaluation, Heuristic Analysis, User Journey Maps, Responsive Web Apps, Workshops, Web, Strategic Planning, Competitive Analysis, Discovery Workshops, Journey Mapping, System Design, Web & Mobile Applications

Product Design Consultant

2020 - 2022
Deloitte
  • Contributed to the interface design for a company focusing on bail funds to expedite the process of providing bail money to innocents.
  • Provided 200% more products to the storage unit company than initially requested in the short term.
  • Assisted in creating a DesignOps guide for designers at Deloitte to use for their projects.
Technologies: Adobe, Figma, Illustrator CC, Photoshop CC, UI Design, UX Design, Product Design, UX Strategy, UX Review, UX Flows, Prototyping, Wireframing, Web Applications, User Stories, Web Video, Dashboard Design, Web Design, User Interface (UI), Visual Design, Presentation Design, Pitch Decks, Mobile Design, User Experience (UX), Mobile UI, Mobile App Design, Branding, User Journeys, User Flows, Mobile App UI, Mobile UX, App Design, App UI, Usability Testing, UX Research, UI Components, MVP Design, Landing Page Design, Graphic Design, Design Systems, Mockups, UX Wireframes, Minimal UI, Responsive Web Design (RWD), Mobile Apps, Layout, User-centered Design (UCD), Style Guides, Information Architecture (IA), B2B, Presentations, iOS, Mobile Prototypes, Responsive UI, Brand Design, Brand Guidelines, Corporate Branding, Social Media Marketing (SMM), User Testing, Personas, Illustration, Digital Design, Digital Marketing Design, Marketing Design, Web App Design, Component Libraries, Web UI, Web Usability, Web UX, Direct to Consumer (D2C), Banner Design, Online Banners, Collateral Design, Marketing, Infographics, Pitch Deck Consultant, Motion Graphics, Layout Design, Data Visualization, Tables, Dashboards, Interactive UI, B2C, Finance, Interaction Design (IxD), Animated Interactions, Gamification, Agile, Data-driven Design, Websites, Web UI Design, Logo Design, UX Audits, Website Audits, Rapid Prototyping, User Research, Validated User Research, Quantitative User Research, Qualitative Research, Quantitative Research, Remote User Testing, User Validation Testing, User Acceptance Testing (UAT), Accessibility, Unmoderated Remote Usability Testing, Heuristic Evaluation, Heuristic Analysis, User Journey Maps, Responsive Web Apps, Email Design, Workshops, Web, Strategic Planning, Competitive Analysis, Consumer Products, Discovery Workshops, Journey Mapping, System Design, Copywriting, Fintech, Microcopy, Web & Mobile Applications

UX Designer

2019 - 2020
Deloitte
  • Led the end-to-end UX design and research process for a leading Swiss banking institution and helped redesign their user experiences, which increased user engagement by 60%.
  • Conducted market and competitor research for an international multi-level marketing company. Created archetypes, personas, sitemaps, and task flows for two sets of user groups. Prioritized the experiences that would drive maximum value and impact.
  • Created user journeys that helped develop an experience that analyses and visually represents textual data to easily track the success of important metrics. Created dashboards for the company's employees to keep track of the website visitors.
  • Acted as a UI/UX designer for a major American multinational oil and gas corporation. Designed the user experiences that increased the efficiency of warehouse operators by 50%.
Technologies: InVision, Sketch, UI Design, UX Design, Product Design, UX Strategy, UX Review, UX Flows, Figma, Prototyping, Wireframing, Web Applications, User Stories, Dashboard Design, Web Design, User Interface (UI), Visual Design, Presentation Design, Pitch Decks, Mobile Design, User Experience (UX), Mobile UI, Mobile App Design, User Journeys, Exercise & Gyms, User Flows, Mobile App UI, Mobile UX, App Design, App UI, Usability Testing, UX Research, UI Components, MVP Design, Landing Page Design, Graphic Design, Design Systems, Mockups, UX Wireframes, Minimal UI, Mobile Apps, Layout, User-centered Design (UCD), Information Architecture (IA), B2B, Presentations, iOS, App Store, Mobile Prototypes, Responsive UI, eCommerce, Brand Design, Brand Guidelines, Corporate Branding, Social Media Marketing (SMM), Android, User Testing, Personas, Illustration, Digital Design, Digital Marketing Design, Marketing Design, Web App Design, Web UI, Web Usability, Web UX, Direct to Consumer (D2C), Creative Direction, Banner Design, Online Banners, Marketing, Infographics, Pitch Deck Consultant, Motion Graphics, Layout Design, Data Visualization, Tables, Dashboards, Interactive UI, B2C, Interaction Design (IxD), Animated Interactions, Gamification, Agile, Data-driven Design, Websites, Web UI Design, UX Audits, Website Audits, Heuristics, Rapid Prototyping, User Research, Validated User Research, Quantitative User Research, Qualitative Research, Quantitative Research, Remote User Testing, User Validation Testing, User Acceptance Testing (UAT), Accessibility, Unmoderated Remote Usability Testing, Heuristic Evaluation, Heuristic Analysis, User Journey Maps, Web, Strategic Planning, Competitive Analysis, Consumer Products, Discovery Workshops, Journey Mapping, System Design, Web & Mobile Applications

Product Designer

2017 - 2019
AR Engineering
  • Played the key role in ideating, iterating, and prototyping both as the sole designer and within a larger team communicating effectively across teams, regions, and timezones.
  • Managed a cross-functional, geographically diverse team to ideate, research, iterate, prototype, and solve complex business problems for clients in the chemical industry.
  • Led walkthroughs with project stakeholders to set expectations and milestones for the design team. Revamped the company's entire website and increased the click rates by 83%.
Technologies: Adobe, Photoshop CC, Illustrator CC, UI Design, UX Design, Product Design, UX Strategy, UX Review, UX Flows, Wireframing, Web Applications, User Stories, Dashboard Design, Web Design, User Interface (UI), Visual Design, Presentation Design, Pitch Decks, Mobile Design, User Experience (UX), Mobile UI, Mobile App Design, User Journeys, User Flows, Mobile UX, App Design, App UI, Usability Testing, Landing Page Design, Graphic Design, UX Wireframes, Minimal UI, Layout, User-centered Design (UCD), B2B, Presentations, Videos, Mobile Prototypes, Packaging, Brand Design, Corporate Branding, Android, User Testing, Personas, Illustration, Digital Design, Digital Marketing Design, Marketing Design, Web UI, Web Usability, Web UX, Direct to Consumer (D2C), Collateral Design, Pitch Deck Consultant, Layout Design, Data Visualization, Healthcare, Dashboards, Interactive UI, Interaction Design (IxD), Animated Interactions, Agile, Data-driven Design, Websites, Web UI Design, Logo Design, UX Audits, Website Audits, Heuristics, Rapid Prototyping, Remote User Testing, User Validation Testing, Web, Competitive Analysis, Consumer Products, Automotive, Business Intelligence (BI), Discovery Workshops, Journey Mapping, Web & Mobile Applications

Product Designer

2018 - 2018
Elemeno Kids
  • Strategized, ideated, and developed a complete product from scratch through planning and delivering product designs within the allotted budget and timeline. Analyzed and troubleshot product issues and constraints on time.
  • Conducted user and market research, led the ideation based on the user's pain points, presented design ideas and methodologies with the multidisciplinary team, and implemented feedback.
  • Analyzed potential risks, developed effective mitigation plans, evaluated user experience to affect strategy and roadmaps, translated customer needs to features, and managed the product development and implementation activities.
Technologies: Adobe, Adobe Experience Design (XD), Photoshop CC, Illustrator CC, UI Design, UX Design, Product Design, UX Strategy, UX Review, UX Flows, Wireframing, Web Applications, Web Design, User Interface (UI), Visual Design, Presentation Design, Pitch Decks, Mobile Design, User Experience (UX), Mobile UI, Mobile App Design, Branding, User Journeys, User Flows, Mobile UX, App Design, App UI, UX Wireframes, Minimal UI, Layout, User-centered Design (UCD), Presentations, Packaging, Brand Design, Personas, Illustration, Digital Design, Digital Marketing Design, Marketing Design, Web UI, Web Usability, Web UX, Healthcare, Interaction Design (IxD), Agile, Websites, UX Audits, Website Audits, Heuristics, Web, Consumer Products, Discovery Workshops, Journey Mapping

Tools

Adobe, Photoshop CC, Illustrator CC, Figma, Adobe Experience Design (XD), Wix, InVision, Sketch, Tableau

Platforms

iOS, Web, Android, WordPress, Webflow, Shopify

Industry Expertise

Retail & Wholesale, Consumer Products, Marketing, Healthcare, Automotive

Other

Tablet UI, Tablet UX, Prototyping, Web App Design, UI Design, Web Design, UX Design, Web App UI, Web App UX, User Interface (UI), Wireframing, Mobile UI Design, Mobile UX Design, Responsive Web Design (RWD), Presentation Design, Product Design, UX Strategy, UX Review, UX Flows, Web Applications, User Stories, Dashboard Design, Visual Design, Pitch Decks, Mobile Design, User Experience (UX), Mobile UI, Mobile App Design, Branding, User Flows, Mobile App UI, Mobile UX, App Design, Usability Testing, UX Research, UI Components, MVP Design, Landing Page Design, Graphic Design, Design Systems, Mockups, UX Wireframes, Minimal UI, Mobile Apps, Layout, User-centered Design (UCD), Information Architecture (IA), B2B, Presentations, Mobile Prototypes, eCommerce, Brand Design, User Testing, Personas, Illustration, Digital Design, Digital Marketing Design, Marketing Design, Web UI, Web UX, Collateral Design, Dashboards, B2C, Interaction Design (IxD), Marketplaces, Marketplace Design, Agile, Data-driven Design, Websites, Web UI Design, Logo Design, UX Audits, Website Audits, Heuristics, Rapid Prototyping, User Research, Validated User Research, Quantitative User Research, Qualitative Research, Quantitative Research, Remote User Testing, User Validation Testing, User Acceptance Testing (UAT), Accessibility, Unmoderated Remote Usability Testing, Heuristic Evaluation, Heuristic Analysis, User Journey Maps, Public Transportation, Responsive Web Apps, Beauty Products, Email Design, Workshops, Strategic Planning, Competitive Analysis, Discovery Workshops, Journey Mapping, System Design, Web & Mobile Applications, eCommerce UX, eCommerce UI, iOS App Design, Analysis, Web Video, User Journeys, Exercise & Gyms, App UI, Style Guides, Responsive UI, Packaging, Brand Guidelines, Corporate Branding, Social Media Marketing (SMM), Component Libraries, Web Usability, Mobile eCommerce, Direct to Consumer (D2C), Banner Design, Online Banners, Infographics, Pitch Deck Consultant, Motion Graphics, Layout Design, Tables, Interactive UI, Finance, Animated Interactions, Fintech, Microcopy, Task Management, Organization, Time Tracking, Time Management, Nutrition & Supplements, Videos, App Store, SaaS Design, Web Portals, Creative Direction, Data Visualization, Gamification, No-code Development, Business Intelligence (BI), Marketing Technology (MarTech), Copywriting, Content-first Design & Development, AI Design, Image Generation

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