Alp Turgut

UX/UI Designer in London, United Kingdom

Member since February 22, 2018

Alp is an award-winning digital product designer with 10+ years of experience, including startups and well-known brands like Nike, Atlassian, Salesforce, Rolls-Royce, Zalando, New Look, Mercedes, and O2. He focuses on well-structured information architecture, premium user experience, and timeless user interface design. With a passion for user experience, user research, and the latest technologies, he has crafted products that touch millions of users across multiple digital mediums.

UI Design UX Design User Experience (UX)User Interface (UI)Mobile App Design Web Design UX Research Digital Product Design Product Design Responsive Web Design (RWD)Lean UX Dashboard Design Rapid Prototyping Sketch Figma Show more

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Portfolio

Digital Design

NIKEWAY | A Mobile Social Networking Tool
- UX Research
- Zeplin
- Sketch
- InVision App
- Balsamiq
- Wireframing
- Rapid Prototyping
- Prototyping
- High-fidelity Prototypes
- Lean UX
- Usability Testing
- Branding
- Logo Design
- Interviews
- Surveys
- iOS
- User Experience (UX)
- Visual Design
- Digital Product Design
- Interaction Design (IxD)
- User Research
- Mobile
- Animation
- User Interface (UI)
- UI Motion
- Conversion Rate
- Conversion
- Social Networking
- Social Sharing
- File Sharing
- Knowledge Sharing
- UI Design
- UX Design
Atlassian Jira | Project Management Tool
Nike Future Experience | B2B eCommerce Tool
- eCommerce
- B2B
- User Experience (UX)
- User Interface (UI)
- Logo Design
- Icon Design
- Wireframing
- Prototyping
- High-fidelity Prototypes
- Interviews
- Surveys
- UX Research
- UX Strategy
- Visual Design
- Rapid Prototyping
- Interaction Design (IxD)
- UX Leadership
- Lean UX
- RFID
- UI Design
- UX Design
Nike Web and App Store Locator
- A/B Testing
- Sketch
- B2C
- Lean UX
- App UX
- Web UX
- Prototyping
- Wireframing
- InVision App
- Interviews
- Surveys
- UX Research
- User Research
- Web Research
- UX Design
- UI Design
Siri 2.0: Chatbot Tool
- High-fidelity Prototypes
- Prototyping
- UX Strategy
- Rapid Prototyping
- Pen & Paper
- Interviews
- Surveys
- Usability Testing
- Lean UX
- Chatbots
- eCommerce
- Machine Learning
- Interaction Design (IxD)
- Mobile UX
- Apple
- iOS App Design
- Digital Product Design
- User Experience (UX)
- User Interface (UI)
- Visual Design
- Principle
- User Flows
- UX Research
- Customer Research
- UI Design
- UX Design
Football Experience: Social Gaming Tool
- Prototyping
- Sketch
- Pen & Paper
- Wireframing
- UX Strategy
- Surveys
- Interviews
- Competitor Analysis & Profiling
- Logo Design
- Icon Design
- Lean UX
- High-fidelity Prototypes
- User Interface (UI)
- User Experience (UX)
- Visual Design
- Interaction Design (IxD)
- Football
- iOS
- Android
- Animation
- Mobile
- Apps
- Social Networks
- Gaming
- Gaming Platforms
- Social Games
- Social Sharing
- Sports
- Sports & Athletics
- Training Content
- Training Materials
- Training Videos
- UI Design
- UX Design

Employment

Lead UX/UI Architect
2022 - PRESENT
Salesforce
- Mapped and organized user flows, E2E customer journeys, and complex information architecture.
- Designed UX/UI mockups and delivered wireframes and high-fidelity mockups aligned with brand constraints while improving the Salesforce Lightning Design System.
- Created and led workshops and usability testing sessions with worldwide customers.
- Organized as-is and to-be workshops during early discovery stages.
- Researched worldwide solutions for online products.
Technologies: A/B Testing, Tree Testing, Usability Testing, Diary Studies, Focus Groups, Design Workshops, Service Design, Service Blueprints, Eye-tracking Analysis, Card Sorting, Microsoft Teams, Google Meet, Figma, Salesforce, MURAL, Miro, User Interviews, Surveys, UX Design, UI Design, Analytics, Web Research, Market Research, Information Gathering, Quantitative Research, Qualitative Research, User Behavior, Web Design, Heatmaps, Mockups, User Acceptance Testing (UAT), Personas, Product Design, Dashboards, UX Workshops, Eye Tracking, User Testing, Design Thinking, Competitive Analysis, Planning, B2B, Dashboard Design, Design Leadership, User Experience (UX), User Interface (UI), Leadership, Workshops, Design Strategy
UX/UI Design Lead (Yokova Platform)
2020 - PRESENT
Rolls-Royce
- Led all product design efforts across web, tablet, and mobile applications for iOS and Android, including user research, testing, prototyping, implementing new features and enhancements, designing wireframes, and high-fidelity interfaces.
- Collaborated with the head of the product and operations team to define the scope and plan and design pitch collateral with attention to visual design, copywriting, core value propositions, problem statements, and general formatting.
- Defined the well-structured information architecture of Yocova, where aviation professionals come together to exchange ideas, data, and digital solutions to improve outcomes for their organization and the wider industry.
Technologies: A/B Testing, Figma, Usability Testing, Eye Tracking, Analytics, UX Design, UI Design, Design Guidelines, iOS App Design, Desktop App Design, Tablet Design, Card Sorting, Backlog Management, Jira, Skype, Google Meet, Microsoft Teams, Surveys, User Interviews, Qualitative Research, Quantitative Research, UX Sketching, Prototyping, Logo Design, Icon Design, Competition Research, Market Research, Competitive Analysis, Mobile UX, Planning, Roadmaps, Agile, Mobile App Design, Heatmaps, Mockups, App Design, User Acceptance Testing (UAT), Personas, Product Design, UX Workshops, User Testing, MVP Design, Design Thinking, B2B, Dashboard Design, Responsive Web Design (RWD), Design Leadership, User Experience (UX), User Interface (UI), Leadership, Workshops, Design Strategy
Creative Director & Founder
2018 - PRESENT
ArtX Design Consultancy
- Developed creative concepts and designed the user experience for mobile applications and web tools.
- Conducted UX research with usability tests, card sorts, A/B tests, interviews, surveys, heuristic analyses, personas, and participatory design workshops.
- Designed interfaces and interactions and built wireframes and interactive prototypes for mobile applications and web tools.
- Developed branding, redesign, and logo designs for mobile applications and web tools.
Technologies: Prototyping, UX Research, UI Design, UX Design, Adobe Photoshop, InVision, Principle, Zeplin, Sketch, Whiteboarding, Pen & Paper, A/B Testing, User Research, Figma, Miro, MURAL, Teams, Skype, Slack, Eye Tracking, Analytics, Tree Testing, Usability Testing, Field Studies, Diary Studies, Focus Groups, Design Thinking, UX Workshops, Design Workshops, User Interviews, Surveys, Card Sorting, Jira, Mobile App Design, Web Design, Heatmaps, Mockups, App Design, User Acceptance Testing (UAT), Personas, Product Design, User Testing, Quantitative Research, Qualitative Research, Competitive Analysis, Planning, B2B, Dashboard Design, Responsive Web Design (RWD), Design Leadership, User Experience (UX), User Interface (UI), Leadership, Workshops, Design Strategy
Senior UX/UI Designer
2020 - 2022
O2
- Served as the lead UX/UI designer and delivered wireframes; user ﬂows; sitemaps; and desktop, tablet, and mobile mockups for users to find phones, tablets, mobile broadband, and sim-only deals on the UK's best network for coverage.
- Contributed to the feedback and design process and improved stories and documentation methods for roadmap grooming and planning, including user feedback, iterations, and feature prioritization.
- Delivered interaction designs for multiple design components to create a premium user experience.
Technologies: Prototyping, UX Research, UX Design, UI Design, Principle, InVision, Sketch, Animation, Mockups, Mobile App Design, Web Design, Heatmaps, User Acceptance Testing (UAT), Personas, Product Design, Eye Tracking, User Testing, User Interviews, Design Thinking, Quantitative Research, Qualitative Research, Competitive Analysis, Planning, Responsive Web Design (RWD), Design Leadership, User Experience (UX), User Interface (UI), Workshops, Design Strategy
UX/UI Design Lead
2021 - 2021
New Look
- Led design processes from discovery through conceptual wireframes and high-fidelity prototypes for NewLook.com.
- Conducted user research, testing, and prototyping with users and stakeholders.
- Developed user stories and success criteria for better estimations and definitions of complete work.
Technologies: A/B Testing, Figma, Miro, User Acceptance Testing (UAT), Web App UI, UX Design, UI Design, Sketching, Prototyping, Lean UX, Responsive UI, Interviews, Surveys, User Testing, Focus Groups, MVP Design, Web Design, Heatmaps, Mockups, Personas, Product Design, Eye Tracking, User Interviews, Design Thinking, Quantitative Research, Qualitative Research, Competitive Analysis, Planning, Responsive Web Design (RWD), Design Leadership, User Experience (UX), User Interface (UI), Leadership, Workshops, Design Strategy
UX/UI Design Lead
2021 - 2021
Zalando
- Designed the zDirect portal that provides partners with data and tools to better steer their businesses, improve commercial decision-making, and identify growth opportunities.
- Designed a user metrics dashboard in the zDirect portal for partners.
- Led product design efforts across the web, including research, testing, prototyping, and implementing new features and enhancements under startup constraints.
Technologies: A/B Testing, Figma, User Research, Surveys, Interviews, UX Design, UI Design, Dashboards, Web Design, Heatmaps, Mockups, User Acceptance Testing (UAT), Personas, Product Design, Eye Tracking, User Testing, User Interviews, Design Thinking, Quantitative Research, Qualitative Research, Competitive Analysis, Planning, B2B, Dashboard Design, Design Leadership, User Experience (UX), User Interface (UI), Leadership, Workshops, Design Strategy
UX/UI Design Lead
2020 - 2021
Buzzbike
- Designed a mobile application that helps users find local businesses, view maps, get driving directions and maintenance help, and record and track their bike riding process.
- Led feedback and design processes and improved stories and documentation methods for roadmap grooming and planning, including user feedback, iterations, and feature prioritization.
- Created user stories for three user personas based on data gathered in user research.
- Conducted design thinking workshops to define the information structure of the mobile application.
Technologies: A/B Testing, Figma, Heatmaps, Sketch, InVision, Prototyping, Eye Tracking, Surveys, Interviews, UX Workshops, Design Workshops, UX Design, UI Design, iOS App Design, Card Sorting, Mobile App Design, Mockups, User Acceptance Testing (UAT), Personas, Product Design, User Testing, MVP Design, User Interviews, Design Thinking, Quantitative Research, Qualitative Research, Competitive Analysis, Planning, Design Leadership, User Experience (UX), User Interface (UI), Leadership, Workshops, Design Strategy
Senior UX/UI Designer
2019 - 2020
Salesforce
- Designed the user experience for mobile applications and web tools.
- Built the wireframes for mobile applications and web tools.
- Created interactive prototypes for mobile applications and web tools.
Technologies: Prototyping, UX Research, UX Design, UI Design, InVision, Sketch, Web Design, Heatmaps, Mockups, User Acceptance Testing (UAT), Personas, Product Design, Dashboards, Eye Tracking, User Testing, User Interviews, Design Thinking, Quantitative Research, Qualitative Research, Competitive Analysis, Planning, B2B, Dashboard Design, User Experience (UX), User Interface (UI), Workshops, Design Strategy
Senior Digital Product Designer
2015 - 2019
Nike, Inc.
- Led the UI/UX research and design efforts for a digital B2B shopping experience tool that helps customers instantly locate products in the showroom by creating wish lists—reducing the amount of preparation for the sales team.
- Conducted UX research and design of the Nike B2B eCommerce tool (Nike.net) and fitness and sports applications (Nike Training and Nike Run Club).
- Conceptualized, researched, and designed the UI/UX of Nikeway, a new digital social interaction tool that helps employees explore and easily access brand content while learning, interacting, and sharing.
- Ideated, researched, and designed the UI/UX of NikeSL, a new store locator plugin made for Nike app users to find in-store availability of Nike products.
- Conceptualized, researched, and designed the UI/UX of Nike Football X, a new interactive soccer tool.
- Led the overall design solution efforts for the new web interface and experience of Nike Knowledge, the brand's e-learning tool, while working closely with Nike World Headquarters USA.
- Managed the team's efforts to build Finance Bot, a finance chatbot tool, using Agile methodologies.
- Established the Agile methodology to manage all digital projects, including requirements definition, story writing, backlog prioritization, and feature roadmap creation.
- Implemented UX research methodologies, including usability tests, card sorts, A/B tests, interviews, surveys, heuristic analyses, personas, and participatory design workshops.
Technologies: Prototyping, UX Research, UI Design, UX Design, Adobe Photoshop, InVision, Principle, Zeplin, Sketch, Whiteboarding, Pen & Paper, Mobile App Design, Heatmaps, Mockups, App Design, User Acceptance Testing (UAT), Personas, Product Design, Dashboards, UX Workshops, Eye Tracking, User Testing, MVP Design, User Interviews, Design Thinking, Quantitative Research, Qualitative Research, Competitive Analysis, Planning, B2B, Dashboard Design, Responsive Web Design (RWD), Design Leadership, User Experience (UX), User Interface (UI), Leadership, Workshops, Design Strategy
UX Designer
2014 - 2015
Atlassian
- Conducted user research to understand the needs and create a premium navigation experience.
- Designed the wireframes and UI/UX for Jira dashboards.
- Created rapid prototypes for Jira navigation to test with users.
Technologies: Prototyping, UX Research, UI Design, UX Design, Adobe Photoshop, InVision, Sketch, Whiteboarding, Pen & Paper, Web Design, Heatmaps, Mockups, User Acceptance Testing (UAT), Personas, Product Design, Dashboards, Eye Tracking, User Testing, User Interviews, Design Thinking, Quantitative Research, Qualitative Research, Competitive Analysis, Planning, B2B, Dashboard Design, User Experience (UX), User Interface (UI), Workshops, Design Strategy

Education

Honors Certificate in Design Thinking
2012 - 2013
Stanford University - Online
Master of Science Degree in Computer Science
2011 - 2013
Binghamton University | State University of New York (SUNY) - Binghamton, NY, USA
Bachelor of Science Degree in Information Systems Engineering
2007 - 2011
Binghamton University | State University of New York (SUNY) - Binghamton, NY, USA

Certifications

Advanced Google Analytics
JANUARY 2016 - PRESENT
Google
Fundamentals of Project Planning and Management
JANUARY 2016 - PRESENT
University of Virginia | via Coursera
Sketch from A to Z: Become an App Designer
DECEMBER 2014 - PRESENT
Udemy
User Experience Design Fundamentals
DECEMBER 2014 - PRESENT
Udemy
Jira
JULY 2014 - PRESENT
Atlassian
Foundation Level Testing
MAY 2014 - PRESENT
ISTQB
User Experience Design
FEBRUARY 2014 - PRESENT
University of Michigan | via edX
New Models of Business in Society
OCTOBER 2013 - PRESENT
University of Virginia | via Coursera
Design Thinking Action Lab
SEPTEMBER 2013 - PRESENT
Stanford University | via NovoEd
Competitive Strategy
SEPTEMBER 2013 - PRESENT
Ludwig Maximilian University | via Coursera
Certificate of Achievement in Computer Science
MAY 2013 - PRESENT
Binghamton University
UX Design & UX Research for Agile Teams
JANUARY 2013 - PRESENT
LinkedIn

Experience

UX Research10 years
UX Design10 years
UI Design10 years
Mobile App Design10 years
Product Design10 years
Sketch9 years
Lean UX9 years
Figma9 years

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UX/UI Designer in London, United Kingdom

Portfolio

Employment

Lead UX/UI Architect

UX/UI Design Lead (Yokova Platform)

Creative Director & Founder

Senior UX/UI Designer

UX/UI Design Lead

UX/UI Design Lead

UX/UI Design Lead

Senior UX/UI Designer

Senior Digital Product Designer

UX Designer

Education

Certifications

Experience

Tools

Location