Robert Turrall, Project Manager in Zürich, Switzerland
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Robert Turrall

Verified Expert  in Project Management

Project Manager

Zürich, Switzerland
Toptal Member Since
May 10, 2018

Robert is an architect, project manager, consultant, and entrepreneur with over 30 years of practical IT experience in consultancy, international sales, marketing, and management. His project management experience ranges from managing software evaluation/selection projects and startup consultancy, through to Agile software development in a variety of roles including Project Manager, Scrum Master, and Scrum Coach.

Project Highlights

Scrum Master - Health IT
Led a Toptal Projects Scrum team, together with various organization-internal business units in a successful website build.
Technical Project Manager - Cryptocurrency Exchange
Helped a cryptocurrency exchange establish architectural and agile project management practices for a relaunch/rebranding.


Work Experience

Founder, CEO

2013 - PRESENT
myHourz (logtempo)
  • Built and launched the logtempo iOS App, initially localized for five languages.
  • Founded myHourz company and defined initial business model (Business Model Canvas). Rolled out marketing and social media campaigns.
  • Created the initial product website using Bootstrap, jQuery, and PHP.
  • Led the project to port the iOS app to Android.
  • Developed an OS X Menubar App version of the iOS App.


2003 - PRESENT
turrall consulting
  • Designed, developed, and implemented a new workflow system for Cablecom, Switzerland's largest cable provider.
  • Designed and implemented numerous websites and web applications for both large and small clients.
  • Created successful application-driven Facebook campaigns for SwissLotto, Lipton, Warner Bros, Universal, and other large international brands.
  • Provided web and mobile development and marketing consultancy for a range of clients across Switzerland, Germany, UK, USA, and Australia.
  • Collaborated with media agency partners to provide web, mobile and social media solutions for their clients.
  • Created and produced, together with video2brain (now owned by LinkedIn), video courses for Facebook and iOS App development. Sold globally.

Director, consultant

2011 - 2015
Juice Interactive
  • Developed, supported, and maintained an enterprise iOS App used by over 800+ users, in conjunction with a custom web-based workflow system, for an industry-leading construction client in the UK.
  • Created an iOS/Android mobile conference application for a major scientific conference.
  • Built various successful Facebook campaign Apps for several UK clients.
  • Created an iBeacon-based contextual computing platform for restaurant customer loyalty programs.
  • Advised on recruiting and strategy definition for the creation of a new in-house development team for a private industrial client.

Creative Technologist

2011 - 2012
  • Worked on numerous websites/microsites and campaigns for clients such as HBO, Universal, Warner Bros, and others.
  • Created the Hammer Screamboard iOS App for the Hammer Horror films brand.
  • Designed MedEmergency, a medical emergency training app for dental professionals, available for both iPhone and Android.
  • Built numerous Facebook apps for promoting HBO, Universal, Warner Bros, and other large international media brands.
  • Provided internal mentoring on web and mobile design and development.

Owner, CEO

2000 - 2007
webnames switzerland
  • Established and built a reseller-based web hosting and domain name trading business.
  • Provided TemplateMonster-branded website templates as
  • Responsible for the creation and marketing of a CD-ROM product: the WebMaster Tools CD-ROM.
  • Provided first-level support for hosting customers.
  • Successfully managed the migration of clients across hosting platforms.

Marketing Specialist

2002 - 2003
Interactive Objects Software GmbH
  • Defined and rolled out the company's partner marketing program.
  • Recruited and trained reseller partners from Germany, Japan, UK, Poland and other countries.
  • Served as an internal marketing consultant in an advisory capacity as well as the co-leader of the marketing team.

VP, Director of Marketing / Marketing Director EMEA / Sales Manager

1999 - 2001
Softwired AG / Sybase Inc. / Software AG
  • Oversaw global marketing, including sales lead generation, channel partner strategy, and program definition and rollout, advertising, web, and direct marketing for Softwired AG.
  • Organized and operated a trade show including a successful JavaOne conference in San Francisco, generating significant sales leads for Softwired AG.
  • Directed EMEA-wide marketing including management of marketing and presages staff in Germany, Switzerland, UK, France, Italy, and Spain for Sybase Inc.
  • Improved lead-generation, partner support/training, and press and developer relations throughout the EMEA region for Sybase Inc.
  • Implemented corporate and international marketing programmes throughout EMEA for Sybase Inc.
  • Launched new business sales activities with a focus on Enterprise clients and Software AG's new XML-based database and related tools.
  • Defined channel strategy for the support of Software AG's reseller partners.

Channels Manager/Technical Specialist/Senior Consultant

1995 - 1999
Sybase (Schweiz) AG
  • Served as a member of the management team and oversaw sales management responsibility for the Country Manager in his absence. Managed direct sales for a small number of key accounts with full responsibility for channel sales and marketing, covering reseller and OEM partners, education partners, and system integrators. Consistently exceeded quarterly revenue targets.
  • Provided pre-sales and product marketing support for all Sybase development tools and SQL Anywhere database products.
  • Prepared for tradeshows and oversaw technical requirements, planning, and delivery of regular sales seminars and presentations including press events.
  • Redefined the business model for channel sales and marketing in Sybase Switzerland and moved into the position of Channels Manager.
  • Provided consultancy services relating to the Sybase development toolset (previously PowerSoft tools) and database servers. Delivered training to developers and end-clients in both English and German, in Switzerland and Germany. Became the first Certified PowerSoft Trainer in DACH. Also a Certified Sybase Trainer for database products.
  • Tasked with defining and then implementing the business plan for direct/indirect sales and consultancy for all PowerSoft products (PowerSoft was acquired by Sybase in 1995) before moving into a role focussed primarily on this business plan.

Programmer / Analyst

1992 - 1995
Bank for International Settlements
  • Tasked with the evaluation and recommendation of new development and deployment tools and technologies within the bank.
  • Joint-led a project to select an entirely new toolset, to transition much of the organization's systems, from a mainframe-based approach to a client-server model.
  • Moved on to evaluating various systems, including a replacement library system for the Bank.
  • Developed in-house systems using Sybase and PowerSoft technologies.
  • Maintained the bank's key CICs COBOL systems.

Director, consultant

1988 - 1992
Turrall Systems Design Limited
  • Built and maintained mainframe systems for Shell's UK business.
  • Refactored a business-critical oil reformulation calculation mainframe Fortran application into Cobol.
  • Built and maintained internal billing and customer management systems for National Power.
  • Developed various small-scale mainframe applications for UK-based clients.
  • Ran a small computer hardware and software business serving small local businesses.

Senior Consultant

1987 - 1988
London Specialist Software Systems
  • Implemented and supported the company's standard software solution for various clients.
  • Installed custom software and acted as support for the company's clients.
  • Provided emergency support for clients such as Rolls Royce.
  • Contributed to an automated warehouse management project for VAG UK.
  • Developed In-house products.

Programmer / Analyst

1984 - 1987
GEC Telecommunications
  • Implemented DB2 within the company.
  • Supported internal systems running on DB2 with PL/I.
  • Contributed to in-house product development including warehouse management systems.
  • Provided in-house product design and product management.

Scrum Master - Health IT

Led a Toptal Projects Scrum team, together with various organization-internal business units in a successful website build.

The client was building a new marketing website as a first stage of a major new health IT initiative and needed a scrum master to lead the project, which was staffed by Toptal Projects. My role was not limited to managing the daily running of the Toptal team, however, as various other organization-internal business units were involved in the provisioning of the overall environment and other aspects of the website's integration with other external systems - for example, SalesForce Marketing Cloud and Google Analytics. The project was short and finished on time and on budget - including fitting in some extra, initially-unplanned, work towards the end.

Technical Project Manager - Cryptocurrency Exchange

Helped a cryptocurrency exchange establish architectural and agile project management practices for a relaunch/rebranding.

Provided both on-site and remote software architecture and agile project management consultancy for a cryptocurrency exchange based in Shanghai. During a stay in Shanghai, I was responsible for reviewing their platform architecture choices, team structure, and cementing their transition to the use of an Agile methodology (Scrum). I also provided both one-on-one coaching and group scrum master training for the product manager and development teams. Directly reporting to the CEO and working closely with the CTO and product manager, my contribution to the product's rebranding also extended to advising on support organization and resourcing.

Software Development and Deployment Infrastructure Selection

Led evaluation/selection of a new software development and deployment platform for a large international bank.

Whilst working at the Bank for International Settlements in Basel, Switzerland, I was responsible for leading a number of software/product evaluation projects. One such project involved the replacement of the entire software development and deployment infrastructure for the bank - moving away from a mainframe-based transactional computing infrastructure (CICS/MVS) and its associated toolset to a client/server model. The project encompassed the full range of tools and platforms required for the entire software development and deployment lifecycle, including design, development, project management, source control, support systems, and the server and database platforms required to redevelop the bank's systems. Over the course of just over a year, we evaluated and selected all products, culminating in a successful rollout of the new infrastructure and tools.

Project Manager, Healthcare Patient/Doctor Scheduling Platform

Built team from scratch and led platform reengineering effort for healthcare appointment-planning and scheduling platform

The client came to Toptal initially for a project manager to help pull together the efforts of an existing offshore development team. After a while, it became apparent that the platform needed not only a redesign but a completely new technical infrastructure - a full reengineering. In close collaboration with the client, I identified a suitable designer (Toptal) and then both front-end and back-end web developers to undertake the project. Working together with the original offshore team to ensure a smooth transition, I then led the project to completion of a full first prototype which allowed the client to proceed with funding efforts and user testing.

Agile Project Manager/Scrum master, Travel and Social Media

Managed, from Lightning Start through to release, the development of a new travel/social media iOS/web platform.

Also taking on the role of de facto product owner and ensuring that the company founders' vision was implemented through to marketing and business development, led a team of up to 15 Toptal and client staff to plan, design, and implement a new niche social media, publishing, and travel platform aimed at bringing together nomadic travel fans from over the world to learn, share experiences, and embark on once-in-a-lifetime journies. The Toptal Projects design and development team included a designer, 2 iSO developers, 3 web/back-end developers, a QA, and a finance specialist. Client team members included business development, marketing, research and content production, and client management. The project was delivered successfully and on time, seeing it rolled out on iOS first, then as a web platform. Subsequent updates after release required both product management (roadmap features prioritization and planning) and release coordination and risk management practices to ensure ongoing backward compatibility and a cross-platform level of support for new features. The project has currently been running for over 1.5 years.

Agile Project Manager, Healthcare App

Led, from discovery to implementation, the production of a hybrid app platform for supporting carers of Alzheimer's patients

Working closely with the client and ensuring that the Toptal Projects team working across several timezones worked at their most effective to produce and release a hybrid Android/iOS application and support platform, including product website and email marketing campaign setup, for an app aimed at supporting carers and family of Alzheimer's patients