Alex Kukharenko, Designer in Berlin, Germany
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Alex Kukharenko

Verified Expert  in Design


Berlin, Germany
Toptal Member Since
May 31, 2017

Helping startups scale with cutting-edge design, Alex is a multidisciplinary product designer with skills in 3D and animation. As a product designer, he works with visual design, dashboards, UX design, 3D, and motion design. Alex is also a big fan of rapid prototyping since it gives designers many ways to validate the idea before implementing it.


Work Experience

Visual and Product Designer (via Toptal)

2024 - 2024
Archetypes AI, Inc. DBA Cutlabs
  • Designed an interactive and animated landing page and a corporate blog.
  • Implemented mock-ups using Webflow to convert from Figma.
  • Improved the company branding by adjusting the corporation style.
Technologies: Motion Design, Visual Design, Typography, Figma, Branding, Web, Sitemaps, Wireframing, Style Guides, Illustration, Icon Design, Interaction Design (IxD), Creative Tech, Gaming, Consumer Products, Webflow, Blender, Product Design

UI/UX Designer

2023 - 2023
  • Updated the website landing page and application design, leading to the company receiving a new funding round.
  • Designed a new visual brand, color scheme, visual elements, typography, and brand book.
  • Created a set of mock-ups for online ads: LinkedIn and Facebook.
  • Managed a mid-level designer to get results more quickly.
  • Developed a website using Framer, a popular no-code tool.
Technologies: 3D, Framer, Figma, Blender, MVP Design, Web

Website Designer (via Toptal)

2020 - 2023
  • Redesigned the landing page, bringing the company thousands of leads and millions in sales.
  • Managed and created a visual design system using Figma and Adobe Creative Cloud.
  • Contributed to company growth by working closely with the CEO and marketing leads. Together, we went from 20 to 300 team members and from seed to Series B funding.
  • Created successful blog, news, and feature pages, creating a significant source of organic traffic.
Technologies: Web Design, Design, B2B, SaaS, Startups, MVP Design, Web

Head of Design

2020 - 2023
heycar Group
  • Designed a car-selling platform and supported a company through a growth stage where the number of visitors increased by ten times.
  • Created and maintained UI design system in Figma to spread consistency.
  • Hired, built, inspired, and managed a team of three product designers.
  • Suggested design solutions that helped increase the conversion rate for contacting dealers twice.
Technologies: Figma, 3D, Miro, Adobe CC, User Experience (UX), Motion Graphics, A/B Testing, Motion & Animation Design, Blender, Landing Page Design, Landing Pages, Usability, UX Design, MVP Design, Web

Design Lead

2019 - 2020
  • Worked as design manager, building up a succesful team of designers.
  • Created a B2B CRM platform for workshops to manage and operate their activities and clients.
  • Designed a B2C platform for users to easily book and manage car service requests.
Technologies: Design, Adobe After Effects, Flinto, InVision App, Marvel, Adobe Photoshop, Sketch, User Experience (UX), B2B, Motion & Animation Design, 3D, Blender, Landing Page Design, Landing Pages, Usability, SaaS Design, UX Design, Web

UI/UX Designer

2018 - 2019
  • Worked on iOS and Android mobile apps for the biggest German eCommerce platform,
  • Revised the finding, placing and filter experience on a platform.
  • Formed and validated the initial hypothesis to the final mockups and interactive prototypes.
Technologies: Design, Adobe After Effects, Flinto, InVision App, Marvel, Adobe Photoshop, Sketch, User Experience (UX), A/B Testing, Blender, Usability, UX Design, Web

Mobile UI/UX Designer

2018 - 2018
  • Designed an award-winning mobile app that helps users discover restaurants nearby and make online reservations.
  • Created iOS and Android apps shortly in collaboration with the product team.
  • Tested user experience every month by conducting moderated usability tests.
Technologies: InVision, A/B Testing, Sketch, User Experience (UX), Motion Graphics, B2B, Motion & Animation Design, Landing Pages, Usability, UX Design, MVP Design, Web

Product Designer

2018 - 2018
Beat81 (ex GRITSpot GmbH)
  • Formed and validated product features together with the CEO.
  • Designed new native software for heart-rate tracking.
  • Improved the user experience by creating customer journey maps and conducting user interviews.
  • Redesigned a website in collaboration with the brand designer.
Technologies: Adobe After Effects, Flinto, InVision App, Marvel, Adobe Photoshop, Sketch, Figma, User Experience (UX), Motion Graphics, Motion & Animation Design, Landing Page Design, Usability, UX Design, MVP Design, Web

Web Designer

2017 - 2018
  • Redesigned the client's website according to brand guidelines.
  • Implemented mockups using the WordPress code editor.
  • Designed and implemented company emails in CRM HubSpot.
Technologies: Sketch, CSS, HTML, WordPress, HTML5, CSS3, B2B, Motion & Animation Design, Landing Pages, UX Design, Web

UX Designer

2016 - 2017
Perdoo GmbH
  • Worked in a SaaS B2B company where I designed web applications and mobile applications for both platforms.
  • Provided user testing, interviews, and customer journey mapping.
  • Designed prototypes for the quick testing of ideas—from the raw to high-fidelity product prototypes with advanced animation.
  • Created a Design System in close collaboration with front-end engineers.
Technologies: Adobe After Effects, Flinto, InVision App, Marvel, Adobe Photoshop, Sketch, User Experience (UX), Motion Graphics, Landing Page Design, Usability, SaaS Design, UX Design, Web

Lead Designer

2010 - 2016
  • Created user flows and wireframes for complex user scenarios.
  • Formed, prototyped, and quickly tested different product ideas.
  • Designed marketing materials in Adobe Photoshop and SketchApp.
Technologies: Optimizely, Wireframing, Adobe Photoshop, User Experience (UX), Landing Pages, UX Design, Web

Graphic Designer

2012 - 2014
  • Created and delivered a visual brand identity from scratch.
  • Made presentations for the pitches and product updates.
  • Designed and implemented email templates for the CRM Mailchimp.
Technologies: Microsoft PowerPoint, Adobe Illustrator, Adobe Photoshop
2011 - 2013

Bachelor of Arts Degree in Process Management

National Transport University of Ukraine - Kyiv, Ukraine


"Jobs to Be Done" Workshop


Mobile UI and UX Design



Mobile App Design: From Sketches to Interactive Prototypes



Marvel, InVision App, Adobe Experience Design (XD), InVision, Photoshop CC, Flinto, Zeplin, Sketch 3, Figma, Microsoft PowerPoint, Cinema 4D, Sketch, Adobe Photoshop, Adobe After Effects, Adobe Illustrator, Principle, Blender, Optimizely, Miro, Adobe CC, AutoCAD, Illustrator CC



Industry Expertise

Automotive, Fitness, Creative Tech, Consumer Products


iOS, Android, Web, OS X, WordPress, Webflow


User Experience (UX), High-fidelity Prototypes, Design, SaaS, Web App Design, Design Systems, Objectives & Key Results (OKRs), Motion Design, Landing Pages, Landing Page Design, Workout, Exercise & Gyms, Sports & Athletics, Interactive Prototypes, Blogs, Motion Graphics, Wireframing, Prototyping, Design Guidelines, Presentation Design, PowerPoint Design, Startups, Mobile Device Management (MDM), IT Security, Web Security, 3D Rendering, UI Design, SaaS Design, UX Design, MVP Design, Web Design, Corporate Design, Usability, Research, Dashboard Design, News, Human Interface Design, Android Material Design, Product Development, Blockchain, Cryptocurrency, Google Material Design, Apple Human Interface, 3D, Dark UIs, Branding, A/B Testing, B2B, Dashboards, Atomic Design, Style Guides, Motion & Animation Design, Business, Management, Animation, Fitness Trackers, eCommerce UX, Cars, Financing, Leases, Search, Car Dealerships, Web Marketing, B2B Lead Generation, Leads, System Devices, Framer, Enterprise SaaS, Software Design, eCommerce, Outdoor Advertising, Landing Page Optimization, Visual Design, Typography, Sitemaps, Illustration, Icon Design, Interaction Design (IxD), Gaming, Product Design

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