Ademola is available for hire
Hire AdemolaAdemola Gbadamosi
Verified Expert in Design
Designer
Location
Lagos, Nigeria
Toptal Member Since
August 19, 2022
Ademola is a digital product designer with 6+ years of experience designing mobile and web applications for innovative companies, such as IRL - Get Together Inc., Paxful, and Africaprudential. His background in research and visual and interaction design inform his mindful and collaborative approach to designing enriching, user-centric experiences. Ademola has worked with teams of different sizes and/or independently and collaborated to solve problems in multiple sectors.
Work Experience
Product Designer
2021 - 2022
In Real Life
- Defined and successfully implemented a new aesthetic direction for the mobile and web experience that increased playfulness and engagement by 20%.
- Led the redesign of the chat web UI, which resulted in a 25% increase in user engagement. Developed and launched high‑impact features, such as onboarding, prompts, polls, and threads.
- Collaborated with new hires on the design team to help them understand how the design system worked and organized a user testing session to validate the prototype design for the team.
- Led the design of a new product feature from concept to launch, including user research, prototyping, and testing with customers. Oversaw visual design across the web and mobile platforms.
- Established improved tooling and processes to facilitate efficient collaboration with cross‑functional teams, resulting in a 55% increase in design productivity.
Technologies: Adobe After Effects, Figma, Loom, Miro, Jira, Lottie, Zeplin, Zoom, Adobe Illustrator, Sketch, Google Docs, FigJam, Usertesting.com, UX Strategy, Mobile UX Design, Web Design, Landing Page Design, Responsive Web Design (RWD), Remote User Testing, Native Mobile Apps, iOS App Design, Mobile Design, Annotated Wireframes, Wireframing, User Journeys, Content Strategy, Writing & Editing, iOS, User Interviews, Web App Design, User Interface (UI), UX Flows, User Experience (UX), Web App UX, Interactive Prototypes, Mobile UI Design, iOS UX Design, Websites, Design Systems, Android, Entertainment & Leisure, Consumer Products
Product Designer
2021 - 2021
Paxful
- Collaborated with cross-functional leads, the product manager, the tech lead, and research to define experiences for millions of Paxful users worldwide.
- Owned the end-to-end design process of projects, including a zero-to-one feature.
- Gathered and documented the design requirements and communicated with key stakeholders.
- Conducted user experience audits and research on how new users interact with the mobile app and developed a design strategy for a more seamless experience.
Technologies: Figma, Adobe Illustrator, FigJam, Cryptocurrency Payments, Cryptocurrency Wallets, Cryptocurrency Exchanges, Android App Design, Mobile UX Design, B2C, Digital Payments, UX Audits, Prototyping, User Research, Trading, UX Design, Product Design, Material Design, UX Strategy, Mobile Design, Annotated Wireframes, Wireframing, User Journeys, Writing & Editing, Crypto, iOS, Responsive Web Apps, User Interviews, Web App Design, User Interface (UI), UX Flows, User Experience (UX), Web App UX, Interactive Prototypes, Mobile UI Design, iOS UX Design, Dashboard Design, Websites
Design Lead
2020 - 2021
Africaprudential
- Defined a new design process for new projects and restructured existing processes for ongoing projects, including a handoff structure using Adobe XD, collaboration with the engineering team, competitive analysis, wireframing, and stakeholder buy-in.
- Led a team of four designers to design user interfaces and experiences across multiple enterprise product lines that offer solutions in the fintech, edtech, and social networking sectors.
- Redesigned a SaaS solution for corporates and large organizations and ensured a smooth, collaborative development handoff process with the engineering team.
- Collaborated with the cross-functional team to help drive cross-functional meetings, design ideas, and internal stakeholders' buy-in.
Technologies: Adobe After Effects, Adobe Illustrator, Adobe Experience Design (XD), Digital Payments, Interaction Design (IxD), Zeplin, InVision, Prototyping, Design Leadership, Team Leadership, Design Systems, Information Architecture (IA), Usability Heuristics, Digital Product Design, Enterprise SaaS, User Flows, B2B, UX Leadership, Design Thinking, Workshop Facilitation, UX Audits, Web & Mobile Applications, Agile UX, Mobile UX Design, Landing Page Design, Responsive Web Design (RWD), Annotated Wireframes, Wireframing, User Journeys, Content Strategy, Writing & Editing, iOS, User Interviews, Web App Design, User Interface (UI), User Experience (UX), Web App UX, Interactive Prototypes, Mobile UI Design, Dashboard Design, Websites
Senior Product Designer
2019 - 2020
Xerde Technology
- Launched a beta for digital payments and designed workflow optimizations for the interaction patterns for MyTudo.
- Collaborated with engineering teams and managed a wide variety of cross-media projects involving branding, graphics design, and UI design for an international academic startup.
- Conducted competitive and comparative analysis and user and customer interviews, synthesized results, and defined requirements for MyTudo to validate the business sustainability and user experience.
Technologies: Adobe Illustrator, Adobe After Effects, Adobe Experience Design (XD), Agile UX, B2C, B2B, Miro, Balsamiq, Zeplin, InVision Studio, UX Research, UX Strategy, Landing Page Design, Responsive Web Design (RWD), Mobile Design, Annotated Wireframes, Wireframing, User Journeys, Content Strategy, Writing & Editing, User Interviews, Web App Design, User Interface (UI), User Experience (UX), Web App UX, Interactive Prototypes, Mobile UI Design, iOS UX Design, Dashboard Design, Websites, Logo Design, Learning Management Systems (LMS)
Product Designer
2018 - 2019
BAMTech Global
- Led the design of the new mobile app built with React Native amid other progressive web applications.
- Collaborated with the product development, business analyst, and sales teams to define user personas for a financial product.
- Co-created a detailed design library of colors, icons, components, and modules that helped the engineering team work more effectively.
Technologies: Adobe Illustrator, Adobe Experience Design (XD), Adobe After Effects, InVision Studio, Zeplin, Adobe Photoshop, Sketch, Annotated Wireframes, Wireframing, User Journeys, Writing & Editing, User Interface (UI), Interactive Prototypes
UI/UX Designer
2018 - 2018
eHealth4everyone
- Collaborated with engineers and the business development team to improve design thinking and UX considerations for existing projects.
- Conducted user testing and used the results to positively influence the direction of products.
- Optimized existing products and maintained a style guide.
Technologies: Adobe Experience Design (XD), InVision, Zeplin, Adobe Photoshop, Annotated Wireframes, Wireframing, User Journeys, Writing & Editing, Interactive Prototypes
UI/UX Designer
2016 - 2018
Freelance
- Consulted with tech startups to review current products and provide design solutions to solve business needs and user challenges through user research, information architecture, interaction design, visual design, and prototyping.
- Worked with eCommerce companies to optimize cross-device experiences through user experience improvements.
- Provided branding and business consultation for clients.
Technologies: Adobe Experience Design (XD), Sketch, Adobe Photoshop, Adobe After Effects, Annotated Wireframes, Wireframing, User Journeys, Interactive Prototypes
Education
2023 - 2023
Progress Toward Master's Degree in Big Data Science and Technology
University of Bradford - Bradford, United Kingdom
2010 - 2015
Bachelor's Degree in Information Technology
Federal University of Technology, Minna - Minna, Nigeria
Certifications
AUGUST 2019 - PRESENT
Gamification: Creating Addictive User Experiences
Interaction Design Foundation
APRIL 2019 - PRESENT
Design Thinking: The Beginner's Guide
Interaction Design Foundation
NOVEMBER 2018 - PRESENT
Human Computer Interaction
Interaction Design Foundation
Experience
Tools
Collaboration That Works
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